In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Jonathan Dunn, CEO of Cerbo, a software platform designed for concierge and direct pay medical practices. Jonathan shares his journey from an oil and gas engineer to leading Cerbo, emphasizing the importance of flexibility and customization in healthcare software. The conversation covers Cerbo's unique offerings, pricing model, and the target audience, highlighting the growing trend of direct pay practices in the healthcare industry. Jonathan also shares success stories and encourages providers to pursue innovative healthcare solutions. Chapters 00:00 Introduction to Jonathan Dunn and Cerbo 06:21 Understanding Cerbo's Unique Offerings 12:11 Customer Insights and Success Stories 18:11 Closing Thoughts on Healthcare Transformation 20:35 Introduction to Concierge Medical Marketing 20:36 Strategies for Growing Your Practice
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