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March 20, 2025 • 27 mins

What does it take to turn an idea into a thriving brand? In this episode, Connected Brand host MK Getler-Porizkova sits down with Helaine Knapp, founder of CityRow, to dive into the power of confidence, self-connection, and bold decision-making in building a successful business.💡 In this episode, you’ll learn:✅ How self-awareness shapes leadership and business growth✅ The mindset shifts that helped Helaine scale CityRow from an idea to a fitness empire✅ Why listening—to yourself and others—is a superpower in branding and entrepreneurship✅ The role of confidence in navigating challenges, pivots, and reinventionHelaine shares her personal journey from enterprise tech to disrupting boutique fitness, how she built a brand that resonated with people, and why knowing yourself is the key to making big moves.🔥 Whether you’re an entrepreneur, fitness enthusiast, or brand builder, this conversation is packed with insights on how self-connection fuels long-term success.🔗 Get Helaine’s book "Making Waves": https://www.amazon.com/Making-Waves-Start-Up-Founders-Unexpected/dp/B0CMP7ZXJL📲 Follow Helaine Knapp: https://www.instagram.com/helaineknapp/📺 Watch Helaine on YouTube: https://youtu.be/bqul13lTtzI👉 Subscribe for more episodes on building a Connected Brand!

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