Podcasting for Impact – Insights from James Jenkins
In this episode of Connected Conversations in Insurance, we sit down with James Jenkins, host of the Agency Freedom Podcast and founder of RiskWell Insurance, to discuss his journey into podcasting and the strategies that have made him successful. James shares how he initially resisted starting a podcast but ultimately found it to be a powerful platform for sharing his transition from captive to independent agent—and beyond.
James dives into the key elements of a successful podcast, including defining your audience, tailoring content, and distinguishing between industry-focused and hyperlocal podcasts. He explains how hyperlocal podcasts, like hisMcKinney Podcast, can create meaningful connections within a community, even if growth is slower.
From pre-planning content and booking guests to setting up efficient systems, James offers practical advice for anyone looking to launch a podcast—whether to engage industry peers or build local relationships. If you’ve ever considered starting a podcast, this episode is packed with insights on making it both impactful and sustainable.
Popular Podcasts
Bookmarked by Reese's Book Club
Welcome to Bookmarked by Reese’s Book Club — the podcast where great stories, bold women, and irresistible conversations collide! Hosted by award-winning journalist Danielle Robay, each week new episodes balance thoughtful literary insight with the fervor of buzzy book trends, pop culture and more. Bookmarked brings together celebrities, tastemakers, influencers and authors from Reese's Book Club and beyond to share stories that transcend the page. Pull up a chair. You’re not just listening — you’re part of the conversation.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!