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February 24, 2025 36 mins

Join us for an insightful conversation with Fractional CMO Maarten Platenkamp, Fractional CMO, Co-Founder Jumpstart Collective, a seasoned marketing strategist with a track record at iconic brands like Apple, PepsiCo, and Google. In this episode, Marteen shares his journey in crafting tailored marketing strategies that drive growth, emphasizing the critical alignment between marketing and sales. Discover how a clear vision and mission, supported by data-driven decisions and a cohesive team culture, can scale your business to new heights. We also dive into practical book recommendations and behind-the-scenes insights that reveal how agile leadership and strategic execution can transform your marketing efforts. Whether you're a business owner or marketing professional, this discussion is packed with actionable strategies and inspiring ideas to elevate your brand and growth.

If you want to connect with Maarten: https://www.linkedin.com/in/martinplatenkampfractionalcmo/

Enjoy

With love

Alex Terrey

PS: If you have any suggestions or ideas or topics for our podcast please submit your insights via email alex@thementoringeffect.com

Some free resources here: https://thementoringeffect.com/resources/

 

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