From Lemonade Stands to Legacy: Troy Trewin on Strategic Growth, People Power & Playing the Long Game

I’m joined by seasoned entrepreneur, strategic advisor, and podcast host Troy Trewin, founder of Grow A Small Business. From starting his first business at just 10 years old to now helping business owners across the globe scale with clarity, Troy brings a lifetime of entrepreneurial wisdom to the mic.

We explore:

🔹 Troy’s early journey into entrepreneurship and the pivotal lessons he learned from his father
🔹 The two critical drivers of business growth: strategy and people—and how to align both intentionally
🔹 A candid look at common mistakes small business owners make, especially during growth phases
🔹 The balance between inspiration and education—and how books and podcasts can shape thinking when used well
🔹 A success story of an e-commerce business on the Gold Coast that scaled from 5 to 15 team members in under a year and is now expanding into the U.S.
🔹 His approach to helping businesses create a 10-year financial blueprint that includes a strategic funding roadmap, sales and people plans, and hiring sequences that actually support sustainable growth
🔹 Troy’s top podcast recommendations for founders and leaders committed to lifelong learning

Whether you’re leading a small team, scaling toward your next big milestone, or just beginning your founder journey, this conversation will leave you equipped and inspired to think bigger and plan smarter.

🎧 Tune in now and take the first step toward a business that grows with less stress and more intention.

For more great tips, check out the Grow A Small Business podcast, now in the top 1% (30,000) podcasts in the world.

https://www.growasmallbusiness.com/podcast

For more personal growth resources:

https://thementoringeffect.com/resources/

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With love

Alex

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