Most business advice sounds smart.Very little of it actually works.In this episode of Constructive Interference, Rufus sits down with Angelique Rewers, founder of BoldHaus, to challenge some of the most repeated ideas in modern sales, marketing, and leadership and explain why they are quietly failing the people who follow them.They talk about why “content is king” is often misunderstood, why curiosity based sales tactics lead to wasted conversations, and why decision makers are tuning out outreach that feels polished but hollow. Angelique shares what she has learned from nearly two decades of working inside boardrooms, watching how executives actually make decisions and why most people are aiming at the wrong outcomes.This conversation also goes beyond tactics. They get into trust in the age of AI, the danger of transactional thinking, the difference between looking busy and building value, and what it really means to create long term relationships instead of chasing short term wins.⚡ They get into:– Why most sales and marketing advice sounds good but does not convert– The real difference between curiosity and urgency– Why decision makers ignore most outreach– How AI and over polished messaging are eroding trust– Gold stars vs gold bars, activity vs outcomes– What executives actually respond to when making decisions📚 About the GuestAngelique Rewers is the founder and CEO of BoldHaus, an Inc. 5000–recognized firm that helps expert-led and boutique service businesses win and retain corporate clients. With nearly two decades of experience inside Fortune 500 boardrooms, Angelique specializes in teaching business owners how decision makers actually think, buy, and build long-term relationships.👥 Connect with Angelique Rewers & BoldHausAngelique's LinkedIn — https://www.linkedin.com/in/angeliquerewers/Company LinkedIn — https://www.linkedin.com/company/boldhaus/Website — https://boldhaus.com/X — https://x.com/AngeliqueRewersInstagram — https://www.instagram.com/angeliquerewers/TikTok — https://www.tiktok.com/@angeliquerewersYouTube — https://www.youtube.com/channel/UC1g8lB2H_NC8IHB61Ifz5lQ🎙️ Listen to Constructive InterferenceSpotify — https://open.spotify.com/show/6MIfRbPLH394j9Jtb2JcdlApple Podcasts — https://podcasts.apple.com/us/podcast/constructive-interference-with-rufus-cressend/id1804636517Amazon Music — https://music.amazon.com/podcasts/605e21b2-7c0a-48e0-ba7d-cb07541143e0/constructive-interference-with-rufus-cressendiHeart Radio — https://www.iheart.com/podcast/269-constructive-interference-271034111/Audible — https://www.audible.com/podcast/Constructive-Interference-with-Rufus-Cressend/B0F2J9R21C?language=en_US&share_location=pdp&source_code=ASSGB149080119000H📲 Follow Constructive InterferenceInstagram — https://www.instagram.com/rufuscressend/Facebook — https://www.facebook.com/ConstructiveInterferencePod/TikTok — https://www.tiktok.com/@rufuscressend?lang=enThreads — https://www.threads.com/@rufuscressendX — https://x.com/RufusCressendWebsite — https://www.rufuscressend.com/👉 Comment below: What’s one piece of business advice you followed that didn’t work the way you were told it would?This is an honest, grounded conversation about what works, what does not, and why clarity matters more than noise.
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