Content Is Profit

Content Is Profit

Welcome to the Content Is Profit Show. In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business. After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue. You'll hear from top entrepreneurs, creators, and anything and everything you need to know about content; all this while having a good time. The goal of this podcast is simple: entertain, educate, and turn your Content Into Profit.

Episodes

May 15, 2025 19 mins
Have you ever found yourself caught over fixating on the production quality of your content? It's a debate that's been raging in the content creation world for years, and I'm here to share my thoughts on this hot-button issue, and why “production” might not be as important as people think. In this episode, we're diving deep into the age-old question: What truly defines quality content? Is it the slick production value or t...
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Ever feel like you're shouting into the void with your content? You're not alone. Many creators struggle to gain traction, but there's a powerful strategy that doesn't rely on social media algorithms or viral posts. Today we explore why this strategy is the ultimate growth hack for both content creators and businesses. By doing this with the right people, you can: - Expand your reach exponentially - Tap into new audiences ...
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What if “virality” was actually simple? (Spoiler: It can be.) In this episode of Content Is Profit, Alex Hormozi drops his shockingly straightforward formula for going viral, and we waste no time breaking it all down. 🧩 Curious how Alex went from 20k to 400k+ podcast downloads a month just by tweaking ONE thing? Or why he pays $70k/month for content production (and would gladly pay $2 MILLION if it meant getting the same reach...
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Want to get explosive growth and turn your content into profit? In this episode, we dive deep with none other than the legendary Alex Hormozi. Discover how he skyrocketed his following by 1,000,000 followers in just 6 months. Here are some of the #GoldenBoulders from the episode: - The $100,000 advice from Grant Cardone that redefined Alex's entire approach to content. - Why sheer volume plays a critical role in yo...
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If you have tuned into the Content Is Profit Podcast you’ll know how podcasting changed our business. And I’m sure in a few years we’ll say it changed our lives. Podcasting has changed Jeremy’s life as well. He went from listening to 8-hours of podcasts per day to building his own podcast production company and freeing himself from the 9 to 5 hustle while traveling to over 45 countries. Doesn’t that sound incredible? At this po...
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Marketing has been through a dramatic change in the last decade. In the past, marketing was tightly knit to advertising. Brands would pay the networks for ads and immediately see growth in their bottom lines. Transparency and access to information have changed the game for businesses. The playing field has been leveled, and customers are more educated than ever. Spending money can give you the edge when it comes to client acquis...
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Get full access to the 15-Minute Content Mastery Checklist by clicking here! http://www.bizbros.co/45live Are you tired of starting and stopping your content creation efforts, feeling overwhelmed by the pressure to produce perfect posts? You're not alone. Many business owners and creators struggle with consistency, often abandoning their content strategies due to frustration or lack of results. In this episode, we tackle the commo...
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Are you ready to supercharge your content strategy for 2025? In this episode of Content is Profit, we're diving into two game-changing trends that will reshape the digital landscape. First up, we're exploring the top social media platforms you should be focusing on, whether you're in B2B or B2C. From Facebook's resurgence to TikTok's growing influence, we'll break down where your audience is hanging out and how to reach them effect...
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Are you keeping up with the latest marketing trends? In this episode, we're diving into the first half of a comprehensive report on the future of digital marketing. I'm breaking down the key insights you need to know to stay ahead of the curve in 2025 and beyond. 1. Visual Storytelling Takes Center Stage Text-heavy content is out, and visual formats are in. Learn why short-form video, images, and livestreams are delivering the high...
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Today we sit down with William Gasner, co-founder of StackInfluence—a revolutionary platform connecting brands and micro-creators to scale with user-generated content (UGC). From scaling an eCommerce brand to 7 figures in 6 months to helping creators monetize even with 1,000 followers, William reveals: - Why brands prefer working with smaller creators. - How content quality is changing—and why "authentic" beats "perfect." - What ...
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What does B2B marketing look like in 2025? In today’s episode of Content Is Profit, we dive into the top 5 B2B marketing strategies that are transforming the landscape—straight from a powerhouse internal HubSpot report (shoutout to Masters in Marketing 🎯). From the rise of AI to the power of personality-driven content, we’re breaking down what works, what to watch for, and how to apply these strategies in YOUR business today. Th...
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n this episode, we're diving into HubSpot’s brand-new newsletter (shoutout to the Masters of Marketing podcast 👀) to uncover the Top 5 B2C Marketing Strategies for 2025 — and how you can apply them TODAY. We’re talking: Why User-Generated Content is exploding (and how a chocolate brand broke the internet with it) How to make your brand values stand out — and why it matters more than ever The AI revolution: turning one idea in...
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What separates good marketing from great marketing? Marketing is much more than promoting ones’ products. It is the science behind influencing people into making a specific decision. And even though we believe we make most of our decisions consciously; our subconscious is consistently being influenced by marketing “nudges”: specific subtle actions that shift your decision-making. That’s what we explored in today’s conversation w...
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YouTube is making BIG moves in 2024 — and if you’re a content creator, podcaster, or entrepreneur… this episode is a must-watch. I’m breaking down the 4 bold predictions and strategic bets YouTube’s CEO just made — and how they’ll impact the future of content creation, monetization, AI, and YOUR brand growth. From creators becoming the new startups of Hollywood… to YouTube taking over the living room (yes, real TV time)… we’re di...
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Want to grow your podcast or content platform… without burning out or spending a fortune on ads? This episode is your go-to roadmap for expanding your reach, building authority, and making real moves with your content strategy. Inspired by a powerhouse convo with industry expert Vinnie Potestivo, we’re diving into 6 high-leverage strategies to grow your audience—plus 2 bonus plays most people completely overlook (but can seriousl...
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Today’s solo episode is a bit raw, a bit personal, and 100% for YOU—the creator, the entrepreneur, the business owner who knows they’ve been sitting on gold… but haven’t hit publish. I reflect on a powerful day in the studio with clients who walked in unsure—and walked out inspired. The #GoldenBoulders you don’t want to miss! - Discover the unseen challenges of business owners and content creators. - Learn why NOT being typica...
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Are you struggling to grow your podcast audience and turn your content into a profitable venture? In this episode of Content is Profit, we welcome back Adam Schaeuble, a podcasting powerhouse who's cracked the code on simplifying content creation while maximizing impact! Adam shares his journey of transforming his podcasting hobby into a thriving business that allows him to work just three days a week. Learn to: Simplify your ...
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Have you ever wondered if paid ads on YouTube can actually grow your podcast or content? Well, we finally put it to the test, and the results were way more interesting than we expected! Up until last week, we hadn’t touched YouTube ads. Everything we’ve done to grow Content Is Profit has been organic. So, we decided to give it a shot. What you’ll learn in this episode: ✔️ Do YouTube ads actually work for growing a podcast? ✔️...
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Let’s be real—creating content can feel overwhelming. You’ve got podcasts, vlogs, talking head videos, reels, shorts… and about a million other options. So, how do you know what’s the right format for you? In today’s episode, I’m breaking it all down for you. I recently challenged myself to start vlogging, and let’s just say—it’s been a ride. I’ve failed at it before (like, a lot), but this time, I took a different approach. ...
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Ever felt like content creation is too complicated or too time-consuming? You’re not alone. In this episode, we're pulling back the curtain on a game-changing presentation we recently gave at a conference in Orlando, where we shared our 6 Content Levers Framework—the exact system that helped us publish 600+ episodes, land high-paying clients, and grow a business around content. Key #GoldenBoulders you don’t want to miss: -Und...
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