In this episode, Abbie and Adrian talk with Jon Goldberg, founder of Reputation Architects Inc., about the importance of content in establishing your reputation.
Jon Goldberg is the founder and chief reputation architect of Reputation Architects Inc., a strategic communications and risk management advisory firm focused on building, protecting and restoring reputations in a world of evaporated trust and unprecedented stakeholder engagement. He founded the firm in 2009 after more than 25 years as an advisor to top corporate executives, a senior leader at some of the world's most prominent communications firms and a front-line spokesman for major corporations and non-profit organizations.
Over the years, Jon has helped clients in virtually every industry build reputational equity, inoculate against crises and transform adverse situations into opportunities to demonstrate leadership and integrity. His experience spans everything from government investigations, public health emergencies, activist attacks, labor disputes, employee matters and unanticipated executive transitions, to cybersecurity incidents, corporate and executive misbehavior, product safety and risk communication issues, complex litigation, corporate reorganizations, workplace violence, chemical and environmental catastrophes and natural disasters.
Before founding Reputation Architects, Jon was partner and leader of the Corporate Affairs and Reputation Risk Management practices of Porter Novelli, the international communications consultancy. Earlier, he was executive vice president and general manager at Edelman Public Relations Worldwide and Edelman’s national director of crisis, litigation and risk communications, and served in senior client management roles at J. Walter Thompson. He began his public relations career as manager of corporate media relations for The Prudential Insurance Company. A frequent author, speaker and media commentator on reputation management and crisis communications, Jon is a member of the executive committee and former chair of the Public Relations Society of America’s Counselors Academy, founding co-chair of PRSA’s national civility task force and served as a director at- large of PRSA-NJ.
Download Jon Goldberg's eBook, "Building Crisis Immunity: 5 Strategies to Protect your Reputation and Create a Stronger, More Crisis-Resistant Enterprise"
Additional Resources
Follow the...
CrimeLess: Hillbilly Heist
It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.