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February 15, 2022 29 mins

In this episode, Abbie Fink and Dr. Adrian McIntyre talk about the evolution of Twitter as a platform for business communication and how brands can engage in 2022.

Read Abbie Fink's blog post for this episode: "Grow Your Brand on Twitter"

If you enjoyed this episode, check out the PRGN Presents podcast, hosted by Abbie Fink, featuring conversations about PR, marketing, and communications with members of the Public Relations Global Network, "the world’s local public relations agency.”

Additional Resources

  • "How to Use Twitter’s Trending Topics for Your Twitter Strategy" by Autumn Jarrett
  • "Twitter is a Valuable Tool for Today’s Journalists" by Abbie Fink
  • "Lessons to Learn From the Big Game" by Abbie Fink

  • Need to hire a PR firm?

    We demystify the process and give you some helpful advice in Episode 19: "How to Hire a Public Relations Agency in Arizona: Insider Tips for Executives and Marketing Directors"

    Copper State of Mind is a project of HMA Public Relations, a full-service public relations and marketing communications firm in Phoenix.  

    The show is recorded and produced in the studio of PHX.fm, the leading independent B2B podcast network in Arizona.

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