50 | Cosmic Launch Codes with Rachel Spencer - Cosmic Coin Drop

Episode Transcript
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Lauren Poppins Raye (00:00):
I'm joined by Rachel Spencer, aka the
Launch Queen.
Rachel is a business coach andstrategist with an expertise in
all things launching and sales.
She specifically uses her LaunchQueens method to help her
clients sell out their onlineoffers and scale their business
to multi six figures.
Welcome, Rachel.

Rachel Spencer (00:20):
Oh, thank you so much for having me.
I'm very excited.

I am so excited to dive into your chart
together today.
Rachel is my launch mentor.
So I have had a very intimateexperience with getting coached
by her and experiencing hermethod and how she wields her
magic.
and.
Rachel, you are such anincredible example of somebody
that is so all in with yourbusiness and your niche and like

(00:49):
so confident in exactly whatyou're doing, that it is just so
clearly reflected in your chart.
Like I pull your chart and I'mlike, Oh, okay.
I get why she does what shedoes.

Oh my gosh, that's so exciting.
I can't wait to hear all aboutit and be affirmed in everything
that I do.

Do you know much about your astrology?
Have you had readings before?

so I have had readings in the past.
I don't know very much.
I obviously know my generalastrological sign.
but no, I don't know anythingtoo in depth.

Okay, cool.
Well, I'm obviously biasedbecause I'm going to be talking
about the parts of your chartthat are this like perfect
reflection of what you do.
but yeah, let's dive in.
Okay, so the first thing that Iwant to look at is your fire.
so for anyone that doesn'talready follow Rachel, her
online presence is just so like,blou, like the language that you

(01:43):
use is BDE, Big Dick Energy,fully expressed, fully present.
and so obviously that's likefiery energy, but the way that
you channel fire is reallyunique.
So first, your sun.
you know, you're an Aries, I'msure.
So the way that I like to breakdown the simple components what

(02:07):
these archetypes are.
is getting back to the basicsthat they are one of the four
elements and they're expressingin one of three modes of
movement.
So Aries is the outwardexpression of fire.
It's definitely kind of likehalf of the equation when we
talk about that BDE confidenceof just like, I mean, For people

(02:30):
that aren't watching this as avideo, it's just like flopping
it out, right?
You're just like here, likeyou're putting it out there.
and so it very much is thatoutward projection of your
energy and like infusing thatinto everything that you
present.
what's interesting is looking atthe house that it's in for you.
So the sign is that kind ofquality of energy.

(02:52):
The house is where that'sdesigned to land for you.
And what's interesting to me isthat it lands in your eighth
house, which is something thatwe look at really deeply in my
Cosmic Cash Code session ascontaining your codes of
investing.
And I also like to broaden whatwe're talking about when we're

(03:12):
talking about investing.
It's not just money.
It's anything that we sacrificetime, money, and energy for now
to feed and support our future,so, when I think about
launching, I'm like, oh, what aperfect way to embody that of
fully fueling your fire.

(03:35):
into your right now and yourpreparation for a launch and how
you're showing up before salesare even coming in.
It's absolutely an investmentfor what you are doubling down
on to like your vote ofconfidence for what's to come.

Oh, yeah.
No, that makes total sensebecause, you know, being in
Launch Queens, it really is allabout devoting your time and
energy ahead of time to youraudience and to their experience
and making sure that they aresuper warm.
And so, yeah, there is a lot of,you know, quote unquote time and

(04:13):
energetic investment that goesinto it.
And so, yeah, that makescomplete sense.

Yeah.
And the way that you always talkabout warming your audience,
which I know is probably not anew term for people, but like in
the Launch Queens method, Youliterally almost invest more
into the warm up than the launchitself,

Mm

right?
Total testament to thesignature.

totally.
And I think that it's just apiece that a lot of people don't
it's I don't know if it's thatthey forget it or they just
don't realize that it's soImportant and I always talk
about it in the sense of goingon a first date date.
It's similar.
And that idea of like investingyour time ahead of time for
going on a first date thatyou're really excited about.

(04:54):
You're likely not just throwingon a pair of sweats really
quickly and jumping out thedoor.
You are most likely making surethat you're taking that full
body shower, that you're curlingyour hair, you're doing your
makeup, you're, you know,listening to your music to hype
yourself up, you're gettingexcited.
You're putting on your favoritepair of heels.

(05:15):
You're texting to make sure likeeverything's good.
You're meeting at this place.
There's so much that goes intoit with both you and them before
you're going on that first date.
So, I just love treatingbusiness, specifically launching
and just like selling to youraudience in the same way.
It's like putting in that timeahead of time, not just so that

(05:35):
you are excited for the launch,but that's so your audience is
really warmed up to the idea ofbuying from you.
Because otherwise, again, goingback to the first date idea
you're showing up to the dateand they're already ready to go
back to their apartment andyou're like, hello, buy a girl a
drink first.
Right?
So that's kind of the idea.

(05:57):
We want to make sure that we'redevoting our time and energy
into your audience, into thatperSun before you go all in.
So

Yeah, I mean, I can offer the reflection
as someone that's recentlyembraced this part of a launch,
and actually really enjoyed it,that, for me, it was more, like,
because investing is risky.
It doesn't occur to you to putthat much time and energy into
something that you don't know isgoing to have a return because
you're not even selling at thatpoint.

(06:25):
But, the archetype of Aries aswell is also the archetype of
the Fool.
It's like, no, I don't know howI know, but like, I know this is
going to pay off, so I'm goingto give it my all.
Yeah, 100%.
Yeah.
Okay.
The other aspect of your fire isyour Leo, which you're Leo

(06:46):
rising.
So whereas Aries is that outwardmoving fire, Leo, which is kind
of that motivation to express isactually inward moving fire.
And so that's the componentthat's like the radical
authenticity, being so tappedinto the source of your

(07:07):
expression that it is able toflow out so easily and that it
is able to be so magnetic forpeople because you're coming
from a really authentic innerflame that you're expressing
from.

totally.
No, that definitely makes sense.
And I think, you know, I alwaystalk about how one of my
superpowers in business ishelping other people, you know,
highlight their uniqueness ortheir unique angle, unique
approach to what they do intheir business, and communicate

(07:39):
that throughout their marketing.
So it makes sense if that's partof who I am, why I believe that
that's so, so important to bringout of my clients as well.
I mean, I always knew it wasjust something that I loved and
something that was important tome, but you can tell just by you
saying that, that it's somethingso much deeper.

Yeah, and so when it comes to our
businesses, the rising is a goodthing to look at for your
branding.
That is such a big part andingrained into your brand, but
also like you said, how youencourage other people to think
about their brand is like, whatshould be a part of it is you
like authentically you.
Mm hmm.

Ooh, I love that.

Mm hmm.
So, okay, here's where we take alittle bit of a twist.
Actually, one more thing to justspeak to around that Leo piece.
So it is your rising, whichagain, it's like your brand.
The reaSun that this works sowell for branding is because
your rising is how you firstoccur to people before they even
really know you or go deeperwith you.

(08:39):
It's kind of like that firstpresentation or people call it
the mask, right?
Okay.

very

it's, it's, yeah, it's like attracting
energy.
the other part though for you isit's also your code of expansion
and scaling.
So part of what opens up what'spossible for you is again, that
like the more you show up fullyembodied and expressed as
yourself.
Yeah, the more things open upfor you.

Oh, totally.
And again, going back to myclients, I've had so many
intensives with new clientswhere that's really the tweak
more than anything else,

Mm hmm.

the strategy.
They know how to post, they knowthe psychology behind what
they're doing.
They've worked with tons ofmentors before, but I'm able to
see something in them that I'mlike, why

Mm hmm.

that?
Do you realize how

Mm hmm.

is?
So it's, it's very cool thatthat's just such a, such a huge
part of it.

Yeah, that's a really great way to say
it.
Like your Leo is what makes youspecial.
And also just getting reallydown to, launch queens, there's
royalty infused with your brandand that is the sign of Leo.
Yeah.

feeling,

Yeah.
Totally.
Okay, so here's where we take aturn and a twist, from that
fiery side of you, which is thatyour Moon is in Cancer.
For this, I also have to pointto the house it's in.
I don't always go there, butit's just like such a big part,
I feel like, for you of how thatshows up in your business.
So for you, it's in your 11thhouse, which is both the arena

(10:08):
of, one way that we could say itis it's the arena of social
media.
It's that place where younetwork, with strangers,
basically, and acquaintances,and that bigger kind of global
network, basically.
It's also the longer arcdevelopment.
That we, that we go on in ourown lives and in our, you know,

(10:29):
businesses as a vehicle for ourgrowth and development.
So Cancer, we're talking aboutthe water element.
And it is the outward expressionof, it's the projection of water
out into the world.
And so the way that ends upshowing up Cancer is the
archetype of feeling at home,feeling comfortable in what's

(10:52):
really going on for you andreally being able to land and
let go.
The two ways that I see thisshowing up that I'm aware of,
although I'm curious to hearwhat you have to say because the
Moon is such a inner experience.
But one is that often likemyself, we come to you ready for
mentorship around launchingbecause we've had trauma with it

(11:15):
and we've had launches that havejust devastated us so now we
have these feelings that come upand we think about it and it's
uncomfortable.
So one is the way that, and Isay despite, because we're all
paradox, right?
But like despite your superfiery energy, you also create
this really safe space towelcome people in, you know,

(11:37):
come as you are.
What has your experience beenbefore?
That kind of half the equation.
And then the other half of itis, let's transmute that into
you actually feeling really athome launching and being on
social media and that actuallybeing a comfy experience.

No, I try to for sure, in everything that I do,
not even just with LaunchQueens, but I'm thinking too, my
private clients and mymastermind.
And, I was just talking to awoman in the DMs yesterday who
said she would love to work withme, but she's really scared
about the idea of investingagain because her last coach

(12:15):
wanted her to do, you know, X,Y, Z, that she didn't want to
do, that she was uncomfortablewith,

Mm hmm.

she felt like she was taking actions that
didn't feel right, didn't feellike her, and it just wasn't a
good fit.
And now she feels confused andoff course.
And so she was like, I wouldabsolutely love to work with
you, but I got to tell you,like, I'm scared of jumping back
into another mentorshiprelationship like that before.

Yeah.

so I know that that is a trauma for a lot of
people.

hmm.

so making people feel at home.
I mean, the first thing I didwas not convince her that I
wasn't like that other coachbecause I don't think that's as
helpful.
The first thing that I did wasvalidate her

Mm hmm.

help her feel comfortable opening up to me
more

Mm hmm.
Mm

And I just want people to feel like when they're
in my DMs, and you know this

hmm.

when

Mm

in my DMs, and, and they're asking me about
working together, asking meabout a program, I don't want
them to feel like I'm going touse some crazy sales psychology,
or like a wave of magic wand,and force them to join, or make
them feel feel not good enoughunless they join.
Like, that's not my vibe at all.
I want you to feel like you are,like you said, at home

hmm.
Mm

talking to somebody that knows you, that
loves you, that validates you,that hears you.
And I think that that's a lot ofthe time why people end up
signing up to work with mebecause they're just like, I
want to sell in that same way towhere people just feel so good
that that's why they want towork with me.
Not because I used some likevoodoo magic or mind trick, you

(13:51):
know, so absolutely.
I feel that.
And you know what?
I'm sure you're going to getinto this, but sometimes that
gets me into trouble though,because I've had clients that
come into my space that theyfeel so at home and we actually
do become close friends.
And then boundaries are crossedand I've lost clients that I

(14:12):
thought were really, really goodfriends that end up putting me
on that pedestal.
I mean, there's so much I couldsay with that, but I let people
in so much because I want themto feel at home and to feel safe
and comfortable.
And sometimes letting people inopens you up to getting hurt.

Totally.

that's one thing I will say.

Yeah.
I mean, on that piece, I thinktoo, obviously you want to
create that safe space for otherpeople, but also it's what
nourishes you, your Moon, doingyour Moon for you is very much
creating those spaces ofintimacy where you can go deeper
with people because that's partof what helps you to feel
nurtured and nourished and ableto, to stay the course through

(14:54):
the cycles of business.

And I think of my own experience too I've
reached out to mentors beforethat I was willing to shell out
a lot of money to work with.
I'm talking about my experience.
I'm sending multiple voicemessages and they'll message
back.
Oh yeah, I can help with that.
Like, let me know if you needthe link.
And I'm like hmm, that didn'tfeel personal.

Right.

to give.
And it's from that experiencethat I'm like, okay, those
moments, they don't make meangry.
They more so teach me how I wantto interact in a DM conversation
because the way that I wanted tofeel in that moment before
investing a lot is how I wantother people to feel.

Yeah, there's so much I want to
reflect back with everythingthat you're talking about, about
this experience of the Cancerside of your business.
One thing is that that spacethat you open up in your DMS,
which again, like Moon energy,Cancer energy in the 11th house
of social media.
That's that space that youcreate in your corner, your DMS,

(15:59):
where you welcome people into.
And it's a fairly newer thing,this feminine way of business.
And I think some people it'slike, if you, if you go too far
in that direction, it loses itsumph, it loses its
effectiveness.
If it's nothing but just like,Oh, I'm here.
If, if, if you want it, if youneed it.

(16:20):
I think part of the art of salesthat you embody so well is both
having the strategy and theoomph of that fire behind it of
like, Hey, I'm stoked.
Let's get you stoked that salesenergy.
But like you said, not beingpushy about it, just letting
people know and helping peopleto move through their resistance

(16:41):
as part of relationship buildingand genuinely not part of making
the sale until they selfidentify they I'm pointing to
myself because I had the sameexperience in your DMs like

it.
Yes.

You know being able to be like, oh
actually this is where I need tobe I'm really clear about that.
And in fact when we ended upmoving through my objections It
wasn't this weird like oh, weknow what we're doing now.
I was literally like yo, Ireally want to do this Here's
what's in the way for me Can youhelp me work through this so
that I can fully say yes andshow up for what I know I need
right now

yeah, no, I absolutely love that reflection
and and I love that you say thatbecause the, you know, quote
unquote strategy piece of thatis to get them to self identify
like you were saying by holdingspace in that way.
It's not like you're saying,well, you know, like if you want
to like, no pressure, like, I'lljust, I'll be here.

(17:35):
Like, let me know what questionsyou have.
It's not like you're totallypulled back.
You're meeting them halfway andyou're saying I want you to be
able to self identify and makethis decision on your own.
But I'm going to ask you theright questions and make you
feel comfortable to answer in acertain way to where you realize
that this is the program foryou.

(17:56):
So that's that piece of likemaking you feel so comfortable
and asking you the right thingsto where it's that balance of
feminine and masculine strategy.

And as a testament to the no pressure
that's part of that, I have beenin your DMs several times before
I actually invested and decidedthat it was the time to join,
you know, and you showed up sofully every time, regardless of
whether there was actually asale involved or not.

you're making me feel so good.
I'm like, yes, that's how itshould be.

That's how it should be, but that's not
often how it is.
And actually one of my biggest,I don't know if takeaway is the
word, but like permission slipsthat my experience with you was
for how I show up is I rememberthis last time when I reached
out to you, you replied to mewithin like two minutes.
Like you were, Okay,

not.

So I am too.
And I always had without beingsuper conscious of it.
I would wait to reply to peoplebecause I had this thing I think
of thinking like, Oh, you know,as a business owner, I don't
want to seem too available.
And, but I actually, I loveresponding to people right away.
Like in my personal sphere, Idon't do that.

(19:11):
I'm very on it with mycommunications.
I actually really take pride inthat.
Like I value that a lot.
And when you did that, I waslike, that felt so good.
And it was just this totalpermission slip of like, screw
that I'm going to reply rightaway.
If I'm excited that someonereached out

Or even if it's just like, Hey, I'm really busy
right now, but I am here foryou.
Like I can't wait to listen tothese.
I'll be right back.
You know,

a hundred percent.
Mm

again, it makes me think of dating like all

hmm.

mind games of like, oh, can't

I know totally.
Yes,

'cause you are dating your ideal clients.
And I'm not going to be thatdude that has to wait 24 hours
to get back to you, you

totally.

like he's not that interested.
Like, of course I want you tojoin my

Right.

course I want to work together.
So I'm going to show you howexcited I am and let you know
that I'm here and ready tolisten.
And my husband is very much likethat too.
He's an artist.
And when people DM them, he'll,I remember like he'll like
message right away or be like,Oh, like.
Let's pause this.
Like I want to message this guyback.
And I've even said before, I'vebeen like, can't you just

(20:17):
message him back?
Like later on tonight.
And he's like, well, no, becausehe has my attention right now
and I want him to know that he'simportant to me and, or whoever
it is in the DMS.

yeah,

like, you know, so he mirrors that as well.
We take our businesses veryseriously and we want the people
who are ready, you know, toinvest in us, to know that we
take them seriously as well.
And we're not trying to playthose mind games.

right.
Well, just so cool.
And you brought up kind of thedark side of that too, which is
that you end up making peoplefeel so comfortable and so
welcome that it is very much aresponsibility that falls on
your shoulders to then set theboundaries which was also
inspiring to me because again,it felt kind of novel to be that

(21:02):
open in the business side ofthings, you know, for business
comms, I was like, oh, I lovethat.
That feels really good.
And, but I think part of whatthe fear is that that was
wrapped in that made that kindof like an unconscious thing was
exactly what you said that thenthat opens you up to having to
be really clear with yourboundaries, which is something
that for me, I was verycognizant to as a tax preparer.

(21:28):
When I used to do that, becauseit was communicating with so
many people in such a shortamount of time, that it was
absolutely by necessity that Ihad really solid boundaries.
But, I really appreciated yourexample in what is now this new
world of business that I'vepivoted into, which is so much
more about passion work.
So to your point, you're excitedto talk to people about these

(21:50):
things, you know?
So that's where that opennesscomes from.
But then being able to, and thisis such a big part of mature
Cancer embodiment is also beingable to speak those boundaries.
And your example of thatrecently when we were entering
into a group container, you werelike, Hey, by the way, I'm here

(22:11):
not shutting the door on you,but just a reminder please start
having these in our groupcontainer.
You know?

Absolutely.
And again, I think we alwayslearn from other people because
that has been mirrored to mefrom other mentors as well.
Negative and positive.
I've definitely had mentors thatare like, I don't answer
questions in my DMs, period.
And I'm like, Oh, okay.
Do you want me to post it in thegroup?

Yeah.

awkward.
And

Yeah.

to ask my question.

Yeah.

And it just really turns me off versus when
a mentor is like, Hey, listen, Ilove this question.
And because I haven't set thisboundary yet, I'm going to go
ahead and answer it for you.
But future questions, let's putit in the group.

Yeah.

like, Oh, okay.
That made me feel like I'm not abother.
You're just setting a boundary.
And so because I've had mentorsdo that to me in the past,
again, when that happens, you'relike, okay, that's how I want to
make other people feel.
And so you're able to thenmirror that.
So yeah, that's something, thatI'm getting from everything
we're talking about.
I feel like I keep saying thatover and over again.

(23:15):
This is how I am because it'show I want to feel.
That's something that I'mnoticing, like everything you're
saying.
I'm like, Oh yeah, it's becausewhen I'm in a DM

Yeah,

this is how I want to feel when I'm getting
boundaries set.
This is how I want to feel.
So I'm very cognizant of thatother side and making sure that
people, I don't know if it'sbecause I'm super sensitive or
what, but I'm like, I want tomake sure that people feel that
comfort.

yeah.
Well, when it comes to Cancerenergy, which I'm taking notes
right now, I do not have anystrong Cancer placements in my
chart whatsoever, and I'vealways been really fascinated by
that type of water expressionbecause I'm all Scorpio, which
is a whole different flavor ofthe thing.
But so much of what motivatesyou in terms of the space that

(23:59):
you're creating is your empathy,you can't help but feel how
something makes other peoplefeel putting yourself in their
shoes.
And that empathy makes it reallynatural for you to create these
really safe and open spaces forpeople to welcome them into.
Right?

it also is why it hurts so much when someone
questions your integrity inthat.
And I've definitely had,speaking of like the DM
conversation, I've had someonethat months down the line comes
back and will accuse me ofconvincing them to join in the
DMs or something.
And I, I will literally be like,I have receipts.

(24:41):
I'll go back.
And I'm like going back and I'mtaking screenshots of where I'm
like, no pressure.
I want you to make this decisionfor you.
Cause I'm over here.
Like, no, I am so thinking ofthe other perSun when I am
selling and

right.

comfortable that if anybody comes back with those
accusations, I really get hurtand into like defense mode.
And so that's definitelysomething that I'm, I'm working
on too, is realizing That that'snot about you, that's them, but
at the same time I definitely ambecoming less emotional about it
and being like,

Yeah.

I know my truth.
And I know that while makingpeople feel comfortable is very
important to me and making surethat I am empathetic, that if
they twist that and see adifferent truth, that's on them,
you know,

Well, my guess is that it's a
vulnerability hangover typeissue, you know,

yeah.

people.
Yeah.
Or they're like, Oh, actuallynow I feel kind of uncomfortable
with how open I just made myselfon the internet, you know?
And like, it's like, Oh no, Idon't like what just happened.
That was wrong.
Yeah.

this is something that I've learned is
I'm very empowering when I amselling with someone.
Again, it's not always in theDMs, but now that since we're
using that example I wantsomeone to make the decision for
themselves, not because Iconvinced them to, or not
because their friend joined orsomething like that.
So that's why I'm asking so manyquestions.

(26:12):
I'm giving them so muchinformation.
I'm making them feelcomfortable.
And part of that is empoweringthem to see what's possible and
empowering them to see the onlything holding you back in this
conversation is you, you know,and, and a lot of the time.
That level of empowerment feelsgood in the moment, but then
whenever you come back to it, italmost feels kind of like you

(26:35):
said, no, no, why did you openme up in that way?

Yeah.
Or like a come down.

that vulnerable.

Right.
Totally.
Yeah.

like, no, no, no, it wasn't a trick.
That is the way that I sell isgetting people to feel really
good about themselves so thatthey can make that decision
versus some coaches will makeyou feel really bad about
yourself and

Right.

that's

Yeah.
The way that you combine thosewater and fire elements, like
the empowerment side of the fireand the vulnerability side of
the water.
I mean, when we get down to justlike the basic energetics of
that, that is truly an artwhere, you know, there is this
kind of warmth.
Per se that comes from thatCancer homey feeling, but not if

(27:21):
it's just all on its own, itactually just feels watered down
it needs that other part of it.
That's like, hey, the reaSunthat we let our defenses down is
to actually ultimately be ableto like stand up stronger
because we went there togetherand we opened up together.

So true.
Yes, yes, yes.

So the next thing I want to look at is
something that you likely don'tknow about yourself.
This is something that I'm soexcited to reveal to people
whenever I do astrologysessions, because I don't know
of one, any other astrologerthat talks about this, but two,
any app or software that youpull your chart is not going to
show you this to, to myknowledge, which is the Moon

(28:00):
phase you were born under.

Ooh, cool.

so the combination of your sun and your
Moon, the relationship betweenthem, the reaSun I think this is
such a powerful thing to knowabout ourselves is if you think
about it like now from moment tomoment, that's the loudest
energetic thing going on.
Like, you don't have to look atan app.
You can look up at the sky andyou know what phase the Moon is
in.

(28:23):
Not only that, but like peoplethat don't even pay attention to
this stuff, they know thedifference between the vibe of a
new Moon and a full Moon, right?
Big, big diff.

sure.
And just how like the moodaffects your cycle.
Like it literally affectseverything.

right.
So not only is this a huge partof the energy that imprinted on
you, the moment of your birth,the moment of your first breath,
it's also like your time of themonth when you're the most
grounded and resourced.
It's like your cycle home base,basically.
So you were born during a waxinggibbous Moon, which that is

(29:00):
right before the full Moon.

Okay.
Mm-hmm

So we're in the waxing part of the cycle,
that kind of swelling energy,right, leading up to the full
Moon.
And what I think is so coolabout this, knowing what I do,
about how you show up and howyou help people, is getting back
to the way that you make art outof launching a big one for me,

(29:24):
that I know you talk about alot, so I know I'm not the only
one, is that accepting or maybeaccepting isn't the word, but
like acknowledging that probablymost of your sales are going to
happen at the end of the launch.
And so being connected with thatawareness so that you can still
keep your good vibes during thelaunch, even though maybe no

(29:46):
one's buying yet.

Yeah.

And so the waxing gibbous Moon is the most
outward expression out into theworld before the actual
culmination and full expressionof the full Moon, right?
So the one thing I see is that'sour most visible time one of the
things with a waxing gibbousphase is it's like being really

(30:10):
invested in strangers.
Feeling very curious andinterested in the experience of
other people and just like thethe hustle and the bustle and
the stuff out there the actuallived experience of other
people.
So that's one thing is you'reall about by example and by
strategy, like teaching peoplelike, Hey, be visible, like,

(30:32):
don't be afraid to be visiblewhen you're launching.
Right.
And then there's also this piecethough, of that you are very
invested in like other people'slaunches, right?
That energetic of strangers,essentially people on the
internet, people that, you know,become more than strangers.
And then this other piece wherethe waxing gibbous phase is like

(30:53):
right before the full Moon.
So there's this feeling of thebest is right around the corner,
you know, like, oh, just wait,just wait.

that.
But that goes back to like theteasing

Mhm.

to

Mhm.

wait.
It's coming.

Mhm.

that is definitely very, very exciting
for me.
That's something I, I wouldn'thave even thought of, but now
that you say it, I'm like, okay.
When I am speaking aboutlaunching, a lot of the art of
it is understanding your idealclient, understanding strangers

Mhm.

experience and how they are feeling and
reacting to your content andkeeping that data and knowing
them fully.
So that investment intostrangers, I think that that
makes a lot of sense.
I think that's sales 101, atleast in my world, it's just
like really trying to understandyour audience.

Well, and that's what's interesting once
you understand yourself throughyour chart, this is like the
water you're swimming in.
So of course you think like,duh, doesn't everybody know
this?
Doesn't everybody think likethis, you know?

exactly.

I'm curious energetically, the quality of
the waxing gibbous Moon isreally aligned for you and your
lens that you take for granted.
What about that time of themonth?
Like, have you ever noticed thatthat time, like, right before a
full Moon is particularlysomething for you?

only thing that I will say is I have been on
birth control since I was 14.
So I don't have a normal cycle.
So it's

Gotcha.
Mm

to be able to tell that stuff.

hmm.

had a client who did hormone coaching and she
would always talk about that.
She was like, well, if you're onbirth control, you don't have a
normal cycle,

Yeah.

aren't really following the Moon and all of

Yeah.

Hopefully in like the next year or so, I'm
going to go off birth control,

Exciting.

about since I've literally been on it since I was
14,

Yeah.

I'm interested on that side of things of like
really getting to know my cycleand the, the different ways.
phases and who I am during eachphase and the way that I react
and all of that.
I'm, I'm very, I'm veryinterested to learn that, but
what I will say is I haven'tnoticed those things and I think

(33:11):
that that's why,

Yeah, so that's really interesting.
I can relate though.
I was so much younger when Imade that shift.
I was on birth control for thefirst six years of having my
cycle.
So I was pretty young when Imade that transition, but I'm
glad to be able to offer youthis gem of knowing like what
your most grounded and resourcedpart of your cycle is, because

(33:35):
now, granted again, I was reallyyoung.
So maybe your experience beingmore mature in general will be
different than mine.
But oh, my goodness,transitioning from never having
known those cycles.
that was at least a few monthsof feeling so crazy, like, like
such wild mood swings.
And yeah.

And I always hear coaches, some coaches talk
about how they launch with thephases of their cycle, and
that's something I haven'texperienced.
But thinking back to my clientagain, who's a hormone coach,
like she'll describe thedifferent phases and the action
she's taking in the phases andwhy and what that energy brings
her or lack of energy, what shefocuses on.

(34:18):
And I'm just like, wow, that isso, so interesting.
So I know as a launch queen thatI'm going to become obsessed
with that.

Oh my goodness, I'm getting chills
just thinking about this for youbecause it's like you've been
obsessing from the logicalscience strategic side of it
with what it means to go throughthese cycles and oh wow now it's
gonna be much more

like

in

my

my body yes yes that's so cool oh I can't
wait to see what that does toyour work and yeah

for it.
And I

mm hmm

obviously, cause I've been like balanced on birth
control all these years, but Ithink it could be like a
beautiful thing Get to know yourbody more.

I agree 100%.
My experience was, like I said,a few months of total chaos and
then I settled into it and now Icouldn't be more grateful that,
you know, I have that rootednessinto the cycles of my body.
Yeah.

A hundred

percent That has me excited and is a
really good segue to bring upone other topic that I want to
around where you're at on yourpath.
Cause obviously we're looking atyour birth chart as kind of a
snapshot of what makes you, youthat is, you know, evolving over
the course of your wholelifetime.
I want to look at somethingthat's a little bit more timely.

(35:30):
I'm curious if you are aware ofyour Saturn return and where you
are in relationship.
basically it marks the three bigphases of our life that we can
think of as youth, adult, andelder, or, like with the three
faces of the woman and thegoddess, the maiden, the mother,
and the crone it's like one ofthe coolest things I ever

(35:53):
learned about astrology right ontime, thank goodness.
Because it's something thatlike, it's wild to me that we
are expected to know what wewant to do with our lives and
commit to at 18, we're told thatwe're adults at 18.
It doesn't really happen untilmore like 30 ish, right?
And so basically the firstSaturn cycle is a lot of just

(36:15):
exploring, experimenting.
It's kind of like the researchphase of our life figuring out
what's ours, what's not, youknow, what lights us up.
Obviously, as we've explored youhave been pretty on point with,
like, finding your way in thisfirst Saturn cycle.
But the transition into yoursecond Saturn cycle is a long
one, by the way.

(36:36):
It's like a six year transitionand rite of passage.

in it.
I know where you're going.
I'm in it.

Well, you're actually, like, right at
the end of it.
So yeah, yeah.
And I was so excited to tell youthis today because I was like,
Oh, she probably doesn't know.
So you've been in it for thelast six years, basically.

funny that it's six years because I've only
really felt it the last likethree, but it's like you said,
it's like a cycle.
So I guess that was like thepeak was like

Exactly.

year

Exactly.
Yeah.

No, I was like, I know where you're going with
this because it was like, I hadit all figured out.
And I was at the peak of mycareer and little 10 year old me
would have never believed I waswhere I was at.
And then it was three years ago,I started to kind of falter

Question everything.

this doesn't feel the same way it

Mm hmm.

like, is this what I want to do?
And last year was the absolutehardest where I was like, do I
burn my business to the ground?
Do I just want to go passive?
What does my life Look like fromhere on out, and I feel like I'm
at a place now where I'm juststarting to like, figure it out
again.
Because I went this past yeargoing back to everything we've

(37:55):
talked about and I've nevertalked about this publicly, but
I was really, really hurt byfalling out with a couple of
clients.
I very much took it perSunally.
Again, like we, we spoke aboutmaking people feel safe and
loved and being in integrity isso important to me that when
clients accuse me of things or,or they don't, don't like me

(38:17):
anymore, quote unquote, goingback to the little girl in me
that was bullied.
Um, I'm like, Oh no.
And I feel like shit aboutmyself and all of that.
And so I went through a phasewhere I was like, that hurts so
much I'm closing my heart.
Like, I don't like, I'm neverlaunching my mastermind again.
I no longer taking one on oneclients.
I'm going fully, fully passive.

(38:38):
And I hired a coach to help mebuild out my funnel for Launch
Queens.
I was like, I don't want tolaunch it anymore.
I don't want any access topeople, which is so crazy.
Cause everything we're talkingabout is that's part of my
superpowers, the way I interactwith people and the way that I
make people feel, but.
I was like, I'm just so done.
And so I went through like ninemonths of pivoting my business

(39:00):
to be fully passive.
Like I don't want anyinteraction with people.
I was angry.
I was mad.
And I took an extra step backwhenever I was starting my
second business, my Airbnb withmy husband and all that stuff.
But all that is to say, when theAirbnb was finished and we
started crushing it on that end.
I was like, okay, I need tofigure out what's going on with

(39:23):
coaching now.
Am I still passive or what?
I just felt like I really missworking with clients, which is
so weird.
Cause for nine months of mylife, I was mad and I didn't
want to work with them, I waslike, I miss this interaction so
much.
And I signed my first one on oneclient in like a year.

(39:45):
Um, it was actually a group oftwo girls, so I'll say one on
one clients, but they're onebusiness.
They were just the perfect idealclient in the sense that I was
like, okay, my standards haveraised now.

hmm.
Mm

I think that I had to go through that to
realize who I am now, what Iwant, what type of clients I
want to work with raise thosestandards, all that kind of
stuff.
And since then, relaunchingLaunch Queens, I have a couple
more one on one clients, now I'mrelaunching my mastermind,
things that I was never gonna doever again feel so much more

(40:21):
right now.
And so I feel like I'm goingback to where, you know, I want
to be in what feels good.
But I went through all thatchaos before I could get here.
So that's what I'm getting from,from what you were saying about
the Saturn return,

So beautifully articulated.

told that story ever.
So

Yeah.

exclusive.

Well, it kind of makes sense that you
feel okay to say it now.
You are landing finally rightnow on the other side of a rite
of passage where the biggestconfrontation is to let go of,
whatever you're most attached toand for you, it was working with
clients, right?
And launching the things thatare your things.
You had to completely, yeah, itdoes feel crazy, right?

(41:07):
Like how could of,

I ever not want to do that now that I'm back in
it?
I'm like, what?
Why?
But I had to go through it.
I

no.

that go for a bit.

Right.
And like you said, it's like areset so that on the other side
of it, it makes so much moresense because you let go.
It's like you let go of thething that you were attached to,
to let go of your attachment toit, so that ultimately you could
bring it back in without theentanglements that were
problematic for you in one wayor another.

(41:35):
Yeah.

my mastermind, but I don't hold any like trauma
to the last mastermind or thelast one on one clients or the
falling out with the client.
It's very much coming from anew, place of just because that
has happened doesn't mean thatthat's going to happen again.
And the new energy that's comingwith it.

(42:01):
I am so different now.
Everything that I teach is somuch more deeper and embodied
now.
And I just know that just get afeeling, you know, that you're
on the right path again.

Right.
Yeah, and it's so interestingand thank you for sharing your
story because one way thatpeople go through it you know,
cycles within cycles, butactually becoming a mother takes
you through that whole chaoticdeath and rebirth and re
figuring out what your identityis.
But you just described ithappens without that too, but
it's like a very similar, allencompassing, you question

(42:34):
everything and you have to kindof put the pieces back together.
But that's the whole thing isSaturn is all about fortifying a
strong foundation.
So you kind of have to like teareverything down to get back to
that foundation so that you canstart building on stronger
ground.

And it's just about trusting that process too.
But even looking back, when Iwas shifting my business to go
fully passive, I remember I flewto Toronto to meet my coach for
a VIP day where she was going toshow me what this is going to
look like, you know, and howwe're going to build this out
and all of that.
And I just remember crying in myhotel room and something just

(43:14):
fell off.
I was like, can I, do this.
And it wasn't coming from aplace of like my capabilities.
Like, of course I can, I can doanything I set my mind to, but
it was coming from a place ofsomething didn't feel aligned.
And I've never been really intune with that until, until now.
But

Yeah.

I just was like, I think I'm just scared.
I think I'm just scared.
Cause this is a differentbusiness model.
But the whole business model wasso new to me and it didn't feel
right.

Yeah.

had that feeling, but I was like, doesn't
matter.
We just paid this coach.

Right.
Yeah.
Yeah.
Yeah.

decision.
We did not relaunch themastermind.
We let go of our one on oneclients.
Like we've made this decision.
We're going with it.
But I still remember that momentthat I was like, huh.
then it was fleeting.
It went away and I was like, Iknow I can do it.
Like I can do anything.
I can do this.
But I'll never forget thatfeeling because now coming back
to coaching, mentorship,launching where I was before

(44:13):
that, and it feeling so alignedand me not questioning at all if
I'm doing the right thing.
I'm like, okay, this is whatit's supposed to feel like, you
know, but had to go through thatto

Yeah.
Well, like it goes to show, youknow, you're an Aries that's
going to show up in one way oranother whether that is like you
said, you were on the quotewrong path, but you were like,
well, I made the commitment.
I'm going

Yeah.

know, rocket ship emoji, like I'm, I'm
going forth is one way toexpress it, but then more of a
deep understanding of what doingyour Sun is what makes you feel
centered, what gives you energyand getting back to those basics
of your Sun and your Moon,you're not going to feel
energized and centered if you'renot launching basically, if

(45:02):
you're not doing that Ariesleap, you know, as part of
things, and if you're not ableto create those intimate spaces
that feel like home, butactually working with clients,

I, I can't remember who said it to me
actually, but someone said to meyou will coach again.

yeah,

be a mentor again.
I was like, no, I won't.
And they were like, well, It'sjust like when you get hurt in a
relationship, are

yeah,

going to fall in love again?
Are you never going to open upyour heart to someone again?
It's like, you will,

oh,

go through this, this like anger

yeah, right.

but,

Another way Aries expresses, you know,

there you go.

yeah,

you know, and, and again, I can't remember who
said it, but they were like, youwill open yourself up to it
again.

yeah,

absolutely right because that's exactly what it
feels like, because I don't holdany grudge to that client or
that experience anymore.

yeah.

or that previous mastermind of mine that I felt
like I, I burnt down, like I'mrebranding, I'm starting over.
There's no, attachment at all.
It's like the cords were cut,

Yeah,

just feels completely brand new.
So that really is what it's likeof just opening back up again
after a bad relationship.

yeah, and I love that it was grounded into
that metaphor for you that youuse in your work anyway around
what launching is.
You're like, okay, I'm ready tostart dating again.
Okay, so there's one more thingthat I want to bring in as part
of the story of this reemergencefor you.
I find it so interesting.
That the way that you came backon the scene was first to go in

(46:34):
a totally other direction andbuild this other business of
this Airbnb in Austin.
That's super cute.
So one of the things that wetalk about in my Cosmic Cash
Codes session is your moneymode.
And there are three of them sowe're all kind of in three camps
people that are entrepreneursthat are part of my world are

(46:55):
usually one of two of them.
And we actually have the sameone, so I like to compare them
to the different kinds ofrelationships, getting back into
that metaphor.
There's the lifers.
Which these are the people thatare not typically entrepreneurs.
These are the people that kindof like find their company and
just stick with it and thenthere's the cardinal money mode.

(47:15):
These people I like to call theserial monogamists.
They really like to go thedistance, go the full story with
one thing before they feelcomplete with it, ready to make
it passive or, you know, give itsome other place in their
business.
And then their energy kind ofpours over and spills into the
next thing.
Then there are the mutable moneymode people, which I call the

(47:38):
polyamorists.
And that is your money mode andmy money mode.
And so what I always like totell people, because people that
don't have this money mode arelike, Oh my God, that sounds so
chaotic.
We're basically like jugglers,you know, and, and they don't
get it.
Because for the otherentrepreneurial camp, which is
the serial monogamy people, theywould just feel spread too thin.

(48:01):
Right.
And they're like, Oh, yeah.
I don't get it.
And what I always explain tothem is first of all, I think
it's probably some kind of ADDthing in me.
I don't know in terms ofidentifying with it, but for me,
it's like, I need healthydistraction.
I need to bounce between things.
And I find that what I learn inone area of my business, I want

(48:22):
to immediately turn and apply toanother area of my business.
Right.
Can you relate?

Uh, yep.
Nope.
And sometimes I see it as anegative.
I'm like, damn, I'm soimpulsive.

Mm.

when I

Mm-hmm

I get it.
There is no question.
Same with what we were justtalking about of that feeling in
the hotel room of is this right?
I was like, I don't care.
I'm going

Mm-hmm

made the decision.

Mm-hmm

And so the, the whole.
house buying process was veryimpulsive.
And I just was like, Nope, Iwant to do this and I want to
create an Airbnb and it's goingto be super girly and on brand
and fun.
And I'm going to market it usingmy skills.
And literally within threemonths, we had bought a house in
a completely different state,city, all of that.

(49:09):
And so, no, I absolutely relateto that.
And The only reason I feltconfident in doing it was
because I was able to, like yousaid, turn around and use the
skills that I have in sales andmarketing to apply to, you know,
marketing the new, the newbusiness.

Yeah.
And I love hearing how you talkabout the bridge between the
two.
You very much use, it's almostlike a psychedelic mindset where
it's all just kind of like ahall of mirrors and everything
is informing everything else.
Like a dream, you know?

my gosh.
Totally.

Yeah.

No, it's so funny because it's such a
powerful thing for, I mean,it's, that's like so typical
entrepreneur to like, we're all,we love to create and just like
build new things all the time.

Mm-hmm

so that was me.
I was like, Oh, I want to go dothis.
I want to go to this.
I want to go do this.
And, you know, I had, saved upso much money from my coaching
over the past couple of years.
And the logical thing is like,I've been married for two years.
This is the time of my lifewhere I should be thinking about
kids.
But my brain was not likesettled down, even though I'm

(50:16):
starting to go in thatdirection, and

Yeah,

such a completely other phase of life,
so it's not even settling down,but at the time my brain was
like, no, I don't want to settledown right now, I want to go on
to the next thing, I want tobuild something with this money,
I want to do something new, Iwant to create, I want to
innovate

yeah.

you know what I mean?
And so that's such a powerfulthing, but then sometimes I'm
like, It's probably a littleimpulsive with that decision.
It's also, it can be, I don'twant to say a negative thing
because I always try to look onthe positive side, but there's a
dark side to it for sure.

Indeed.
And also it's one of my favoritethings to share because it does
end up being a permission slip.
To your point, it's easy tojudge it and think that you're
being flighty or noncommittal orimpulsive or whatever.
And it's like, no, this isactually how I'm designed to
make money.
You know?
Yeah.
And, and, yeah.
With the two, the common groundis we get bored easily, right?

(51:11):
But it's a question of like, forsome people, they like to, okay,
I'm bored here.
I'm going to go over here andfully play out this story before
I get that itch again.
Then there's people like uswhere we're like, oh, I'm
constantly over here, over here,over here.
And we're kind of like buildingall these different things in
tandem.

And I have a husband who's an instigator
because just he thinks I'm thequeen supports me in everything
that I do.
So he's just like, yeah, youshould do that.
You should do that.
You should.
Yeah.
Yeah.
Yeah.
And I'm like, wait, so I needsomebody in my life

Like a buffer.
Totally.
Oh my gosh.
This has been so fun.
Thank you so much.

you so much for having me.
I mean, before we even hopped onthe, the recording, something
that Lauren had said to me wasthis might not be something out
of left field that you didn'tknow about yourself, but it's
more about affirming, you know,all of this to you.
And I definitely feel, Idefinitely feel that I think
that this was really good.
And Hey, you got me to open upabout something that I haven't

(52:12):
yet.
So that just speaks to you aswell.
Talk about making each otherfeel comfortable, right?

Yeah, thank you.
I really appreciate thatreflection.
I'm so excited to see now thatyou are landed on two feet on
the other side of thetransformation that you shared
that you went through and yourSaturn return and whatever it is
that you're gonna, you know,dive into next.

Yes, I'm so excited.

Yay.
Yeah.
Thank you so much for coming onthe show and to everyone
listening.
Thanks for tuning in.

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50 | Cosmic Launch Codes with Rachel Spencer

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