All Episodes

June 17, 2025 5 mins

In this episode of Counsel Cast Chambers, we explore essential first steps for law firms to delve into local SEO with Ross McDaniel. 

Ross recommends claiming and optimizing a Google Business Profile and soliciting five-star reviews from past clients as pivotal free strategies. Illustrating the impact, the guest shares a success story of a chiropractor who achieved a top ranking in Google Maps within ten days. 

The discussion emphasizes the significance of reviews and the potential for rapid search visibility improvements, even in competitive markets.

Tom gives listeners actionable tips on:

  • 00:00 Introduction to Local SEO for Law Firms
  • 01:01 Claiming and Optimizing Your Google Business Profile
  • 01:18 The Power of Client Reviews
  • 01:42 Understanding Immediate Impact in Local SEO
  • 02:01 The Importance of Google Map Pack and Organic Search Rankings
  • 02:30 Real-World Success Story: Chiropractor's Rapid SEO Growth
  • 03:23 Review Strategies and Market Competitiveness
  • 04:36 Encouragement to Start Now

Connect with Ross here:


Connect with me


Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

The Breakfast Club

The Breakfast Club

The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.