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October 7, 2025 34 mins

In this episode of Counting Change, hosts Arjun Sahgal and Rachel Reid discuss the opportunities in commercial and small business banking within credit unions, focusing on the integration of technology and community-first approaches with Nicole Smith, President and CEO at US Federal Credit Union.

The episode explores the alignment of values with institutional goals and the importance of maintaining personal connections in a tech-driven world. Nicole also discusses the challenges and strategies for credit unions to expand responsibly into new financial services.

Counting Change is hosted and run by ⁠⁠Ascent Platform⁠⁠.

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