Podcasting Made Simple

Most podcast guests focus on reaching listeners, but the fastest way to get clients is actually through the host. In this episode, Christine Campbell Rapin reveals how to turn podcast guesting into a referral engine by building strong relationships with hosts. Learn how to position yourself, create partnerships, and get introductions that lead to real business. Get ready to make podcast guesting your most powerful client-generation...

Discussing sensitive topics on a podcast can be challenging, but the way you handle them makes all the difference. In this episode, Chelsea Myers shares tips for guiding guests through difficult conversations while keeping the focus on their story. Learn how to set boundaries, steer discussions with care, and create a space where guests feel comfortable sharing. Get ready to master the art of covering sensitive topics in a way that...

Are you struggling to stay on top of your podcast guest appearances? Without a system, opportunities fall through the cracks, deadlines get missed, and follow-ups become overwhelming. In this episode, Candy Messer shares a simple but powerful way to track every step of the guesting process, from applications and scheduling to interviews and promotions. Get ready to streamline your workflow, stay organized, and make podcast hosts wa...

It can be frustrating when you're working hard to grow your podcast, but the downloads stall, or worse, they never take off in the first place. Thankfully, there's something you can do about this, and it's already right in front of you! In this episode, Chase Neely explains how to audit your content by analyzing what's resonating with your listeners and what's falling flat. Learn to track patterns in your b...

Most pitches from podcast guests wanting to be interviewed get ignored by hosts. Thankfully, there is a way you can create a pitch that gets hosts to say "yes" to having you on the show! In this episode, Suzanne Culberg shares how to personalize your pitch, avoid common mistakes, and craft a message that makes hosts want you on their podcasts. Get ready to make your guesting pitches impossible to ignore!

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Do you see your podcast guests as people or just content providers? If it's the latter, you are missing a big opportunity! In this episode, Paul Granger shares how your perspective on guests shapes the quality of your conversations. Learn how to engage guests with authenticity, create meaningful dialogue, and make every guest feel valued. Get ready to elevate the success of every interview on your podcast!

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Landing a spot as a podcast guest to be interviewed is exciting, but what happens after? Most guests walk away with nothing. But that doesn't have to be the case for you! In this episode, Ina Coveney shares how to turn every guest appearance into a powerful lead magnet that attracts clients. Learn how to position yourself, use strategic storytelling, and keep engagement going long after the episode airs. Get ready to maximize ...

Want more podcast listeners without paid ads or constant promotion? Podcast SEO is the key. In this episode, Anthony Nwaneri shares how to rank higher on Apple and Spotify so new listeners can find you organically. Learn how to optimize your podcast title, episode names, and descriptions to shortcut your way to more visibility. Get ready to apply these simple SEO strategies and start growing your audience faster!

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The podcasting industry is changing fast; what worked just one year ago won't cut it today! Thankfully, there's a smart approach you can take to stay ahead. In this episode, Seth Silvers and Alex Sanfilippo explain how to position for future success as a podcast host or podcast guest. From platform updates to new audience behaviors, they reveal what hosts and guests can expect in the future. Get ready for a look at where ...

Do you remember the reason you got into podcasting as a host or guest? Over time, it's easy to lose sight of why we got into being a podcast host or guest in the first place. In this episode, Alex Sanfilippo (along with the help of some friends) shares how podcast hosts and podcast guests can reconnect with their purpose, realign with their ideal listeners, and course-correct to ensure positive impact is being made. Get ready ...

Podcasting can be frustrating. Whether you're a podcast host or guest, it can feel like a constant struggle that doesn't meet expectations. If this is you, you're probably closer than you think to reaching a higher level of success! In this episode, Julie Solomon explains that the solution can be found at the intersection of your messaging specialization and proper visibility positioning. Get ready to make small shif...

Many authors have turned to podcast guesting to promote and sell their books. Sadly, most see little to no book sales from their guesting efforts. But, this doesn't have to be the case for you! In this episode, Rodney Miles shares 7 strategies that will make your book work for you through podcast guesting instead of the other way around. Get ready to start driving book sales and buzz through podcast guesting!

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Getting your podcast discovered can be challenging due to the number of podcasts with similar focuses and the many available episodes on podcast players. Thankfully, there is something you can do to get your podcast in front of listeners faster! In this episode, Aubrey Paris explains how you can branch out beyond the podcast players by repurposing your episodes into alternative forms of content so your podcast can be easily discove...

As podcast guests, most of us like the idea of sharing past episodes that we were featured on. But, figuring out how to do this effectively can be a challenge. Thankfully, there's a formula that you can follow that yields results! In this episode, Deirdre Tshien shares a quick, simple, and effective 3-post strategy to use on Facebook that will elevate your podcast guesting success. Get ready to finally share episodes in a way ...

Did you know that it takes just 6 seconds for a listener to decide if they want to be a loyal listener of your podcast? As a podcast host, your voice is your greatest asset! Sadly, most hosts don't know how to effectively use their voice to create rapport, authority, and connection with their audience. But, this doesn’t have to be the case! In this episode, Katherine Beck explains how you can leverage your voice to attract loy...

Every podcast guest has had this happen: You have a great conversation with a podcast host on their show, the episode comes out, and you don't hear anything from listeners. Thankfully, this frustrating experience doesn't have to be your reality! In this episode, Lyndsay Phillips explains 5 common mistakes that prevent podcast guests from converting listeners into leads and clients and how to overcome them. Get ready to st...

Getting more podcast downloads is on every show host's mind. Many of us look to social media and paid options to grow our listenership, which can be frustrating, expensive, and lacking results. Thankfully, there's a free alternative to these tactics that actually works! In this episode, Megan Smolen shares how to build a thriving community around your podcast that drives listenership growth and interaction. Get ready to s...

As podcast guesting increases in popularity, more trained public speakers and former radio experts enter the space. It can be intimidating hearing the caliper of guests going before you on podcasts. But this doesn't have to stop you! In this episode, Evgeniy Kharam shares his own journey of transitioning from feeling fearful about his own voice and performance on podcasts to becoming fully confident. Get ready to elevate your ...

As the standard expectation of the audio quality of podcasts continues to climb, many independent podcast hosts feel hopeless due to the high costs of microphones and studio equipment. Thankfully, there are budget-friendly options available that will make you sound like a pro! In this episode, Joe Eftihiou shares tips for achieving studio-quality podcast audio without breaking the bank. Get ready to level up how you sound for your ...