In this episode of Creative and Code, Jay Boston highlights why physical networking is still essential—even in an increasingly digital world. While AI, automation, and virtual communication have taken over, face-to-face interactions build trust, deepen relationships, and uncover new opportunities that digital channels often miss.
If you’re relying solely on digital connections, it’s time to rethink your approach and get back into the room where things happen.
🧠 Key Topics Discussed:
🔹 Why Physical Networking Still Matters – Digital can only take you so far—real connections happen when you meet in person.
🔹 The Value of Being in a Co-Working Space – Why spaces like The Commons and Central House offer natural networking opportunities with like-minded business owners.
🔹 Joining Niche Groups for Regular Meetups – How monthly long lunches with digital agency owners in Melbourne help share insights, solve pain points, and drive growth.
🔹 Engaging on LinkedIn (The Right Way) – It’s not just about posting—join groups, comment thoughtfully, and DM with value.
🔹 Staying Proactive with Past Clients – Why checking in and offering small wins can lead to big future opportunities.
🔹 Being Genuinely Interested in Your Clients – Curiosity builds trust and creates more opportunities for collaboration.
🛠️ Practical Tips to Maximise Physical Networking:
✅ Be Based in a Co-Working Space – Join environments where ideas and opportunities collide.
✅ Attend Industry-Specific Events – Niche groups create targeted conversations that matter.
✅ Engage Authentically on LinkedIn – Don’t just ‘like’—comment, engage, and share knowledge.
✅ Offer Value Without Expectation – Stay top of mind by helping your clients win.
✅ Be Curious About Your Clients’ Success – Invest in their growth, and opportunities will follow.
📢 Final Takeaways:
In-person networking builds trust and opens doors that digital can’t.
Join spaces, events, and communities where conversations happen.
Be proactive, helpful, and genuinely invested in your clients’ success.
🎧 Listen Now. Work with us: https://www.iddigital.com.au/
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