Creative Minds, Smart Money: Finance & Business Tips for Creatives

Creative Minds, Smart Money: Finance & Business Tips for Creatives

Creative Minds, Smart Money is the go-to podcast for creative entrepreneurs who are ready to stop treating their finances like a side character in their business story. Hosted by Samantha Eck, bookkeeper and fractional CFO, this show breaks down the financial side of running a creative business into actionable steps that actually make sense. Each week, we tackle everything from pricing strategies and cash flow management to making smart business decisions that keep your creative business thriving (yes, even during those slow months). You'll get real, practical advice on managing your money and growing your business while still having time and funds to enjoy what you love. Beyond the numbers, we explore the full picture of creative business success - from marketing strategies to efficient systems - because building a sustainable business requires more than just good bookkeeping. And occasionally, I bring in industry experts to share their insights on taking your creative business to the next level. Ready to turn your creative talents into a thriving business that actually pays you what you're worth? Hit subscribe and let's make it happen.

Episodes

The Gap Between Knowing Your Numbers and Actually Using Them

February 18, 2026 • 13 mins
You've got the reports. You've got the dashboards. You've got the software. So why do you still feel stuck when it's time to make a decision? Most business owners don't lack financial information—they lack the ability to translate that information into confident action.  In this episode of Creative Minds, Smart Money, I break down why knowing your numbers and knowing what to do with them are two completely different skills. Top...
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How to Reflect on Your Business Investments Without the Shame Spiral

February 11, 2026 • 13 mins
Most business owners avoid looking back at their financial decisions—either because "what's done is done" or because they're afraid of feeling stupid. The reality? Reflecting on your past investments isn't about punishing yourself. It's about extracting the information you need to make smarter decisions moving forward. In this episode of Creative Minds, Smart Money, I'm breaking down why reflection matters, how to do it without t...
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How to Know If a Big Purchase Is Right for Your Business

February 4, 2026 • 14 mins
Big purchases feel exciting—until they don't. A new MacBook, a $3,000 coaching program, or that "game-changing" software build can look like the smartest move for your business... until six months later when you're staring at your cash flow wondering what happened. In this episode, I'm breaking down what actually counts as a big investment, why these decisions feel so emotionally charged, and how to think about them strategically i...
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January Business Planning: 7 Habits of Successful Creative Entrepreneurs

January 28, 2026 • 14 mins
Everyone online makes January sound like the month you need to hit the ground running—new goals, new offers, aggressive client outreach. But here's the truth: the fastest-growing creative entrepreneurs I work with aren't doing any of that. In this episode of Creative Minds Smart Money, I'm breaking down what my highest-growth clients are actually doing in January while everyone else is panicking. From reviewing last year's data ...
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Why January Feels Slow for Service Providers and How to Plan for It

January 21, 2026 • 19 mins
Every January, creative entrepreneurs wonder if something's broken in their business. Revenue dips, inquiries slow down, and panic starts to creep in. But here's the truth: Q1 isn't a sign of failure—it's a natural season of reset that happens across almost every creative business. In this episode, I break down why the first quarter always feels strained, what's really happening behind the scenes, and how to use this slower perio...
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5 Money Habits That Prevent Q1 Burnout for Creative Entrepreneurs

January 14, 2026 • 16 mins
New year energy has a way of making us think we need to overhaul everything overnight—but smart growth doesn't come from doing more. It comes from doing the right things consistently. In this episode, I'm breaking down the five money habits that separate businesses that grow sustainably from those that burn out by March. These aren't complicated systems or time-intensive routines—they're the financial fundamentals that keep your ...
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Why New Year's Resolutions Fail Your Business (And What Works Instead)

January 7, 2026 • 14 mins
New year, new you? Your business doesn't need a brand-new version of you—it needs you to show up with the same consistency you'd bring to any relationship you care about. If you've been treating your finances like a January project that fades by February, you're missing the steady rhythm your business actually needs to thrive. In this episode of Creative Minds, Smart Money, I break down why New Year's resolutions fail creative en...
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Year-End Financial Review: Turn Your Numbers Into a 2026 Action Plan

December 31, 2025 • 11 mins
You've closed the books on 2025, reviewed your numbers, and built your forecast—now what? Most creative entrepreneurs stop right there, but the real power comes from turning all that financial clarity into a roadmap you can actually follow. In this episode of Creative Minds, Smart Money, I'm walking you through a mini strategy session you can do yourself with just a notebook, your favorite drink, and an honest look at what worked (...
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The True Cost of Saying Yes: How Overcommitting Kills Your Profit (and Peace of Mind)

December 24, 2025 • 12 mins
Saying yes feels good in the moment—but what if every yes is quietly costing you profit, peace of mind, and the opportunities that actually matter? As you plan for 2026, it's time to get honest about overcommitment and what it's really doing to your business.  In this episode, I'm breaking down the emotional drivers that push us to say yes, the financial toll of stretched-thin schedules, and the three filters you need to protect y...
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How to Make a Cash Flow Forecast for 2026 That You'll Actually Use

December 17, 2025 • 12 mins
Planning for 2026 doesn't mean predicting the future perfectly—it means giving yourself a realistic roadmap so your cash flow doesn't blindside you. After reviewing your 2025 numbers, it's time to flip the page and build a cash flow forecast you'll actually use. In this episode, I walk you through how to make a cash flow forecast that's grounded in real data, accounts for your known income and expenses, and helps you spot problems ...
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What Your 2025 Numbers Are Really Telling You (And Why It Matters for 2026)

December 10, 2025 • 15 mins
Your year-end reports aren't just a stack of paperwork to send off to your CPA—they're the roadmap to understanding what worked, what didn't, and what needs to shift in 2026. If you've been wrapping up your books and filing everything away without actually digging into the data, you're missing the story your business is trying to tell you. In this episode of Creative Minds, Smart Money, I walk you through how to analyze your 2025...
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How to Prepare Your Business for Tax Season Before December Ends

December 3, 2025 • 16 mins
Another year in business is worth celebrating, but your year-end checklist determines how smoothly next year starts. In this episode, I walk you through the exact steps creative entrepreneurs need to take before December ends to set up a stress-free tax season and a financially clear 2026. Topics Covered: Why cleaning up your books in December matters more than scrambling in April – Getting transactions categorized and reco...
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Receipt Tracking for Creative Entrepreneurs: Beyond IRS Compliance

November 26, 2025 • 9 mins
You're saving receipts, but are you actually using them? Most creative entrepreneurs treat receipts like paperwork clutter—tossing them in a shoebox or snapping photos that disappear into their camera roll. But receipts aren't just about IRS compliance. They're the details that protect your business, clarify your spending, and give you real financial power when organized correctly. Topics Covered Why the IRS requires receipt...
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Why Categorizing Your Business Expenses Matters Beyond Taxes

November 19, 2025 • 11 mins
Your bookkeeping categories aren't just for tax season—they're the foundation of every smart money decision you make in your business. If you've been treating categorization like a compliance checkbox, you're missing out on the clarity that drives profitability, cash flow planning, and confident pricing. In this episode of Creative Minds, Smart Money, I break down why categorization matters far beyond what you send to the IRS, and ...
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AI Bookkeeping Tools: The Hidden Risks Creative Entrepreneurs Need to Know

November 12, 2025 • 14 mins
AI-powered bookkeeping tools promise to automate your financial life and save you money—but at what cost? Everyone online makes AI sound like the magic fix for messy books, but here's the truth: I see creative entrepreneurs rely too heavily on automation and end up with misclassified transactions, compliance nightmares, and zero strategic insight into their numbers. In this episode of Creative Minds, Smart Money, I break down the r...
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Bookkeeping Platform or Bookkeeper? How to Choose (and When to Switch)

November 5, 2025 • 16 mins
Everyone online makes bookkeeping platforms sound like a magic fix: low cost, hands-off, done-for-you. But here’s the truth—I see creatives pick a platform too fast (or switch too late) and end up with messy categorization, limited data ownership, and zero strategic insight. In this episode of Creative Minds, Smart Money, I break down how to choose between a bookkeeping platform vs. a bookkeeper, when to switch, and how to keep you...
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Sales Tax Made Simple for Creative Entrepreneurs

October 29, 2025 • 14 mins
Sales tax is confusing—no way around it. Every state has different rules, the jargon feels overwhelming, and half the time you’re left wondering if you’re even supposed to charge it. But here’s the thing: even service providers sometimes owe sales tax. And not knowing the rules can leave you stressed, noncompliant, or accidentally footing the bill yourself. In this episode of Creative Minds Smart Money, I break down sales tax in pl...
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The Hidden Costs of Becoming an S Corp

October 22, 2025 • 14 mins
Everyone online makes becoming an S-Corp sound like the ultimate financial glow-up: lower taxes, more legitimacy, instant upgrade. But here’s the truth—jumping in too early can actually hurt your business more than it helps. In this episode of Creative Minds Smart Money, I break down the real dangers of switching to an S-Corp before you’re ready. From payroll requirements to higher admin costs to IRS scrutiny, we’ll cover what you ...
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Are Your Business Numbers Normal How to Tell If You’re On Track

October 15, 2025 • 14 mins
Ever wondered if your business is actually doing okay—or if you’re falling behind? That’s where benchmarking comes in. Don’t worry, it’s not a fancy finance term you need to memorize—it’s simply comparing your numbers to industry standards so you know what’s normal, where you’re strong, and what could use some tweaking. In this episode of Creative Minds Smart Money, I’ll walk you through how to give your numbers context without spi...
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The 5 Numbers Every Creative Business Should Track

October 8, 2025 • 16 mins
KPIs get tossed around a lot—but most creatives aren’t told which ones actually matter or how to use them. In this episode of Creative Minds Smart Money, we break down KPIs in plain English and turn them into decision-making shortcuts. You’ll learn how to pick a small set of metrics that fit your business model, track them without drowning in spreadsheets, and use them to improve pricing, delivery, delegation, and profit. In this e...
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