Uncle Nearest Whiskey

Quick Notes & Links:
 
We talk about whiskey and how a young woman built a brand around it using her creativity. It's a great example of how you can start a project, be open to that project changing and end up with something better than you imagined. We also check out the plant growing game for your phone called Viridi!

> Check out My Succulent Plants on the Viridi App
> Uncle Nearest 2016 New York Times Article
> Uncle Nearest 2017 New York Times Article
> Fawn Weaver Interview
> Nearest Green Foundation
> The Story of Nearest Green Narrated by Emmy-Award winning actor Jeffrey Wright
> Uncle Nearest Premium Whiskey Distillery

You can find us on Twitter and/or Instagram: @Creative4evr.

Don’t forget to be creative this week. Even if you just think about it. Later.

Full Show Notes:

Hey, hi and hello! Welcome to Creative4evr. The podcast dedicated to keeping you forever inspired, forever motivated, forever creative, and forever YOU.  I am your host, Janet, a.k.a. Jai//Em, a.k.a. the voice inside your head, a.k.a. your biggest fan, and together we’re going to get some creative shit done.

First let’s start with, Check It Out! This is a segment where I will bring up something that I’ve seen online, that I’ve read, that I’ve watched. Anything I think you should check out. We’re going to starting this off with a game for your phone. I am using the word game very loosely here, maybe I should say, an activity on your phone, for your commute to work, for down time, for those awkward moments where you are with people you don’t want to be with and you need a little phone business to take care. Try the game - Viridi.  It’s a succulent plant growing game. You get a pot and some succulents to plant and you water them and they grow. That’s it. Oh, and a snail crawls around the rim of you pot very slowly. The music is very mellow and soothing. It’s a calming game. And you just kinda check in on your plants every few days. It’s shows you the progress as they grow. Very low stakes game, very calming. I’ve linked some pics and a video in the show notes so you can see my plant, which I named Susie. I really like it a lot. It’s a good game or activity during those few minutes you have nothing to do and need something to do. Viridi. Grow some succulents with me.

Alright, for today’s show we’re going to talk about whiskey! And specifically how a young woman built a brand using her creativity. I think it’s a great example of how you can start a project, be open to that project changing and end up with something better than you imagined. So let’s jump in.

The story starts with a 2016 New York Times article about Jack Daniel, the famous whiskey maker. The writer, Clay Risen, pointed out that some 275,000 people visit the Jack Daniel whiskey distillery every year and when they do they hear the following story on the tour: “Sometime in the 1850s, when Daniel was a boy, he went to work for a preacher, grocer and distiller named Dan Call. The preacher was a busy man, and when he saw promise in young Jack, he taught him how to run his whiskey still — and the rest is history.”

The NYT article goes on to say that tourists will now hear a different story, a truer story. Tha