Ep32. Are Machines Creative? Discover the Evolving Answer Due to GenAI with Process Studio Co-founders Martin Groedl and Moritz Resl

Are machines creative? Discover the evolving answer to this question due to GenAI in today’s episode.  Pushing the boundaries between Design, Art, and Digital Technology, Martin Grödl and Moritz Resl founded Process Studio, an experimental design studio based in Vienna that specializes in generative and interactive design for branding, web, installation, and print. As well as traditional graphic design solutions, Process designs and develops highly specialized software that is used as tools for and by clients who include MIT, Design Museum Holon, MAK – Museum of Applied Arts Vienna, The Royal Museums of Fine Arts of Belgium, and more.  In 2021, Process designed the official Austrian contribution to the London Design Biennale. In 2022 Martin and Moritz were appointed as guest professors in visual communication at the Salzburg University of Applied Sciences. Their work has been featured in design publications like Dezeen, WEAVE magazine, The Type Directors Club Annual, Gizmodo, and The New York Times among others. Martin is a designer, programmer, and artist. He participated multiple times in Google’s Summer of Code working on further development of the Processing programming language and was a guest artist and researcher for Motion Bank in Frankfurt. He’s taught courses on programming, generative graphic design for printmaking, data science, and more at the Vienna University of Technology.  Moritz is a Creative Director and Designer. Previous to co-founding Process, Moritz worked for Sagmeister & Walsh in New York City, where he designed for clients like Adobe and The Jewish Museum in Manhattan.  We dive into questions about A.I. and creativity in today’s episode along with exploring the role of design, critical thinking, and data curation in helping envision the future in which we want to live. Listen to learn more about the custom-built A.I. tools that Martin and Moritz designed for their A.I. emojis and A.I. font projects and how the grungy punk aesthetic of their emojis reflects our emotions. Martin and Moritz also discuss how we’re not separate from A.I. as the creators of the tools and how crucial it is that we understand how they work and the values that are fueling and driving them — enjoy! EPISODE SHOW NOTES: https://creativitysquared.com/podcast/ep32-martin-groedl-and-moritz-resl-are-machines-creative/   JOIN CREATIVITY SQUARED Sign up for our free weekly newsletter: https://creativitysquared.com/newsletter  Become a premium member: https://creativitysquared.com/supporters  SUBSCRIBE Subscribe on your favorite podcast platform: https://creativitysquared.com Subscribe for more videos: https://youtube.com/@creativity_squared/?sub_confirmation=1 CONNECT with C^2 https://instagram.com/creativitysquaredpodcast https://facebook.com/CreativitySquaredPodcast https://giphy.com/channel/CreativitySquared https://tumblr.com/blog/creativitysquared https://tiktok.com/@creativitysquaredpodcast #CreativitySquared CONNECT with Helen Todd, the human behind C^2 https://instagram.com/helenstravels https://twitter.com/helenstravels https://linkedin.com/in/helentodd https://pinterest.com/helentodd Creativity Squared explores how creatives are collaborating with artificial intelligence in your inbox, on YouTube, and on your preferred podcast platform.  Because it’s important to support artists, 10% of all revenue Creativity Squared generates will go to ArtsWave, a nationally recognized non-profit that supports over 100 arts organizations. This show is produced and made possible by the team at PLAY Audio Agency: https://playaudioagency.com. Creativity Squared is brought to you by Sociality Squared, a social media agency who understands the magic of bringing people together around what they value and love: http://socialitysquared.com.