Creators Uncut

Creators Uncut

Creators Uncut is the podcast that goes behind the scenes of YouTube’s biggest and most unique channels to uncover the stories, strategies, and challenges that creators face while building their brands. Hosted by Spencer Sheffield, this show pulls back the curtain on the business side of YouTube, from landing sponsorship deals to growing an audience and navigating the highs and lows of the creator landscape.

Episodes

May 30, 2025 43 mins

Today on Creators Uncut, Spencer is joined by Paul Gowder from Powwows.com! Paul shares his journey from starting a website in 1996 to building a thriving YouTube channel with over 15,000 videos.If you love hearing behind-the-scenes stories from YouTubers, hit LIKE and SUBSCRIBE for more episodes!In this episode, we discuss:* Paul's background and how Powwows.com got started* The evolution from website to YouTube channel* Live ...

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Paul Lykins, the creator behind  Palm Beaches Paul  built his channel by showing more than just homes — he gives viewers a sense of what life is like around them. From local restaurants to nearby amenities, Paul’s videos help people imagine the full lifestyle of an area. Now expanding beyond the Palm Beaches, he shares how he’s evolving his content, why he started creating later than most, and his advice for anyone waiting for the ...

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In this episode of Creators Uncut, we sit down with David from How To Buy A Home to talk about his journey from performing to real estate and how he uses YouTube to educate first-time home buyers. David opens up about his YouTube channel's hacking incident, the importance of diversifying your content across multiple platforms, and shares valuable insights for creators at any stage. If you're trying to grow a channel and opt...

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🎙️ In this episode of Creators Uncut, we sit down with Rawan from @RawansReviews to talk about the real journey behind becoming a YouTuber. From going viral to getting ghosted by brands, Rawan shares what it's actually like to grow a review channel — and why perfection isn’t the goal. We dive into the mindset shifts, the 80/20 rule, and the behind-the-scenes work that most creators never talk about.🔥 Subscribe for More Creat...

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🎙️ In this episode of Creators Uncut, we sit down with Mike from overcomplicatingProjects For All Reviews to talk about the real side of being a YouTuber. From finding work-life balance to having the goal of involving family in the creative process, Mike shares how he got started on YouTube and the lessons he's learned along the way. He opens up about the effort it takes behind the scenes, the importance of not over complicati...

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In this episode of Creators Uncut, I sit down with Janet Thaeler, part owner and creator of the YouTube channel Clean Freak and Germaphobe, to dive into what it really takes to grow on YouTube. 📈💡Janet shares the key investments that helped their channel succeed, including:✅ Taking a course to learn YouTube strategies✅ Constantly leveling up their knowledge✅ Hiring a YouTube manager / Coach for expert guidanceIf you're seriou...

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February 14, 2025 39 mins

🎙️ In this episode of Creators-Uncut we sit down with Tim Stevenson from Decent Garage, a YouTuber who’s built a dedicated audience by documenting diesel truck builds, repairs, and restorations. Now, he’s working on taking his channel full-time—turning his passion for mechanics into a career. We dive into the challenges of making a YouTube channel successful, the realities of content creation in the automotive niche, and how he’s ...

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In this episode of Creators Uncut, Spencer sits down with Erik Soderborg from The Retirement Nerds to dive into his journey as a YouTuber. Erik shares how he found his niche, built an engaged audience, and grew his channel into a valuable resource for retirement planning. We also discuss his content creation strategies and advice for anyone looking to carve out their own space on YouTube.If you're a content creator or thinking abou...

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January 17, 2025 68 mins

In this episode of Creators Uncut, we’re joined by Rob and Sarah from the Tool Show!

Rob and Sarah share their journey of building their YouTube channel, from how they got started to the challenges and successes they’ve faced along the way. We dive into their experiences as creators, the lessons they’ve learned, and their advice for anyone looking to carve out their own path on YouTube. Check out their channel on YouTube:    / @t...

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January 3, 2025 12 mins

Welcome to the very first episode of Creators Uncut! 🎉 This podcast is all about diving into the world of YouTube through the eyes of the creators who live it. Each episode, we’ll sit down with successful YouTubers to hear their stories, challenges, and the lessons they’ve learned along the way. In this kickoff episode, we’re sharing what Creators Uncut is all about—a space for creators to pull back the curtain and share the rea...

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