Creators Uncut
Creators Uncut is the podcast that goes behind the scenes of YouTube’s biggest and most unique channels to uncover the stories, strategies, and challenges that creators face while building their brands. Hosted by Spencer Sheffield, this show pulls back the curtain on the business side of YouTube, from landing sponsorship deals to growing an audience and navigating the highs and lows of the creator landscape.
Episodes
In this episode of Creators Uncut, Spencer sits down with Julie — producer of the show and co-founder of Creatorluxe — to recap the first full year of the podcast and reflect on what it actually takes to grow on YouTube as a creator.We break down our real YouTube analytics, what surprised us most about podcast growth, and how our mindset around comparison, consistency, and quality has changed over the past year. Spencer and Julie a...
In this episode of Creators Uncut, Spencer sits down with Lane Kawaoka — real estate investor, founder of The Wealth Elevator, and long-time podcaster — to break down the real differences between YouTube and podcasting. Lane shares why discoverability on YouTube is unmatched, why most podcasts struggle to grow, and why creators should think differently before starting a video podcast.We dig into the truth about YouTube “podcasts,” ...
In this episode of Creators Uncut, Spencer sits down with Drew Witt, the maker and creative force behind the channel Wittworks. We delve into his journey to achieving income security, focusing on how he successfully blended woodworking projects with entertaining storytelling and leveraged his videos to build a successful 3D printing product business.After his job as a pastor was impacted by the pandemic, Drew launched Wittworks in ...
In this episode of Creators Uncut, Spencer sits down with Scott Curry, a creator known for his finance and investing expertise on the channel We Profit with Scott Curry. We delve into his journey to financial freedom, focusing on investing in the stock market, trading stocks and options, and crypto.After early failures in ventures like MLM and motivational speaking, he launched his stock channel in January 2021. He quickly dedicate...
In this episode of Creators Uncut, Spencer sits down with Dr. Robert Chan, a practicing Urologist and creator who blends his interest in medicine with his passion for film and video. We dive into his unique niche, focusing on educational content about urology-related topics, including discussions on erectile dysfunction and penis pumps. Dr. Chan shares how he uses his channel to streamline patient education, providing videos that o...
In this episode of Creators Uncut, we sit down with Professor Shadow, a creator known for his dark, shadowy storytelling. We delve into his unique approach to the genre, focusing on gothic horror and suspense.. Professor Shadow shares how he builds horror with soul, utilizing classic monsters like vampires and werewolves to deliver meaningful messages about self-development.Discover how this builder constructed the vast Shadowverse...
In this episode of Creators Uncut, we sit down with motivational speaker and religious thought leader Billy Mandarino of @thenow-istbillymandarino9503 We explore the power of living in the present and how embracing the NOW can directly impact your YouTube growth. If you’ve been overthinking, stressing about the future, or feeling stuck with your channel, Billy shares practical insights and mindset shifts to help you focus, create...
Today on Creators Uncut, Spencer is joined by TJ Robertson, a business owner and SEO expert who has been making content for over a decade. TJ shares his journey from a video game content creator to a successful online entrepreneur, revealing why views aren't everything and how AI is changing the content game.---In this episode, we discuss:How TJ's early start in SEO helped him rank his first videos for a video game.The surp...
Today on Creators Uncut, Spencer is joined by Ivan Mana, a content creator with eight years of experience in affiliate marketing and teaching online. Ivan shares his journey from a bank job to becoming a full-time online entrepreneur and how a 120-day video challenge helped him build a consistent and profitable YouTube channel. He also shares his best advice on balancing passion projects with strategic video creation and the import...
Today on Creators Uncut, Spencer is joined by Miranda from Slashed Beauty to talk about her decade-long journey as a beauty influencer! Miranda shares how she started her channel in 2012 by finding a gap in the market for budget-friendly beauty content. From filming on a MacBook to building a full-time career, she shares her best advice for aspiring creators.
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Today on Creators Uncut, we're joined by Steve Feldman, the force behind the YouTube channel Steve's POV. With over 750,000 subscribers, Steve is the biggest channel we've ever had on the show!Discover how Steve transformed his love for Japanese culture and cars into a thriving business, leveraging his YouTube presence to open doors and create multiple streams of income—from importing and exporting cars to launching his...
Today on Creators Uncut, Spencer is joined by Dennis Meador (DM), a serial entrepreneur and digital marketing veteran with over 20 years in the space, specializing in helping attorneys build their online presence! Discover how DM's Legal Podcast Network helps professionals become "digital interpreters" by transforming their expertise into multi-platform content – from podcasts to YouTube videos and social media shorts...
Today on Creators Uncut, Spencer sits down with Shannon Petrovich, licensed therapist and creator of the YouTube channel @TherapistTalks which has grown to around 28,000 subscribers and 1.5 million views . Shannon shares how she built her channel entirely on her own—from filming and using Canva to edit, to focusing on the narcissism niche that reshaped her content strategy.We explore how one viral topic helped her find momentum, ...
Today on Creators Uncut, Spencer is joined by Jonathan Aslay, a dating and relationship coach who has built his YouTube channel to over 200,000 subscribers. Jonathan shares his incredible journey from being afraid to record videos to becoming a professional content creator who embraces authenticity. Discover his unique approach to content creation, monetization, and engaging a loyal audience.
Today on Creators Uncut, Spencer is joined by Mel Stubbs from Christy Capital Management! Mel uncovers the unconventional strategies behind building a thriving niche YouTube channel in the often-complex world of financial planning. Discover how Mel transformed a "begrudgingly" maintained channel into a powerful tool for client engagement and business growth, hitting 9,000 subscribers by focusing on invaluable touchpoints ...
Today on Creators Uncut, Spencer is joined by Paul Gowder from Powwows.com! Paul shares his journey from starting a website in 1996 to building a thriving YouTube channel with over 15,000 videos.If you love hearing behind-the-scenes stories from YouTubers, hit LIKE and SUBSCRIBE for more episodes!In this episode, we discuss:* Paul's background and how Powwows.com got started* The evolution from website to YouTube channel* Live ...
Paul Lykins, the creator behind Palm Beaches Paul built his channel by showing more than just homes — he gives viewers a sense of what life is like around them. From local restaurants to nearby amenities, Paul’s videos help people imagine the full lifestyle of an area. Now expanding beyond the Palm Beaches, he shares how he’s evolving his content, why he started creating later than most, and his advice for anyone waiting for the ...
In this episode of Creators Uncut, we sit down with David from How To Buy A Home to talk about his journey from performing to real estate and how he uses YouTube to educate first-time home buyers. David opens up about his YouTube channel's hacking incident, the importance of diversifying your content across multiple platforms, and shares valuable insights for creators at any stage. If you're trying to grow a channel and opt...
🎙️ In this episode of Creators Uncut, we sit down with Rawan from @RawansReviews to talk about the real journey behind becoming a YouTuber. From going viral to getting ghosted by brands, Rawan shares what it's actually like to grow a review channel — and why perfection isn’t the goal. We dive into the mindset shifts, the 80/20 rule, and the behind-the-scenes work that most creators never talk about.🔥 Subscribe for More Creat...
🎙️ In this episode of Creators Uncut, we sit down with Mike from overcomplicatingProjects For All Reviews to talk about the real side of being a YouTuber. From finding work-life balance to having the goal of involving family in the creative process, Mike shares how he got started on YouTube and the lessons he's learned along the way. He opens up about the effort it takes behind the scenes, the importance of not over complicati...
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