As the host of Be That Lawyer Podcast, Steve Fretzin acts as a kind of business development therapist. He coaches and trains lawyers on the most modern day business development skills, providing precise tips, fresh ideas and actionable tasks that drive tangible results. In today’s episode we discuss sales free selling. Many lawyers have an aversion to selling, Steve offers great insight, as well as a book on the very topic.

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Elise Buie, Esq., is a family law attorney who creates solutions, not obstacles. Her practice involves all aspects of family law, guided by a collaborative philosophy and her deep understanding of complex parenting issues. In this episode, Elise talks with us about her podcast, which is dedicated to the trifecta of three of the most challenging statuses that any person can have in our life; being a lawyer, being a law firm owner, a...

Bill Coletti is an impressive leader in the space of crisis management, with more than 25 years of global experience managing high-stakes crises for both Fortune 500 companies and winning global political campaigns. You might think that a crisis for a Fortune 500 company differs from a crisis for a solo or small law firm and certainly, there are differences - but a crisis is still a crisis. Bill has a wealth of knowledge in this bu...

Lawyers who have ventured online to market their businesses are often surprised at how powerful it is to have clients and colleagues review their services.  The online review has quickly become the staple of impactful online marketing.  Of course, with every positive phenomenon, we also encounter the flip side - the dreaded negative review.  What can be done about them?  Should we address them, and if so, how?  

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When it comes to progress you can either get ahead of it, embrace it, or stand in its way and ultimately get run over by it. In today’s episode my guest Moshe Amsel and I  look at how you can embrace technology and the changes that occurred in 2020 to encourage growth in your law firm. 

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If you want to grow your law firm and be able to step away from it when you want or only handle the cases you want to handle then you need to change the way you think about your law firm. In today’s episode we are going to look at how to change your mindset about what your law firm has to be in order to allow it to transform into what you need it to be. 

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Can your law firm run without you if you were to go on sabbatical or just take time off? In today’s episode we talk about what you need to do to make sure you can step away from your firm without everything falling apart. 

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Many law firm owners think that they don’t have time to serve existing clients and perform marketing activities to generate new clients. In this episode not only are we going to talk about how to do both sustainably but also how to set up your marketing so that it generates recurring revenue. 

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No one likes to be seen as a Scrooge, but with everything that’s happened this year how do law firm owners approach the idea of Holiday bonuses? In today’s episode we are going to look at how to answer this question not from an emotional perspective but from a financial management perspective. 

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When it comes to hiring for your law firm there are three elements you need to consider: when to hire, who to hire and how to hire. Today we are going to be looking at all three elements and some ways you can take the chaos out of the hiring process. 

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If you want your law firm to generate more revenue where do you start? Many lawyers try to work harder to generate more leads in the hopes that generating more leads will turn into more clients, which will turn into more money. In today’s episode we're going to talk about how that’s the worst approach to making more money and what the one approach you need to take to double your revenue in one year.

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Too many lawyers stand in their own way of making their law firm a success. In today’s episode, my guest Ken Hardison and I will talk about what you are doing to impede your firm’s success and what you can do about it starting today.

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In 2021 law firm finances will be the new sexy, or at least they should be after everything that happened in 2020. In today’s episode I have invited my guest Shawnna Weber to talk about ways you can crush chaos in the areas of bookkeeping and billing.

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One area that many lawyers struggle in is hiring the right person for the right position for your firm. Often this struggle stems from focusing solely on aptitude and not considering key characteristics you need to look at for every position you fill in your firm. Today we are going to explore these three characteristics and what you can do to hire rock stars for your firm.

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One of the questions I’m asked frequently is how do you create an efficient and effective client intake system? And how do you hire someone who can handle this so that you can convert more of your client intake calls? Today we’re going to talk about client intake and what you need to do to improve your sales process. 

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We set business goals at the beginning of the year with every intention of meeting them. But life can get messy and this year things got VERY messy. In today's episode I am going to teach you 3 strategies you can use to get your business back on track. These are concrete strategies that you can not only use right away but that you can work on RIGHT NOW as I outline them for you. 

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Are you busy or are you productive? There is a difference between the two and while being productive can help you to be successful and generate revenue, being busy can actually hamper growth.

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What could you accomplish if there were no limits? As lawyers we tend to be grounded in reality, which can actually limit what we can achieve in our practice and in our lives. Today I want to show you how a different thought framework will allow you to make decisions which can help you achieve growth in any economic climate. 

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