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February 11, 2025 45 mins

In episode 191, we’re excited to welcome Elizabeth Kukka, CEO of Purpose for Profit, the world’s first tokenized lending fund and on-chain endowment for ESG initiatives. With a bold vision for reimagining impact investing, powered by crypto, Purpose for Profit is tackling one of society’s most pressing challenges: affordable housing.

In this episode, we explore:

  1. How blockchain can fuel impact investing and drive capital allocation to affordable housing projects.
  2. The power of tokenized lending to drive real-world ESG initiatives.
  3. Key lessons from Elizabeth’s transition from traditional tech and VC to crypto, and her advice for mission-driven web3 founders.


--Key Takeaways--

  1. Tokenized Impact Investing Opens New Doors: Web3 is breaking down barriers in impact investing, allowing individuals to earn while driving positive change. By fractionalizing assets, tokenized lending makes it possible for retail investors to participate in ESG markets that were previously only accessible to institutions.
  2. Rebuilding Trust and Breaking Down Greenwashing with On-Chain Transparency: Bringing transactions on-chain enables real-time tracking of funds, ensuring every dollar is accounted for. This transparency not only builds trust but also allows investors to see the tangible impact of their contributions, addressing one of the biggest challenges in ESG investing - greenwashing.
  3. Active Participation in Impact Investing: Unlike traditional investing, where shareholders often have limited insight into operations, decentralized, tokenized impact investing can offer a direct connection to impact projects. Investors can engage more meaningfully, gaining visibility into decision-making and progress, fostering a deeper sense of ownership and accountability.


--Full shownotes with links available at--
https://www.cryptoaltruism.org/blog/crypto-altruists-episode-191-purpose-for-profit-tokenized-lending-real-world-assets-and-onchain-impact-investing-for-affordable-housing



Thank you to PIPE gDAO for sponsoring the Crypto Altruism podcast!

PIPE gDAO is leveraging blockchain for their University Real World Asset IP Launchpad that helps bring groundbreaking ideas from lab to market. By joining the Pipe Associate Network (aka PAN), associates can create a profile highlighting their skills, be notified of opportunities, and then contribute fractional work to pre-IPO companies in return for equity and tokens.


--Support us with a Fiat or Crypto contribution--
Learn more at cryptoaltruism.org/supportus



--DISCLAIMER--

While we may discuss specific web3 projects or cryptocurrencies on this podcast, please do not take any of this as investment advice, and please make sure to do your own research on potential investment opportunities, or any opportunity, before making an investment. We host a variety of guests on this podcast with the sole purpose of highlighting the social impact use cases of this technology. That being said, Crypto Altruism does not endorse any of these projects, and we recognize that, since this is an emerging sector, some may be operating in regulatory grey areas, and as such, we cannot confirm their legality in the jurisdictions in which they operate, especially as it pertains to decentralized finance protocols. So, before getting involved with any project, it’s important that you do your own research and confirm the legality of the project. More info at cryptoaltruism.org

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