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December 5, 2023 14 mins

This week on Crystal Uncorked I’m feeling the Christmas spirit! 


I wanted to share with you about my recent experience interviewing Santa Claus on Rooted in Retail! It is by far the most effort my team and I have ever put into a podcast episode. The episode is full of amazing ideas for your business to use during the holiday season (retailer or not). 


But even if you aren’t you should check it out because it is one of the coolest uses of AI. Santa’s part in the episode was developed using synthesia, an AI software that focuses on creating training videos with AI avatars and voices. We then recorded following the AI and edited the whole thing together to look and sound like it happened in real time. Its truly something I’m proud to have created.


Then continuing with the holiday magic I share with you what I do with my staff at Crystal Media to show my appreciation for their hard work and give them a much needed break at the end of a busy year. While this might not work for every business at this time of the year, I would encourage you to find a way to bring this practice into your business at another time of the year. 


Links:


Get your tickets to EVOLVE at www.crystalmediaco.com/evolve/

Santa’s Interview on Rooted In Retail:
https://www.crystalmediaco.com/episodes/secrets-to-holiday-retail-success-with-santa-claus/

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