Today, we're diving into a topic that's near and dear to my heart: Introverts vs. Extroverts. As most of you know, I'm an introvert myself, so this episode is for all of you who might feel like you're navigating an extroverted marketing world.
First off, let's clear up some misconceptions. When people think of introverts, they often picture someone who's shy, meek, or submissive. For extroverts, it's often outgoing, steamrolling, or abrasive. But honestly, these are just stereotypes I found on the internet. The real difference? It’s all about how we get our energy:
- Introverts recharge by spending time alone or in quiet, low-stimulus environments.
- Extroverts gain energy from being around other people, especially in lively, dynamic settings.
If you’re not sure whether you’re an introvert or extrovert (or maybe somewhere in between), I highly recommend taking the Myers-Briggs 16 Personalities test. It’s free and super insightful. You might discover you're an INTJ like me, which means you're an introvert who loves strategic thinking and planning.
Being an Introvert in an Extroverted Marketing WorldSo, how can you thrive as an introvert in a world that often feels like it's made for extroverts? Here what we talk about in the episode:
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How to leverage your deep thinking in strategy and connecting ideas.
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When your observation skills can help you understand your audience better.
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Find your strengths and shining where you excel.
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Tips on outreach that would suit your introversion better.
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What to consider when stretching your skills.
Remember, being an introvert is a superpower – you have a quiet power and thoughtfulness that can make a huge impact. So, lean into that, sharpen your skills, and don’t be afraid to show up for your business in your own unique way.
Thanks for tuning in, and I can’t wait to hear how you’re thriving as an introvert in an extrovert’s world!
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