The Justin Brady Show

The Justin Brady Show

The Justin Brady Show amplifies the best ideas, companies, entrepreneurs, and people on earth. Justin is an emerging tech PR communications guy that works in SEO, content strategy, PR and comms. When he's not amplifying his clients, he's amplifying ideas, companies, entrepreneurs, and people in the larger community. Past guests include: Howard Schultz, founder of Starbucks; Blake Irving, CEO of GoDaddy; Ancesty.com Founder Paul Allen; Best-Selling authors like Dan Ariely, Dan Pink, Matthew May, and David Burkus; Apple iPhone keyboard inventor, Ken Kocienda; Harvard Business Review and Bloomberg opinion editor Sarah Green Carmichael; Dave Ramsey money guy, Chris Hogan; Sonic Drive-Ins CEO Clifford Hudson; Sam Parr, founder of The Hustle and co-host of My First Million podcast; Amanda Goetz, VP of TheKnot.com worldwide; John Jantsch, author of Duct Tape Marketing; Jaime Casap, Chief Education Evangelist for Google; Steve Clayton, Microsoft's Chief Storyteller; Service icon, Ken Blanchard; Scott Belsky, CPO of Adobe, and founder of Behance; Melinda Emerson, the Small Biz Lady; Stormy Simon, President of Overstock.com; Ryan Smith, CEO of Qualtrics; and too many more to list.

Episodes

August 10, 2022 34 min

Deep Work boosted the quality of our work, but readers ran into a simple problem: workplace reliance on the "hive-mind." Cal Newport discusses his newest book A World Without Email, he explains how to get your entire team on board. It's not an easy task. 

Newport is a New York Times best-selling author, and we take a deep dive into the theme of both books and the core problem he has uncovered: individuals and teams don&...

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What's the biggest complaint your customers have today? Customer feedback comes in unpredictable forms, like Twitter, surveys, Google Reviews, CSR conversations, etc. Dan Erickson, CEO of Viable, has developed an AI to analyze all that data and share results in common language. What's one big theme? Your tech, apps and website suck! And it's driving your customers nuts.  

Erickson, says their AI has found that most comp...

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Politics and ego often trump profitable outcomes. #2 on the Thinkers 50 list, Rita McGrath has seen this play out in real time. 

McGrath is a professor at Columbia Business School and the best-selling author of many books including Seeing Around Corners. She explains how organizations large and small can see inflection points in advance by identifying weak signals within their organization. 

One major theme she discusses is how wel...

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Why does your boss repeat the same broken leadership model, despite seeing poor results? It's because many business models are simply a warm security blanket, absolving the CEO responsibility. Best-selling author, Roger Martin calls out bad leadership and explains how data can crush imagination. 

Martin is the former Dean of the Rotman School, best-selling author, the #1 Thinkers 50 for Management, and author of his newest book...

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We hear the percentage. 90 - 95% of startups fail. But we only hear the success stories. No one has the guts to talk about losing it all, going bankrupt, and being forced to move out of their house. This week, we hear from Derian Baugh, former CEO and founder of Men's Style Lab. He tells how it all unraveled and what he's working on next. 

Every startup founder fears the day the money dries up. When that day comes for the w...

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AI has turned into a marketing term, and the result is confusion for everyone on what AI is. So, what is AI, and what isn't AI? For example, did you know taking panorama photos or using HDR is computer vision, but not AI? 

The difference is if the system, or machine, is learning through data, or if the process is fixed. Face recognition requires AI for example. 

What is OpenCV for? Why do we need an open-source library for AI? ...

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It's difficult to get a seat in Professor Arthur Brooks' happiness class at Harvard according to the WSJ. He explains how happiness is an effective productivity tool, and how leaders can avoid the hyperpolarizing political pitfalls being experienced by Disney and others.  We discuss why people are so quick to throw around racist accusations for those that oppose Judge Ketanji Brown Jackson, how Disney should have acted to ...

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Longtime retirement and money guy, Chris Hogan suddenly vanished from the web months ago leaving many to ask where he went and if we'd hear from him again. Now that he's "back" I ask him what happened, and what his new plans are. 

We discuss inflation, interest rates, leadership, how he's learned from his failures, and what YOUR future looks like. What decisions should you be making right now, to get through ...

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What does the hybrid office look like as we come out of the pandemic? You will probably like it a lot, explained Reid Hiatt, CEO of Tactic. He believes the office is following the same path successful retailers took, building experiences for employees.

We discussed how hybrid work actually saved the open workplace that most people hated, why massive corporate offices may be on their way out, and how hybrid work will actually make t...

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Most successful entrepreneurs forget the people that helped, and tactics they used to become successful. But Kara Goldin, CEO and founder of Hint has incredible recall, sharing the good and bad of her journey to become a quarter billion dollar brand. She also has an inpsiring answer to the question: "is it hard raising money as a woman?"

Goldin started her entreprenurial journey simply asking clever quesitons as a waitress ...

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Is it nice to be your own boss? Not really. If you make a great product, will it spread via word of mouth? Probably not. Is your idea valuable? Unlikely. Steven Hoffman, CEO of Founders Space tells the honest truth about entrepreneurship and why 44% of businesses fail because they don't make products customers want. Crazy!

If you're getting ready to launch a company, or are considering it, listen to this first.

When I asked...

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Is there a crisis of critical thinking? Instead of healthy debate, are we burying our heads in the sand, and demanding censorship of messages we don't like? Julie Bogart, author of Raising Critical Thinkers discusses being self-aware, how the Ostrich effect helps us justify erasing data we don't like, and questions to ask ourselves and our friends to get beyond our bias, and engage our critical thinking skills. Check out t...
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Store-bought tomatoes suck, beef is supposedly killing the planet, and organic food might not be as healthy as you think. The food we consume is questionable, but so are the suggested solutions. Paul Lightfoot, Founder and CEO Emeritus of BrightFarms walks me through a pragmatic, and reasonable way consumers can eat healthfully, and treat our planet better, without going to extremes. 

View the show notes and see all links at https:...

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You've heard the term "supply chain" tossed around, but do you know what it is, why it failed, or how it can be fixed? Grafton Elliot, CEO of Onward breaks it down so even a 12-year-old can understand. The supply chain is wildly complicated, but the solution is remarkably simple and could be dramatically improved in just a few weeks if (and that's a big if) the industry was willing to communicate more effectively.

M...

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In Drive he taught us what truly motivates you, in To Sell Is Human he explained why everyone is in sales, and in When he told us the secrets of perfect timing. Now, Dan Pink is back with the largest study on human regret ever completed.

Pink conducted his own World Regret Survey, collecting regrets from more than 16,000 people in 105 countries, and he found 4 core regrets people have, and why regret makes us better humans.

You'...

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Startups and large companies are making big moves to reduce friction in all its forms, but that might actually hurt the customer experience, explains Soon Yu, author of the forthcoming book Friction. He has concrete examples where adding more steps creates an affinity for your brand.

This clever customer strategy is why Betty Crocker boosted sales by adding work for their customers, why Hermès puts customers through hoops to acquir...

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Is Meta and the metaverse the newest addiction you need to protect your family and employees from? Not really... Nir Eyal knows the tactics social media companies use to keep you hooked, and he explains how little power these companies actually have over you.   The New York Times best selling author of Hooked and Indistractable explains the word "addiction" is so easily tossed around, but the real problem is bad habits and ...
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Life changes both positive and negative can be a lot to handle. If you're a new parent, or if you lost a loved one, speaking to others who are going through something similar is healing, especially when done in a safe space with licensed therapists. But finding these groups is hard, and Irad Eichler, founder of Circles created the solution.

Eichler got the idea during his mother's fight with cancer. Even though he was suppo...

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In this special episode, Jay Ly, Master Explosive Ordnance Disposal Technician, Chief, US Navy, has jumped from planes, taken enemy fire, and diffused bombs in Afghanistan. As the US exits the country, I ask him the good that we accomplished, and what the media got right, and what they got wrong. Ly's positive attitude, and encouraging words are what we all need to hear these days. Sit back and listen intently, this one is a do...
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Dan Simon founded Qwoted as a matchmaking service for journalists and expert sources. He explains how broken the relationship is between PR people and journalists is, and how he's trying to change it with technology.

We also discuss how many PR agencies operate and how it's highly offensive for most journalists.

To learn about the FART Method, go to https://justinkbrady.com/perfect-pitch-email/ To download the free PDF guid...

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