All Episodes

February 13, 2025 43 mins

Episode Notes

[03:47] Seth's Early Understanding of Questions

[04:33] The Power of Questions

[05:25] Building Relationships Through Questions

[06:41] This is Strategy: Focus on Questions

[10:21] Gamifying Questions

[11:34] Conversations as Infinite Games

[15:32] Creating Tension with Questions

[20:46] Effective Questioning Techniques

[23:21] Empathy and Engagement

[34:33] Strategy and Culture

[35:22] Microsoft's Transformation

[36:00] Global Perspectives on Questions

[39:39] Caring in a Challenging World

 

Resources Mentioned

The Dip by Seth Godin

Linchpin by Seth Godin

Purple Cow by Seth Godin

Tribes by Seth Godin

This Is Marketing by Seth Godin

The Carbon Almanac

This is Strategy by Seth Godin

Seth's Blog

What Does it Sound Like When You Change Your Mind? by Seth Godin

Value Creation Masterclass by Seth Godin on Udemy

The Strategy Deck by Seth Godin

Taylor Swift

Jimmy Smith

Jimmy Smith Curated Questions Episode

Supercuts

Priya Parker

Techstars

Satya Nadella

Microsoft

Steve Ballmer

Acumen

Jerry Colonna

Unleashing the Idea Virus by Seth Godin

Tim Ferriss podcast with Seth Godin

Seth Godin website

Beauty Pill

Producer Ben Ford

 

Questions Asked

When did you first understand the power of questions?

What do you do to get under the layer to really get down to those lower levels?

Is it just follow-up questions, mindset, worldview, and how that works for you?

How'd you get this job anyway?

What are things like around here?

What did your boss do before they were your boss?

Wow did you end up with this job?

Why are questions such a big part of This is Strategy?

If you had to charge ten times as much as you charge now, what would you do differently?

If it had to be free, what would you do differently?

Who's it for, and what's it for?

What is the change we seek to make?

How did you choose the questions for The Strategy Deck?

How big is our circle of us?

How many people do I care about?

Is the change we're making contagious?

Are there other ways to gamify the use of questions?

Any other thoughts on how questions might be gamified?

How do we play games with other people where we're aware of what it would

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