The Disney Approach to Customer Experience Every Small Business Can Use: Interview with Vance Morris

What can small business owners really learn from Disney about customer experience? In this episode of Customer Connect, I’m joined by Vance Morris — a former Disney leader turned entrepreneur — to explore how the systems and “wow” moments that make Disney famous can be used in any retail or service business.

Vance shares how to create simple systems that free up your time, design moments that customers can’t help but talk about, and avoid the common service gap where most businesses believe they deliver great service but customers don’t agree. We also dive into Disney’s idea of “plussing” — the constant improvement that keeps businesses memorable rather than forgettable.

If you want to turn everyday transactions into experiences that bring customers back again and again, this episode will give you practical strategies you can start using straight away.

To connect with Vance Morris:

Website -  https://yes.deliverservicenow.com/dsninstitute

LinkedIn - https://www.linkedin.com/in/vancemorris/

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers