We’re joined by Stephanie Buscemi prior CMO of Salesforce, the current CMO of Confluent, and one of Forbes ‘Most Influential CMO’s’. Today we dive into the art of story telling. In this episode we’re talking all things marketing, data, and the digital frontier.
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Episode Notes:
0:00 - Start
2:56 - Stephanie’s story: Did you always want to be in marketing? Was your plan to always end up in Technology?
Salesforce:
5:35 - Can you talk about your run at Salesforce?
10:31 - Key takeaways
13:53 - What has it been like working for Mark (CEO @ Salesforce)?
Confluent:
15:13 - What inspired you to join this company? I’d love to understand what made you make this move?
21:15 - We talk to executives all the time who are preparing for IPO - What is that like on the inside? What is the focus when getting ready to become a public company - both from a business and marketing perspective?
23:55 - What do you think the future of marketing looks like?
28:08 - You’ve been such a champion for diversity in the workplace. What’s driven you to be such an advocate and what changes have you seen around diverse representation these past few years?
32:10 - What has helped you become a successful leader in business?
35:00 - What’s the one thing you wish you had known when you began your career?
36:15 - After an interesting past 15 months, it seems like things are finally starting to go back to normal. What are you most looking forward to for the second half of the year?
37:20 - Let’s talk about inflection points in your life that have helped define who you are as an executive. Would love to understand how you’ve been able to be successful.
39:31 - What did you learn about yourself during these last 15 months?
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