All Episodes

September 26, 2023 26 mins

Western Pennsylvania native Mike Lanciotti has been interested in RVs since his family had one in his childhood, and now oversees major specialty vehicle manufacturer REV Group’s recreational vehicle segment, primarily based in Indiana. Mike’s responsibilities cover all seven of REV’s RV-related brands, including Renegade RV, for which he served as president and CEO for almost eight years until the company was acquired by REV. His work helped shape Renegade as a premier name in Class C recreational vehicles as well as one of REV Group’s top brands. Mike holds his executive MBA from Baldwin Wallace University and a bachelor’s degree in accounting and mechanical engineering from Thiel College.

In this episode, Mike joins Derek D for an enlightening discussion about a lesser-known but very important part of the dealer-based industries. The conversation covers how the RV industry is reacting to reduced demand following big spikes at the height of the pandemic, how manufacturers adapt to wider consumer trends, and why making RVs more usable and more homelike is the wave of the future. Plus, Mike discusses nationwide RV dealership consolidation, the importance of lithium batteries and solar power in the industry, and more.

Mike Lanciotti | Renegade RV


Episode Highlights:

  • The major barriers to RVs using the same kind of batteries as electric passenger cars
  • Why travel trailers are the leading indicator of the health of the RV industry overall
  • Why positive word-of-mouth is so important for RV dealerships, and how the industry is working to improve customer experience
  • What makes RVs a great option for travelers who have a chronic health condition or disability


“To me, it’s important that we have the teams in production turn the dials in slow ways - ramp up slow, ramp down slow.”

— Mike Lanciotti

|| Dealer News Today is a Dave Cantin Group production

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

CrimeLess: Hillbilly Heist

CrimeLess: Hillbilly Heist

It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.