In this episode, we’re hearing from Anonymously Anxious About Anonymity. Our letter today deals with a community builder who has seen firsthand how opening a community to anonymous posts can go downhill fast, and wants to know if it's possible to do so without that outcome.
To better help Anonymously Anxious, Amanda Northcutt, the CEO of Level Up Creators, as my guest expert. She is a six-time executive with over 20 years of experience in building and optimizing recurring revenue businesses. She is brilliant (.25 speed is encouraged for this episode, we won’t judge!) and has seen it all in the community spaces.
So, tune in for how to leverage anonymity as an asset in your community and where challenges might show up, how to effectively gamify your community, and the essential ingredients for creating a high-ticket community.
In this episode:
(03:50) The communitea: Anxiously Anonymous About Anonymity’s letter
(04:33) Amanda's experience with TexAgs, an anonymous discussion forum
(07:00) Cases where allowing anonymous posts can work, and what to consider
(09:55) The value of having members opt into anonymity
(11:50) What you need to have in place to stop your community from spiraling into chaos
(14:09) How to handle negative feedback and prepare your community for doing it right
(18:20) Badging and the power of gamification in community
(20:48) The importance of experimenting before fully implementing
(23:53) The role of gamification in habit formation
(27:52) The different moderation needs of low and high-ticket communities
(32:25) The essential ingredients for building a high-ticket community
(39:12) When in doubt in business, test
Resources Mentioned:
🎧 Go down the moderation rabbit trail next, listen to Dear Bri Episode 7 with Andrea Middleton, Community Empowerment Leader at Reddit.
❤️ Sign up for Heartbeat. Bri’s recommended all-in-one community platform.
💛 Join Ember. The place for go-getter community creators building community-powered businesses.
Amanda Northcutt
🖥️ Website
🎙️Podcast
Bri Leever
🖥️ Website
📹 Youtube
Want your story to be next? Submit an anonymous letter about your community conundrum, fiasco, drama, or other dilemma here.
*Dear Bri is produced by Ideablossoms.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com