Get actionable strategies for your business delivered weekly to your inbox. Subscribe to The FoundHer Files. No fluff. No gatekeeping. Just what works...because we're better together. SUBSCRIBE HERE
In this episode, Lindsay Pinchuk shares her journey of building Bump Club and Beyond from scratch without a marketing budget. She emphasizes the importance of creating a marketing system out of necessity, which eventually became the foundation for her success. Lindsay introduces her marketing framework, SWEEP, which stands for Social media, Website, Email, Events, and Publicity/Partnerships. She discusses the significance of each component and provides actionable steps for entrepreneurs to implement in their businesses. The episode highlights the power of consistency, community building, and the importance of nurturing relationships through effective marketing strategies.
00:00 Building a Business from Scratch
02:53 The Importance of a Marketing System
06:06 Introducing the Sweep Framework
08:56 Social Media: Building Awareness
11:50 The Role of Your Website
14:59 Harnessing the Power of Email Marketing
18:07 Events as Community Builders
20:56 Publicity and Partnerships for Growth
23:51 The Power of Consistency in Marketing
27:11 Action Steps for Immediate Impact
Check out today’s female founded brands:
Jessica’s Natural Granola: Use the code LINDSAYP15, first time customers save 15%.
Seed Health Daily Synbiotic: Use the code FOUNDHER for 25% off your first month at seed.com. Can be used on DS-01®, PDS-08®, VS-01™. No expiration date
Zodiac Medallion Necklace by Melinda Maria
Tween Girls Summit in Chicago on October 18th: FOR MORE INFORMATION
Hosted on Acast. See acast.com/privacy for more information.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!