Beauty & Beyond Playbook
Welcome to Beauty & Beyond Playbook! Hosted by Mitsy Hernandez, a seasoned lash artist and beauty business mentor, this podcast is your essential guide to building a beauty brand rooted in radical self-trust and unwavering client loyalty. Designed for ambitious beauty professionals, each episode reveals the secrets to attracting and retaining clients who truly trust you, while helping you grow your confidence and income. If you're ready to master client relationships, elevate your brand with trust, and thrive on every level, tune in to discover the playbook for joyful, authentic success in beauty!
Episodes
The Trust Journey is finally OPEN!!! YAYYYYYY
For anyone that wants to join click this link: https://the-trust-journey.circle.so/checkout/the-trust-journey-subscription
If you have any questions about The Trust Journey you can always DM Mitsy and ask her any questions.
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
Mitsy is giving away a free 30 day group class to help you kickstart your year with her business practices, content help, and her Trust Journey: Business Edition. To join before December 30th, DM her on Instagram @mitsyhernandezz
Today's episode is SOOO good. Mitsy talks about how to properly be delusional- yes you hear that right there's a right way to go about it. Listen to learn more about how de...
Today we are discussing all things rejection. Where does it come from, how does it show up for you in your life, and what to do about it.
Also The Trust Journey is almost done and will be opening its doors soon!!! Mitsy is SO excited about it and cannot wait to have you inside.
Youtube: https://www.youtube.com/@mitsyhernandezz
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernan...
Mitsy shares what she's been up to and why she has been missing for a couple of weeks. She also shares her strategy to get new clients in during the notoriously slow season of January and February and even spitting balling some ideas you can use in your own business.
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
Today's episode is a more personal episode for Mitsy. She touches on her path with self love, radical self trust, and confidence and how much she has grown since the beginning of her journey. Mitsy touches on how to make life easier, more fun, and lighter with love! Listen to learn how you can do the exact same.
The Trust Journey will open its doors in ONE WEEK!!!! Are you ready?? Mitsy is!! She is so ex...
This episode is for the LASH GIRLIES only. Sorry to all other beauty pros. Stay tuned for the next episode.
Today Mitsy discusses half sets, what are they, the dangers of doing them wrong, and how to actually make them work for your business so that you have more clients and make more money.
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
After sharing a poll on Instagram asking if y'all wanted to hear about how shame slows you down and getting an overwhelming response that you did HERE IS THE EPISODE where we talk all things shame in business and how to look at things with a neutral mind. This is audio from a visual so bare with Mitsy as she learns to merge both mediums so that you get the highest quality possible.
Today we dive deep into having a holiday season that doesn't look how everyone else's holiday season looks and what to do about it. From mindset shifts to actionable steps you can take Mitsy covers it all!
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
Money shame can hold even the most talented beauty professionals back from reaching their full potential. In this episode, we’re diving deep into the root causes of money guilt and the mindset shifts needed to break free.
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
Today Mitsy talks about how not having boundaries and not using certain skillsets can lead to burnout in our lives, whether it is at work or at home. She gives examples of what that looks like and actionable steps to help you get better.
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
Mitsy talks about how to find who your true competition is so that you can market in a way that helps you stand out AND how to stop comparing yourself to every single beauty pro in your industry.
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
As a beauty professional, it's essential to distinguish between clients who genuinely need your help and those who may be crossing boundaries with unfair complaints or bullying behavior. In this guide, learn to recognize the subtle (and not-so-subtle) signs of a bullying client versus one with a legitimate concern. Discover actionable steps to protect your energy, build radical self-trust, and set professional bo...
Mitsy takes some time to talk about her thoughts surrounding the election WITHOUT making it too political. If you're feeling scared, doubtful, defeated then this podcast episode will offer perspective on a mindset shift you can potentially have.
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
Does it ever feel like you're capping yourself at a certain amount of money? Are you frustrated and can't figure out what's happening? Maybe it is your fear of being seen as successful. Listen to this episode to learn more.
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
Mitsy discusses the misconception of becoming AND being wealthy that she sees a lot of people get wrong. She talks about the level of responsibility you will need to take on every time you want to level up your business.
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyhernandezz/
In this episode of Beauty & Beyond Playbook, we dive deep into the concept of a “cult-like clientele” and what it truly means for beauty professionals. If you've ever wondered how some beauty businesses build such intense loyalty that clients come back time and time again—not just for the services but for the connection and trust they have with their provider—this episode is for you.
We'll break down how ...
Today Mitsy talks about the transformative power of radical self-trust in your beauty business. Learn how trusting yourself impacts client relationships, pricing, and your journey to manifesting a thriving, money making, dream beauty business.
Sign Up for The Trust Journey
https://mitsyhernandez.thrivecart.com/the-trust-journey-20/
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyh...
In this episode of Beauty & Beyond Playbook, we’re tackling a challenge many beauty professionals face but rarely discuss: the need for constant validation from clients. If you find yourself people-pleasing to keep clients happy, feeling drained by unrealistic demands, or anxious about negative feedback, this episode is for you. We’ll dive into how people-pleasing not only stifles your creativity and confidence bu...
Today Mitsy dives DEEP into why she doesn't agree with late fees. She goes into the psychology of it and what is happening inside of your brain. She also touches on who can have late fees and how to create a cult like following without late fees.
Make sure you follow her on Instagram https://www.instagram.com/mitsyhernandezz/
Follow Mitsy on Threads and Instagram https://www.instagram.com/mitsyherna...
Today Mitsy talks about how to discover the key elements that create deep trust with clients, ensuring they come back time and time again. This episode reveals practical strategies to build authentic connections that lead to a loyal, profitable clientele that becomes obsessed with you and supports your business month after month and year after year.
Follow Mitsy on Instagram https://www.instagram.com/mitsyher...
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