Episode Transcript
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Dan Woerheide (00:00):
I am an American
soldier.
I am a warrior and a member ofa team.
I serve the people of theUnited States and live the Army
values.
I will always place the missionfirst.
I will never accept defeat.
I will never quit.
I will never leave a fallencomrade.
I am disciplined, physicallyand mentally tough.
Trained and proficient in mywarrior tasks and drills.
(00:22):
Trained and proficient in mywarrior tasks and drills.
I will always maintain my arms,my equipment and myself.
I am an expert and I am aprofessional.
I stand ready to deploy, engageand destroy the enemies of the
United States of America inclose combat.
I am a guardian of freedom andthe American way of life.
(00:42):
I am an American soldier.
Some of you may recognize this.
For those of you that don't,it's called the soldier's creed,
a creed that every Army soldieris to commit to memory.
Like an affirmation of sorts.
It becomes a creed in which tolive by.
As I published this episode on12 November 2024, veterans Day
(01:06):
has just passed, and this isimportant because what I'm going
to share today, as I reflect onmy career, this creed has stood
out to me, but there's one partthat continued to reverberate
through my mind, and it's thatcontinued to reverberate through
(01:27):
my mind, and it's I amdisciplined, physically and
mentally tough, trained andproficient in my warrior tasks
and drills.
I always maintain my arms, myequipment and myself.
Welcome back to Deep DiveDialogues.
I am your Dan ,Woerheide, , andtoday we're going to dive into
something a little bit different, but it's something I think
that is important for everycoach and every entrepreneur,
(01:50):
and the and your connection tothat, because again, the, the
thought process for this episodecame up as I reflected on those
two lines Especially, I amdisciplined, physically and
mentally tough, trained andproficient in my warrior tasks
(02:12):
and drills.
While I am definitely trainedand proficient in my tasks and
my drills, as it pertains to mywork and to the other things in
my life work and to the otherthings in my life I recognized
that I wasn't maintaining myarms, that is, the tools in the
field, my equipment, the toolshere that I use and, more
(02:41):
importantly, myself Yep, I letmyself slip.
So over the past week as I'mrecording this, I'm actually on
day seven I've been doingsomething pretty intense.
It's called 75 Hard If you'renot familiar, it's a mental
(03:02):
toughness program.
That's all about discipline,consistency and showing up.
No matter what, discipline,consistency and showing up no
matter what.
Now I've been pushing throughthese first few days.
It struck me just how similarthe lessons that I'm learning
and the experiences that I'mhaving are to what we need to
build and grow a business,especially as coaches.
So today I wanted to sharethese parallels with you, so you
(03:25):
can see how mental toughness,discipline and consistency are
just as essential in thebusiness as they are in programs
like 75 Hard.
More than that, the segmentthat stood out to me was a
constant reminder to me that Ihad lost my focus, that I had
lost my discipline, and not onlyhas my physical health
(03:49):
experienced some suffrage, butso has my motivation and
therefore the results that Ihave worked hard to create.
In my business we're alsoseeing a tremendous decline.
So let's jump into it, shall we?
Lesson number one commitment andconsistency.
(04:09):
With 75 Hard, there'sabsolutely no skipping days.
It's about showing up everysingle day, rain or shine, and
it's that same consistency, as acoach, that helps you to build
a profitable business.
If we only reach out to clients, post content or follow up on
(04:32):
our leads when we feel like it,we're missing out on building
real value and building realmomentum.
Consistency creates trust, bothin ourselves and with the
people we would like to workwith.
Next is small daily actions.
In 75 Hard, it's easy to thinka single workout or reading
(04:54):
session won't make a difference,but it's the accumulation of
these small actions that bringsreal results.
In business it's the same.
Every small step, whether it'ssending an email, creating a
social post or sending afollow-up, compounds over time.
These small actions are whatbuild something bigger.
(05:17):
What about mental toughness?
When you're doing somethingtough, like 75 hard you face
moments when you don't want tokeep going.
You're tired, you're sore, butyou do it anyway.
And in business we hit thosemoments too the rejections, the
doubts, the days when you're notseeing results.
Mental resilience is what getsus through.
(05:39):
It's about sticking to thecourse, even when it feels tough
.
And let me tell you this pastweek, day one was great.
Day two, I might have made aslight error.
I went to my CrossFit gym and Iparticipated in the workout of
the day and it happened to be avery heavy, intense leg day and
(06:06):
for the next two days I sufferedimmensely as I fought to get
through two workouts a dayTowards the end.
I'll give you the basics of what75 hard is as far as the rules
are concerned.
25 hard is as far as the rulesare concerned.
But suffice it to say that thispast week was not just a
(06:26):
physical challenge but a mentalchallenge, waking up sore and
tired and thinking man, why am Idoing this?
And then my reflection hit mebecause I am disciplined,
physically and mentally toughand I have everything I need to
do this.
I have everything it takes todo this.
If I question it, then I'mquestioning my commitment, not
(06:50):
just to this program, but toeach and every one of my clients
, to each and every one of myfriends, to each and every one
of my family members whobelieves in me and anyone else
who supports me.
I question the listeners, whoyou are listening to this
episode right now.
All of that goes into questionif I question my ability to
(07:12):
continue through this program.
So there's no doubt that I willbe resilient and I will
continue and I will complete the75 days of 75 hard.
Next is planning and preparation, and that's another big one.
In 75 hard, you have to planyour workouts, you have to plan
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your meals, you have to planyour reading and you have to fit
all of that into your dailyschedule Monday through Friday,
saturday and Sunday, so sevendays a week.
This planning keeps you ontrack.
It's the same in businessHaving a plan setting goals and
taking consistent actions allowsyou to stay focused, especially
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when things get busy.
Things get busy and if they'renot right now, your commitment,
your desire, your passion tofollow through it will get busy.
So how do you fit those thingsin?
And, for me, I have otherthings going on in my life at
the moment.
That means I really have to beflexible in how I fit these in.
(08:18):
So, trying to find a routinethat works for my workout plan
because you have to work out aminimum of 45 minutes a day no,
excuse me, a minimum of 45minutes twice a day One of those
workouts has to be outside.
Again, rain, sleet, snowdoesn't matter.
One of them has to be outside,and so it's important to do your
(08:43):
best to prepare for that.
And you know when I have amoment is when I just go to my
reading.
I get my 10 pages of readingdone per day at a minimum, by
the way, and there's nosubstitution with audiobooks or
any of that business.
It's straight up reading,non-fiction books meant to
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promote self-improvement, ormaybe you have some business
books that you're reading, orwhatever it may be.
It's meant to promote personaland professional growth.
Professional growth Next up isaccountability.
(09:27):
75 Hard can be a solo journey.
Now, I haven't shared this withmany people because for me it
started as a solo journey.
It was for me, addressing thethings that I knew to be true,
the things that I needed.
I wasn't here to promote thisprogram.
I wasn't here to tout to theworld that what I'm doing to
improve.
It was about who I am and howI'm showing up.
(09:50):
So it started for me as a solojourney.
But when we share our goals orwe have someone to help us, help
keep us on track, we're morelikely to succeed.
That's researched over and over.
In business we needaccountability just the same.
It could be a mentor, a coach,a group of peers, those people
(10:11):
who can push us to keep us going.
Accountability is what keeps usfrom quitting when things get
really hard.
And here's the big one pushingthrough that discomfort.
I talked about it.
Every day in 75 hard has somediscomfort, whether it's that
extra workout or the disciplineto sticking to the plan.
In business we face that samelevel of discomfort in different
(10:35):
ways.
Maybe it's making that firstcold call, or maybe it's
stepping up to speak publicly.
Growth comes from gettingcomfortable with being
uncomfortable.
Accountability I want to go backto that for a second.
It can be anybody.
It can be a mentor, coach, agroup of peers.
(10:56):
Here's what I found to betremendous and extremely
effective is find a mastermindgroup to join, or find a group
of people who are like-mindedand maybe doing something
similar to what you're doing.
Maybe it's a group of coaches,maybe it's simply a group of
(11:19):
other entrepreneurs who are at asimilar stage or maybe even
just ahead of where you are.
So you can be a community withthose like-minded people and
people who understand the valueof that particular piece
accountability they're going tobe there to help you push
through those moments.
They're going to be there tohelp you push through those
(11:43):
moments.
The last thing, the last lesson,if you will, that I want to
share, is focusing on the powerof process over outcomes.
In 75 hard, you're not focusedon some magical end result.
It's the daily discipline thatmatters most, and in business
it's the same thing.
If we focus only on those bigwins or hitting huge goals right
(12:06):
away, we miss the value oflearning and growing along the
way.
The process itself is where webuild our skills.
We build our mindsets and ourresilience.
It's probably one of the mostoften overlooked.
When people look at 75 Hard orother similar programs and they
(12:28):
see the end results in well,now's probably a good time to
share the rules with you.
So the rules are actually Idon't overwhelmingly simple.
I don't know if that's theright way to phrase it, but
they're seemingly simple.
It's number one, and I'm notgoing to put these in any
particular order.
(12:48):
These five things are required.
One a progress photo every day.
You don't have to post itanywhere, but you have to take
it.
Number two you have to read 10pages from any non-fiction book,
ideally designed towards growth, personal or professional
growth.
Number three you have to drinka gallon of water a day.
(13:09):
Number four you have to committo two 45-minute workouts, one
of which has to be outside a day.
Now, these workouts don't haveto be anything significant.
You don't have to go jump intoCrossFit or jump back into
(13:29):
CrossFit, in my case, and makethat one of your first second
workouts of the day, but it'sreally about what movement and
activity is going to help youprogress, what's going to help
you grow right now.
That's the idea.
It doesn't have to be anythingextremely hard or challenging,
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but the challenge comes withfinding the time and committing
to two times a day.
To two times a day.
The fifth thing is choosing adiet and or a eating plan that
you're going to commit tothrough the duration of those 75
days, with zero cheat meals ordays.
(14:11):
Those are the basic rules,again, seemingly simple until
you get into it and you startrunning into things.
I ran into a client office theother day and they had a huge
bowl of Reese's peanut buttercups and let me tell you,
reese's are my favorite treat.
They're the death of me maybe,I don't know, but Reese's are my
(14:33):
favorite treat.
And I looked at that bowl andlooked at that bowl and it was
extremely hard treat.
And I looked at that bowl andlooked at that bowl and it was
extremely hard.
I had to remind myself over andover that I'm in this for the
long haul and I'm committed.
And then I looked around theother side of the counter and
there's a box of nutty bars.
Now, if you're not familiarwith what that is, basically
it's a long, somewhat skinnygraham cracker with peanut
(14:59):
butter and chocolate allthroughout it and they are
delicious and that's like mysecond favorite treat.
So both of these things in thisoffice were there on purpose to
tempt me.
I'm sure I'm sure it was asetup, but I didn't allow it to
distract me from my goal.
It's easy to look.
(15:19):
What I was saying is it's easyto look at progress photos that
people are posting from thebeginning to the end of their
journey and see that there areabsolutely some physical changes
that come as a result of thisprogram.
But that is not the goal ofthis program.
The goal of this program is amental resiliency challenge.
The goal of this program is amental resiliency challenge.
(15:41):
It's a learning challenge andit's not designed to produce
some specific physical endresult.
That is a side benefit ofparticipating in this program.
And I'm here to tell you it'sday seven already.
I can see a physical difference, but I can also feel the
difference in my discipline, inmy level of commitment, in the
(16:03):
things that I am doing in mywork and in my life, and I feel
great.
So maybe you'll hear from meabout this in the future, but
for now, suffice it to say thatI'm committed to the duration
and if you want to check in onme, of course, feel free to hit
me up and ask me.
(16:24):
I'll happily share where I'm aton my journey.
Oh, and I guess I shouldmention the rules that if you
fail to complete any one ofthose five tasks in any day, you
must start over from day one.
So let's wrap up.
(16:44):
If there's one thing that I'dlove for you to take away from
today, it's that building mentaltoughness, consistency and
being resilient it's not justfour programs like 75 hard.
These things are essential inbusiness, whether you're just
starting out, you're a few yearsin, whatever it may be, I
challenge you to pick one ofthese lessons and work on
(17:07):
putting it into practice today.
It could be the focus on dailyintentional actions.
Daily intentional actions If Icould speak clearly, that would
be helpful.
Huh, showing up consistently.
Or maybe it's stepping out ofyour comfort zone.
Whatever it looks like for you,I would like you to decide and
(17:28):
commit on one of these lessonsand putting it into practice now
.
I want to thank you for joiningme today in a slightly different
episode of Deep Dive Dialoguesand if you're finding value in
these episodes, I'd love it ifyou subscribed, if you shared it
with someone who might need tohear this and, more importantly,
(17:48):
I'd love to hear from you.
You can visit my website atpodcastdanwus.
That's my podcast website.
If you go to my website andclick podcast, you'll get to the
same page, but on there you canleave me a message in a couple
of ways.
You can leave me a voicemail,you can send me a note.
You can also subscribe to mypodcasting newsletter.
(18:11):
That's specific for podcastlisteners who want to get
updated next time an episodecomes out, and I would also
encourage you to take a look atthe top of the show notes in
your podcast player.
You should see a link to sendDan a text.
You can also reach me that wayand share your thoughts with me.
(18:31):
More importantly, I'd love tohear the answer to your question
, which is what is the mostfrustrating thing you're
experiencing right now as itrelates to growing your coaching
business.
So until next time, I want youto keep diving deep and showing
up for your dreams.
Commit fully and see theresults unfold.