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October 14, 2021 40 mins

Delivering eCommerce is a weekly podcast & live stream hosted by me, Chris Parsons. Along with industry experts around the globe and my 20 years plus in retail, we tell our stories and have some fun along the way.

Today's interview is with Steve Croth from Zip.co
#BNPL #eCommerce #retail 

Chris Parsons https://www.linkedin.com/in/chrisaparsons/

Steve Croth

Executive with 20+ years experience building and growing B2B (SaaS, Software) & B2B2C (eCommerce, Marketplaces) technology businesses.

There’s never been a more exciting time to work. The advancement of technology and a resurgence in the entrepreneurial spirit are driving new ways of thinking and operating, new business models, and new paths to growth. As an innovator and business builder in the tech space, I’ve experienced the highs and lows, and day-to-day challenges that come with doing something different or new.

I’ve founded two businesses, have helped dozens of companies (both large and small), and have also worked for leading tech companies like IBM and Microsoft. Over my career, I’ve gained deep experience building brands, inventing and enhancing products, and driving growth and operational efficiency in B2B and B2B2C tech businesses.

I obsess over markets, customers and partners – and sweat the details of the experience. I use data and shared goals to create trust, provide transparency, and drive cohesion, alignment and teaming. Automation technology (RPA, Marketing Automation, Sales Enablement) and process underpins everything I do; I use it to fix leaky buckets, reduce churn, drive industry leading conversion rates and growth, reduce waste and inefficiency, and direct human activity where it belongs.

I truly love helping and inspiring others, and using my experience to improve both top line and bottom line results. So, if you or anyone you know wants to grow or improve their business - drop me a line. I’m always happy to meet new people, share what I’ve learned, and help others improve.




Zip (ASX:Z1P) is a leading global Buy Now, Pay Later (BNPL) company providing fair and seamless solutions that simplify how people pay.

Founded in Australia in 2013 and now with a presence in 12 international markets, our mission is to be the first payment choice, everywhere and every day. We give consumers, merchants and businesses around the world access to transparent, flexible and interest-free credit.

We exist to create a world where people can live fearlessly today, knowing they’re in control of tomorrow. Disrupting the broken credit card model, we put the financial well-being of our customers and merchants at the centre of everything that we do.

Driven by people-centred product innovation, we are the next generation of payments, helping consumers and businesses to take control of their financial future.

Over 51,000 retailers around the world offer Zip as a payment choice to more than 7 million active customers globally.

We are Zip, and we’re only just getting started.

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