Voices from Cannes: End of the World vs. End of the Month with H&M, UN SDG Action Campaign & Capgemini Invent

Today on our show, we’re sharing the final episode of our special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert guests from leading brands in our on-site recording studio.

Day Four in the frog Cabana was titled ‘End of the World vs. End of the Month,’ hosted by Kara Pecknold, frog’s Vice President of Regenerative Design. On this day, we launched a capsule collection called ‘Clothed in Chaos,’ a speculative design collaboration between frog and wearable tech brand Machina exploring fashion as survival for a climate-affected future (https://www.frog.co/work/clothed-in-chaos)

We also hosted panels and discussion with experts on sustainable innovation and making an impact supporting the UN Sustainable Development Goals.

Special thanks to this episode's guests: Kara Pecknold, Vice President of Regenerative Design, frog; Oliver Lange, Head of H&Mbeyond; Marina Ponti, Director of the UN SDG Action Campaign; Clément Chenut, Circular Economy Leader, Capgemini Invent

Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) 

Visit us to learn more and stay in the loop of our partnership with Cannes Lions . (https://cannes.frog.co/)

Unite to Act with the UN SDG Action Campaign (https://sdgactioncampaign.org/)

Download the frog report 'The Business Value of Sustainability,' Episode 2 of our Chief Challenges series.  (https://go.frog.co/sustainable-business-report)

Read more about the future of regenerative fashion in Kara Pecknold's article 'Apocalypse Gown' (https://shots.net/news/view/apocalypse-gown)