Design Your Wedding Business

Design Your Wedding Business

Are you a woman entrepreneur in the wedding and event industry who is burnt out? Do you want your business to work for you instead of the other way around? Does the stress and frustration you’re feeling ever make you want to throw in the towel, give up on your dream, and start working on your resumé?Stop right there! Host Jen Taylor understands how you feel and has answers for you.When she started out over 15 years ago as a successful destination wedding planner in Washington and Maui, it wasn’t long before she recognized a need within the wedding and creative industries for more organized systems and processes. After all, they are the key to a happier life, both in terms of work and personal time.Since then, she has made it her mission to help creative entrepreneurs build streamlined workflows, processes, and procedures so they can grow their business and spend their time on what they love most — their craft, their family, and their life.If you are ready to stop reinventing the wheel and start getting the most out of your business, join Jen each week on the Design Your Wedding Business podcast where she shares the resources, strategies, and support you need.To find out more, visit


January 30, 2023 39 min

Do you find yourself apologizing for things that aren’t your fault? Not wanting to sound too bold? Trying to make your emails sound a little softer? 

In this episode, I’m talking to Renée Dalo about how the power of language can transform your business. She’s here to teach you how to speak about yourself and your wedding business without making yourself sound smaller. You’re probably using words to make yourself sound smaller withou...

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What is networking?

It’s more than just passing out business cards and making small talk. It’s actually a really important part of your strategy to consider as part of your wedding industry business plan. Networking is how you get your face and name out there so that people know who you are and what you do. 

In this episode, I’m teaching you how to get involved in your local community of wedding professionals and start building relat...

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Who doesn’t love playing around with designs in Canva?

Canva might be fun to use, but it also has a bunch of great professional tools built in that a lot of people don’t know about. 

That’s why I wanted to bring Canva Verified Expert Brenda Cadman on the podcast to teach us some of her tips and tricks. She’s explaining what the Canva Verified Expert program is, teaching us the basics of how to get the most out of Canva, and sharing w...

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Do you have CEO days in your calendar? If not, listen up. 

In this episode, I’m sharing what CEO days are, how to make time for them in your busy schedule, and what you should be doing on your CEO days. Spoiler: They are SO important for your business.

Remember, you’re a business owner first, so it’s really important that you’re making time to work on your business, not just in it. No one else is going to take care of the business si...

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Are you acting like the owner of your wedding business?

You are not a wedding planner, DJ, florist, or caterer. You are first and foremost a business owner, which means you have to do business owner things. You might not enjoy dealing with the business side of things, but it’s your responsibility to make sure that your business is running smoothly. 

Remember the 8 CEOs? Those are the “business owner things” that you need to be stayin...

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Are you using PR to grow your business? 

Join me for a chat with wedding PR guru Meghan Ely to talk about all things wedding business PR.

We’re talking about what PR looks like for wedding professionals, how to get your work featured, how to stand out in a competitive industry, and so much more. Think of this episode as your guide to all things PR.

OFD Consulting owner, Meghan Ely, CWIP (Certified Wedding Industry Professional), combi...

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What do you do to plan and prepare for a new year?

This episode is about looking forward to the new year and how to prepare for it. 

The last episode was about how to review, so if you listen to that episode and this one, you should have a pretty comprehensive guide to getting wrapped up with the last year and ready for the new one. 

When you’re finished with your review of the last year, it’s time to ask yourself what you want the ne...

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Do you recap your year as part of your wedding industry business plan?

2022 is coming to a close and it’s time to start thinking about what happened this year and what you’d like to change for next year. 

By taking time to learn from the previous year and implement any changes you need to make to keep your wedding industry business plan in alignment with the life you want to live, you will set yourself up for success. In this episode...

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How much time do you spend working on your business? I’m not talking about the time you spend with clients; I’m talking about the time you spend working on your 8 CEOs. 

In this episode of the podcast, I’m talking about making time to work on your wedding business by having a quarterly day (or half-day) where you can create a plan for the upcoming quarter. I’m teaching you how to get started, what areas to review, and where to find ...

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What is self-care and what does it look like for you as someone in the wedding industry?

Self-care is multidimensional; it goes beyond facials and pedicures, but it can be hard to figure out what to do for yourself besides putting on a face mask! And if you’re like me, you might find this concept a little difficult to grasp.

In this episode, we’re discussing multidimensional self-care and how to integrate it into your life. I’m going...

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How do you find time for everything during the holidays? Do you end up sacrificing evenings and weekends?

The holiday season is almost here, so you might suddenly feel like you’re trying to find extra time for family, friends, parties, clients, and everything else on your plate as a wedding planner. So let’s talk about setting boundaries for yourself, your clients, and your loved ones during the holidays.

For me, clear boundaries are...

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Have you ever wondered why you feel so productive in the spring or fall but when winter comes around, all you want to do is hibernate?

Our bodies are connected to the earth, and as the seasons change so do we. 

My energy healer Jeni Dahn is joining us for this episode to teach us about the energies of the seasons and how they can benefit our lives and wedding businesses. 

Jeni is taking us through each season and teaching us how to em...

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Could it be time to pivot? Are you on a path that will take you to the life you really want?

I want to take you through the story of my life over the last four years, so that you can see how I navigated the loss of my husband, the pandemic, and pivoting my business. 

It’s important to talk about self-care and how the seasons affect us as humans, so I want to share what I’ve learned about self-care in my life and the tools I use to ma...

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Do you have a backup plan for your business for when things go awry? Is it documented?

Whether we like it or not, sometimes things go wrong. You can’t know when every emergency will strike, so how do you prepare your business to survive when you have to leave without a moment’s notice? 

This episode is all about standard operating procedures and why they are so important for your business. 

I’m sharing some of my own experiences when ...

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When was the last time you updated your contracts?

This episode is about ensuring that your contracts are in tip-top shape and that you are covered when things go awry. 

Let’s face it, not everything is within our control; sometimes things go wrong. What is within your control is how you are legally protecting yourself from the fallout if something does go wrong when you’re working with a client. 

Our guest for this episode, Leah Wein...

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October 17, 2022 26 min

How do you feel about putting on your CFO hat? Is it a little intimidating?

In this episode, we’re talking all about being the CFO of your business with Profit First Professional Jenni Davis. 

Jenni is teaching us what Profit First is, why it’s a game-changer for your finances, and how to get started with it through her new program.

This episode is a great introduction to Profit First and we’re sharing all the resources you need to le...

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Are you tracking the numbers in your business?

In this episode, we’re talking about tracking everything coming in and going out of your business financially. 

The three trackers that you should have set up in your business are sales, expenses, and cash flow. I’m teaching you how to set up some simple spreadsheets that will cover everything you need to be tracking and I’m also explaining why it’s so important to be looking at your tra...

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October 3, 2022 15 min

Money matters. That's why financials are critical for entrepreneurs to manage. 

As the chief financial officer (CFO) of your business, you need to know how much money is coming in and going out at any given time. 

There are a lot of different areas of financial management that we’ll touch on in other episodes of the podcast, but this one is all about financial reporting. If you need someone to go back to basics on business financ...

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Do you struggle to keep track of rentals and inventory?

In the last few episodes of the podcast, we’ve talked about processes and systems that improve both the client experience and your experience as a business owner. 

In this episode, Mallory Mullen is here to teach us all about Goodshuffle Pro’s powerful inventory management software. 

You may or may not already know that I'm an inventory nerd, so I’m excited to be sitting down...

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Are you using software or systems to enhance your client experience?

If you have systems that are clunky, difficult to use, or ineffective, your clients will notice. Systems can make or break the client experience, so you want to make sure that their interactions with your business are easy, reassuring, and stress-free. But how do you do that? We’re taking a look at it in this episode. 

I’m sharing what systems I use as well as some ...

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