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September 1, 2025 22 mins
This episode is brought to you by Maui Nui and AquaTru. We’ve heard from many experts about why reducing alcohol use can be highly beneficial to health, and it seems people are starting to take notice. More young adults today are cutting back on their drinking. But for many, reducing alcohol isn’t always easy. Today’s guest unpacks how alcohol became such a central part of our social lives and shares strategies for moving toward cutting down. Today on The Dhru Purohit Show, we’re revisiting one of our most talked-about conversations with Ruari Fairbairns on the key role alcohol plays in our social lives. Ruari explains why it’s so difficult to change our relationship with alcohol and how, for some, cutting back can actually lead to feelings of disconnection. He also opens up about his own journey with alcohol, how his relationship with it has evolved over the years, and what alcohol use can reveal as a deeper signal in our lives. Ruari Fairbairns is the founder and CEO of OYNB (One Year No Beer) and a leading figure in the health and well-being space. He was awarded Great British Entrepreneur of the Year for Scotland and Northern Ireland 2020, and OYNB was also named The Spectator’s Economic Innovator of the Year in the UK. Known for his passionate advocacy for healthier living, Ruari has inspired over 100,000 people worldwide to reassess their relationship with alcohol and strive to become the best version of themselves. In this episode, Dhru and Ruari dive into: The need for connection and joining the tribe as a hindrance to stopping alcohol (1:33) Ruari’s relationship to alcohol (8:16) Reasons people choose to numb out with alcohol (18:15) The role of the ego in alcohol use (19:40) Regulating your nervous system and stress relief (22:50) Final Thoughts (24:48) Also mentioned: Full episode with Ruari Fairbairns This episode is brought to you by Maui Nui and AquaTru. Right now, Maui Nui Venison is offering my listeners a limited collection of my favorite cuts and products. Just go to mauinuivenison.com/dhru to secure your access now, but hurry, supply is limited! Aqua Tru is a countertop reverse osmosis purifier with a four-stage filtration system that removes 15x more contaminants than the bestselling water filters out there. Go to dhrupurohit.com/filter and get $100 off when you try AquaTru for yourself. Sign up for Dhru’s Try This Newsletter Learn more about your ad choices. Visit megaphone.fm/adchoices
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