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August 18, 2023 84 mins

In our sixth episode, host Benjamin Ballinger sat down with Michael "Mikey" Towey, VP of Cultivation at Good Day Farm—a vertically-integrated, Southeastern US-based multi-state operator headquartered in Little Rock, AR.

Mikey has a rich background of experience in cannabis cultivation, starting with his time in the WA legacy market, followed by several roles overseeing progressively larger facilities, including the opening of the 250k sqft Salinas-based facility that is now the home of Lowell Farms.

Mikey covers a wide range of topics, including GDF unique lighting approach that allows them to produce exceptionally-high yields from their grow facilities, as well as the challenges he's faced building leadership teams in an industry filled with many first-time leaders.

He's also managed to create a unique culture in his teams by combining the passion and artistic expertise of the legacy industry with the efficiencies and business acumen of executive-level strategic thought and tactical planning—something that's helping Good Day Farm stand out as a dominant player in their markets.

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