In the first episode of 2025, Keron kicks off the new year by addressing the imminent TikTok ban in the United States and its ripple effects across the world. He emphasizes the importance of building a resilient digital ecosystem that is not platform-dependent. With a recap of TikTok's challenges, the potential implications of the ban, and practical advice for creators and businesses, this episode delivers a wake-up call to entrepreneurs relying heavily on social media platforms.
Keron challenges listeners to embrace change, take control of their digital presence, and prioritize community over platforms.
Highlights From The Episode
-
The Writing Was on the Wall for TikTok's Ban
- Keron highlights the timeline leading up to the TikTok ban, stressing that creators and businesses had ample time to prepare. He explains how the ban stems from national security concerns regarding data privacy, surveillance, and potential misuse of TikTok's algorithm.
-
Building Resilient Digital Ecosystems
- Keron emphasizes the dangers of being platform-dependent and urges listeners to build a digital ecosystem that includes owned platforms like websites, email lists, SMS lists, and podcasts. He explains how social media should serve as a tool to funnel traffic to owned platforms to minimize disruptions from platform shutdowns.
-
Practical Steps for TikTok Users
- Creators should back up their TikTok videos using tools like "Tok Backup" and migrate content to other platforms such as YouTube Shorts, Instagram Reels, and Facebook Reels. Keron also encourages creators to explore newer platforms like Threads, which is gaining traction for meaningful engagement.
Learn more about building your digital presence and monetizing at KeronRose.com or stay up to date on the podcast at Digipreneur.FM Website.
Popular Podcasts
CrimeLess: Hillbilly Heist
It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.