In this episode of Digipreneur FM, Keron Rose dives deep into why the Caribbean—and especially Trinidad and Tobago—needs to embrace digital-first businesses. The episode highlights the region's reliance on import-heavy business models and explores how shifting to digital-first thinking can alleviate issues like foreign exchange shortages and high living costs. Keron also shares practical examples of digital-first businesses and skillsets that Caribbean entrepreneurs can adopt to create sustainable income streams while contributing to their country's economic resilience.
This episode is packed with actionable insights and a wake-up call for entrepreneurs in the Caribbean to rethink their business strategies for the digital age.
Key Takeaways-
Digital-First Thinking is a Necessity, Not an Option
- The current business landscape in the Caribbean heavily relies on importing goods, which exacerbates issues like foreign exchange shortages. Entrepreneurs need to shift their mindset and explore digital-first businesses that rely less on physical imports and more on exporting expertise or digital products.
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Digital Skillsets Open Global Opportunities
- Building digital skillsets like e-commerce management, social media management, SEO, and content creation allows individuals to tap into global markets. This makes it possible to earn in stronger currencies, enhancing individual income and supporting the local economy.
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Practical Digital Business Models
- Examples such as e-commerce, dropshipping, affiliate marketing, online tutoring, and freelance services demonstrate how Caribbean entrepreneurs can transition from traditional business models to sustainable, digital-first approaches.
- Website: keronrose.com
- Social Media: @keronrose on LinkedIn, Instagram, Facebook, TikTok, Threads, and X
- Podcast Website: digipreneur.fm
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