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February 18, 2025 17 mins

What can glass art teach you about running a successful online course business? This episode shares 3 surprising lessons learned from a Chihuly exhibit, offering valuable insights for course creators and entrepreneurs.

Learn how to:

  • Embrace last-minute customers: Understand why people procrastinate and how to effectively connect with them.
  • Offer valuable upgrades: Don't be afraid to provide premium options and personalized experiences.
  • Accept that not everyone will love your work: Focus on your ideal audience and stay true to your mission.

Action Item: Choose a time to be fully present. 

Time Stamps:

00:00 Introduction and Initial Reactions

01:21 Welcome to the Digital Course Creator Podcast

01:35 The Chihuly Exhibit Experience

03:34 Lesson 1: People Wait Until the Last Minute

05:31 Lesson 2: People Will Pay for Upgrades

10:13 Lesson 3: Not Everyone Will Love Your Stuff

12:39 Living in the Moment

16:09 Conclusion and Final Thoughts

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