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March 18, 2025 • 26 mins

Dream of passive income from your online course? 😴 This episode reveals the secrets to building a successful evergreen course that automates sales and generates consistent revenue, year after year. Learn how to avoid common pitfalls and create a truly evergreen empire!

Learn how to:

  • Master lead generation: Build a reliable system to attract new students to your evergreen course.
  • Infuse energy with strategic live promotions: Boost engagement and sales with occasional live events and interaction.
  • Dial in your messaging and content: Ensure your course is tested and refined before going fully evergreen.

Action Item: Choose a strategy that fits your needs right now.

Time Stamps:

00:00 Introduction to Evergreen Courses

00:23 Common Pitfalls of Evergreen Courses

00:34 The Importance of Strategic Planning

01:05 Welcome to the Digital Course Creator Podcast

01:23 The Reality of Evergreen Success

02:10 The Need for a Sustainable Growth Plan

03:44 Three Key Strategies for Evergreen Success

04:03 Strategy 1: Master Lead Generation

08:50 Strategy 2: Infuse Energy with Live Promotions

13:58 Strategy 3: Dial in Your Messaging and Content

18:34 The Benefits of Live Launches

19:19 Low-Key Live Launch Options

22:22 Taking Action Towards Evergreen Success

23:55 The Misleading Concept of Passive Income

25:31 Final Thoughts and Next Steps

Show Resources:


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