Everything is Logistics

Most EDI contracts never get shopped, and legacy providers price like they know it. Grace Sharkey walks through what that actually looks like on an invoice: a few thousand a month for the service, then a separate managed fee to make sure the service does not break. Orderful just raised $35 million to go after that second line item.

We also cover what eight freight tech vendors are really building with AI, why nobody has this...

In this episode of Everything is Logistics, Blythe talks with Tapan Chadhar, CEO of Hey Bubba, about how voice AI is being built specifically for fleets, truckers, and carriers.

Hey Bubba acts as an AI brain for trucking companies. It sits on top of TMS, email, phone calls, telematics, load boards, and driver communication tools to help fleets book freight, negotiate loads, talk to brokers, update drivers, and manage daily operation...

In this episode of Everything is Logistics, Blythe talks with Sarit Tamir, CEO and co-founder of Seeteria, about how computer vision is helping warehouse teams find lost time inside their operations.

SeeTeria is a software-only company that connects to existing CCTV cameras inside warehouses, distribution centers, fulfillment centers, and 3PL facilities. The platform watches floor activity, detects operational friction, and sends re...

In this episode of Everything is Logistics, Blythe talks with Tom Curee, President at Qued, about why freight appointment scheduling is still one of the most stubborn problems in logistics.

Qued focuses on appointment scheduling for brokers, carriers, and shippers. The platform connects into existing TMS workflows so users can automate scheduling, manage exceptions, and build trust through visibility instead of forcing teams into an...

In this episode of Everything is Logistics, Blythe talks with Jett Chitanand, President at EPG Americas, about how AI is being used inside warehouses and distribution centers.

EPG is a supply chain execution platform covering warehouse management, transportation management, contract and billing, and yard management. Their AI environment, Aura, sits on top of execution systems to help teams solve problems inside the four walls of a w...

In this episode of Everything is Logistics, Blythe talks with Shawn McCarrick, CEO of Sifted, about how AI is changing parcel spend management for shippers.

Sifted is a SaaS-based business optimization and parcel spend management platform. Their Copilot product helps shippers monitor parcel spend, set alerts, ask questions in natural language, and catch cost issues before they turn into bigger problems.

They cover:

• Why parcel spen...

In this episode of Everything is Logistics, Blythe talks with Michelle McBride, Head of Product at Envoy AI, about how AI is being used inside freight brokerages to reduce operational drag and help carrier sales teams move faster.

Envoy AI builds Ellie, an AI-driven orchestration layer for logistics operations. Ellie connects into the tools brokerages already use, including TMS, compliance platforms, load boards, and communication w...

In this episode of Everything is Logistics, Blythe talks with Nick Boston, VP of Sales at GoodShip, about how shippers are using AI to better understand freight spend, carrier performance, and transportation procurement.

GoodShip helps shippers manage freight orchestration and procurement in one platform. Their AI assistant, Lainey, helps users ask questions about their transportation network, prepare for carrier meetings, plan scen...

In this episode of Everything is Logistics, Blythe talks with Tete Xiao, VP of Engineering and AI at Bot Auto, about how autonomous trucking is being used in real freight operations.

Bot Auto operates fully driverless trucks in Texas, with current lanes between Houston, Dallas, and San Antonio. Instead of selling software, the company works as a transportation-as-a-service provider, moving trailers for customers using autonomous tra...

The pod may have been a little off-schedule over the last month but that’s for good reason because I’m trying out a new editorial approach to the show and its taken  more legwork to get to a point where I feel comfortable hitting publish. 

In May, I scheduled interviews with 8 different companies building AI solutions in logistics. The plan is upload each of those ~30 minute conversations that focus specificall...

LLM search is only about 1% of the total search market. Google still controls roughly 88%. So why do so many marketer's content strategy sound like it was written by someone in a panic about AI overviews? 

This week we're resurfacing a conversation with Grace Sharkey of Orderful to reset what SEO actually looks like for logistics in 2026, with a new intro reacting to Google's recent guidance on what does and does not matter.

Most conversations about nearshoring assume you're moving away from Chinese manufacturing. Kerim Kfuri, president and CEO of The Atlas Network, has a harder truth: a lot of "nearshoring" is just Chinese foreign direct investment building factories in Vietnam and Mexico. The geography changes. The supply chain dependencies don't necessarily change with it.

In this episode, recorded live on the expo floor at the Logistics Worl...

Robert Kowton left a decade at Coca-Cola, walked into freight brokering in 2008 with zero customers, and built a reputation around two things most brokers avoid: LTL and US-Canada cross-border freight. In this conversation, he breaks down exactly why those shipments trip people up and what it takes to get them right.

In this episode, you'll learn:

• Why LTL freight pricing works like a la carte dining, where every carrier a...

CMPC moves pulp, lumber, plywood, and industrial and consumer packaging from 16 manufacturing sites across South America into North America. Roughly 10,000 TEUs and 300,000 tons of breakbulk annually, touching every Incoterm. Charlie sat down to break down what it actually feels like to run that supply chain through live tariff uncertainty, legacy system inertia, and a Manifest conference floor full of vendors asking for 25 minutes...

Most US logistics pros in the US talk about Mexico from a very surface-level approach. But most have never been on the ground to take in and appreciate the nuance that exists with our number one trading partner.

I just got back from 8 days in Mexico City: four doing some hosting on the main stage at The Logistics World Summit and Expo, four wandering the Roma Norte neighborhood with my husband Badr. What I saw on the confere...

A 3PL moving 5,000 containers a year can bleed about $120,000 in avoidable detention and demurrage. Tyler Hughes says the fix is not another pretty dashboard. It is cleaner data, better reconciliation, and fewer blind spots when the container hits drayage.

In this episode

• Why ocean visibility still breaks even when everyone says they have data
• How Vizion cleans carrier, vessel, terminal, rail, and truck events into something usabl...

Most warehouse operators have no idea what's actually happening on their floor right now. Not a rough estimate. No idea. The WMS says one thing. Ground truth is something else entirely. And the workers running the operation walk 12 to 15 miles a day on concrete trying to close that gap.

In this episode, Blythe talks with Sankalp Arora, CEO and Co-Founder of Gather AI, live at Manifest 2026. Gather AI uses drones and cameras ...

Most people see a Ryder truck on the highway and think "trucking company." That's not wrong — but it's missing 100 million square feet of warehouse space and 2,000 autonomous robots.

Gary Allen is the VP of Supply Chain Excellence at Ryder, and he stopped by the Everything is Logistics podcast booth at Manifest to talk tech selection, the build vs. buy debate, and what it actually takes to navigate a market with thousa...

Supply chain storytelling isn't a nice-to-have skill. It's the reason deals fall apart before the demo starts.

Sofia Rivas Herrera has spent years building one of the most recognizable personal brands in freight, from a full-time role in supply chain at HP, with her sister running the creative side. We recorded this conversation live at Manifest 2026.

In this episode:

▪ Why your freight tech pitch fails before it e...