Episode Transcript
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Speaker 1 (00:00):
What's up, guys?
This is Katie Johnson here withDigital Journey.
If you're a person that'swanting to learn social media,
maybe that's just for youpersonally, maybe it's for your
business.
This is the right place for you, hey guys.
So today we have Jim Manning onthe show.
Thank you so much for coming ontoday.
Speaker 2 (00:19):
Thanks for having me.
I really appreciate it.
Speaker 1 (00:22):
I'm excited.
So Jim Manning is the visionarybehind the Passive Wealth Show,
and he is more than just a showhost.
He's a reputable real estatefund manager who's cracked the
code and created manyfinancially free passive real
estate investors over the past15 year plus of real estate
investing.
Drawing on his extensiveknowledge and hands on
(00:43):
experience, Jim simplifiescomplex real estate concepts,
making them accessible to anyoneaspiring to create lasting
wealth.
So super excited to have you onhere.
Why don't you go and tell us?
How did you get to where youare today?
What led you to the point youare now in your career?
Speaker 2 (01:00):
Yeah, absolutely.
So I started out investing inreal estate and we built that up
really well and we starteddoing flips.
I mean, we've done over 250flips in one year.
Was the biggest amount of flipsthat we did, oh my goodness?
And I got my real estatelicense to run comparables.
(01:23):
And then, back in 2010, Idecided to get my broker's
license and kind of head up arealtor team that we ended up
growing as well and what welearned from the investing world
was that it's really nice tohave income coming in that
doesn't tie to the performanceof an investment.
Yes, we had made three mistakesin a row and we needed
(01:43):
something to do to survivethrough them and we leaned on
our real estate agent licenseand my goodness 21,.
Maybe we had built up a top 10team in Missouri and Illinois
and we really focus more oninvesting now.
We have agent partnerships fromall over the place.
But it was a really good runwhile we did it.
(02:03):
So I know I'm one of those rareinvestors that knows a
tremendous amount about what itis to be a realtor and how
difficult and how challenging itcan be and how rewarding it can
be too at the same time, right.
So we've been around a minuteand I think it's been around
3,500 deals between all thedifferent entities that we have,
that we've been able to do andand and help help a lot of
(02:27):
families out.
Speaker 1 (02:27):
So that's amazing and
it's so valuable to have that
realtor aspect, because when alot of people look at real
estate agents, they think allthey do is walk around show
houses and they make money fromit.
And there's so much more to itthan that and it's so much more
complicated.
So being able to have thatinsight on that and be like I
understand it, that's right,absolutely.
(02:48):
So you talk about.
One thing we know is a lot ofpeople start out investing in
real estate in the wrong way, sowhy do you think that is what
causes people to start out andmake a lot of errors in the
beginning?
Speaker 2 (03:00):
Yeah.
So what's interesting about itis passive income.
I like to say this to peopleand they kind of scratch their
head it's a lie and it's true atthe same time.
Okay, and the lie part about itis think about all the work
that it takes to find a property, negotiate it, buy it, renovate
(03:20):
it if it needs renovation,manage contractors, put a tenant
in there, you name it, renovateit if it needs renovation,
manage contractors, put a tenantin there, you name it.
If you're the one doing all thework, it's opening up a new
business and building recurringrevenue, and so there's
structures out there like realestate funds.
We run a couple of real estatefunds that a team will do all of
the work and it will createpassive income for you, not
(03:42):
because being a landlord is apassive activity, but because
our team and teams like ourswill make passive income for you
.
Not because being a landlord'sa passive activity, but because
our team and teams like ourswill make it passive for people
so that they don't have to dothe work.
So what's interesting is that alot of realtors will get
they'll get a call from apotential investor and say, hey,
can I make 30 offers on $50,000properties Cause I'm looking
for a rental, but will you be myrealtor and anyone except for
(04:07):
like a brand new realtor is like, okay, like no that's all right
, I don't want to deal with this.
What I found that's incrediblyvaluable is that, as a realtor,
if you can be that resource,that, even if someone's needs
don't necessarily fit like whatyour business model is is if you
have the right resources tothen send referrals back and
(04:29):
forth, right and they'll come toyou on the next real estate
need, even if it's not findingthem an investment property.
But everyone buys and sells ormoves their own personal
residences every few years too.
It used to be seven years whenI started.
It's like 10 now.
I think it's been going up howoften people move, but anyway.
(04:49):
So it's a really niceopportunity to be able to help
somebody and really still bethat resource and not have to
drive them around to 30properties and write $50,000
contracts and then by the end ofit it's like goodness.
I covered my gas money, but Ibasically worked for free.
Speaker 1 (05:08):
Exactly Well, and I
love what you mentioned about
networking, because that's onemistake I see a lot in newer
realtors is they think if I'mnot making this sale then it's
of no good to me, and so theykind of become self-focused and
instead of realizing workingwith other realtors, working
with brokers, working withpeople that are in investments
(05:29):
by helping them they're going tobe able to bring business back
to me.
That's one thing I love aboutthe real estate world is, in
some ways, it's a community toknow other people, which is one
reason why social media can beso valuable, is not just for the
purpose of selling homes ortrying to build those
investments, but also creatingthose connections with other
(05:51):
realtors so that you can havethose referrals and those inner
workings.
We all know that social mediacan be overwhelming.
You think it takes so much time.
You look at all these amazingcreators who are doing insane
viral posts and think how can Iever measure up to them?
The good thing is you don'thave to.
Your point for being on socialmedia is probably to earn money.
(06:14):
You want to increase your sales, you want to gain more clients
so that you can have more freetime to pour into your clients
to pour into your family.
Digital Journey can help youwith that.
We have a group coachingprogram targeted specifically
for people who are overwhelmedwith social media.
It's really not as complicatedas you think.
(06:34):
Who are overwhelmed with socialmedia?
It's really not as complicatedas you think.
We can teach you how to spend15 minutes or less a day on
social media so that you cangain more clients and you can up
your sales.
So if you want to learn more,you can go to digital-journeynet
and we'd love to help you out.
Now back to the episode.
Speaker 2 (06:53):
That's right.
And if you had to ask me likehey, jim, you've been doing this
for a decade and a half, yourteams have done over 3,500 deals
.
This is a tough market, rightwhat would you do?
Obviously, it's finding thelisting right, but really what I
would say is differentiateyourself by putting the client
(07:13):
first and having that rightnetwork around you, that that
you can be a true fiduciary andyou can be a true resource for
the clients.
And then like and like.
What's interesting is is youbecome so much more referable
when it's like wow, I called, Icalled jim and he actually sent
(07:34):
me somewhere else because theywere a better fit.
Yes, that guy really takes careof people.
I'm going to tell my brotherlike, oh my gosh, you got to
talk to Jim.
Like this guy really helped meand that's different than the
realtor that comes with it withlike commission breath or like
just sees dollars and cents andgives that icky feeling to the
(07:54):
client.
Speaker 1 (07:57):
And that's one thing
that can set you apart so
greatly is being client focused.
Because when people see thatyou actually care for them and
when they see that you'rewilling to turn away people
because it's not in their bestinterest, that actually makes
you stand out.
Because so many people are justI want to make the buck, I
don't care if it's best for them, and so being able to have that
(08:19):
foreknowledge and that wisdomof saying if a client's not
right for me, let me get them tosomeone that is going to be
best for them, makes you standout from the crowd automatically
.
Speaker 2 (08:29):
Yeah, and I get it.
This morning I sat down withsomeone that's thinking about
investing and we talked aboutdifferent options and at the end
of it I was like, talk to yourhusband.
I'm not sure it is a good fit,but talk to him and we can sit
down and we can talk a littlebit more.
But you know, she had a reallygood thing going with some
private lending that she wasdoing on her own.
(08:50):
What I told her was well, theway we're doing it's better than
the way you're doing it,because she was only making 1%
more, but she's doing all of thework for it.
And then I said well.
And then I said well, here'sthe deal, though If you like
what you're doing and you chargemore, you can create a bigger
gap to make it worth your time.
But you know she's taking onall the risk and really not
(09:11):
making and making equivalentmoney.
I'd only met her for at thispoint it was about 20 minutes
into the call.
We did a 30-minute call.
I had almost immediate rapportand trust because I was telling
her that I wouldn't eat on her,I wouldn't make a sale on, and
it was true.
When you really treat peoplethe right way, it's amazing how
(09:33):
it comes back.
Speaker 1 (09:35):
And one thing that's
so valuable is by doing that.
I think everyone in their lifeneeds someone that's willing to
tell them those hard things andthat's willing to be honest with
them, and that's one reason whywhen you find a person that, in
almost a way, can mentor you bysaying this isn't best for you,
I'm not best for you, thatmakes you stand out, and that's
(09:58):
one reason why having someonethat isn't super invested in you
immediately that they're notlosing something necessarily If
they're like this isn't bestthat makes them see that you
care, and we live in a worldwhere it's all about make money,
make money, make money.
And when you're investing, whenyou're working with anything,
(10:19):
with homes, there's someemotional connection to it,
whether you're selling a house,buying a house, investing, and
you want other people to feelthat, you want other people to
see that, and so when people areable to view you as a person
and not just a potential income,it's a game changer.
Speaker 2 (10:38):
Yeah, there's been
times where I've done it both,
Like I mean, where I really kindof got commission breath and
then most of the time I didn'tget the deal by the way when I
did that.
So, not only is this the rightthing to do by people, you end
up closing more deals and,ironically, making more money,
but I don't want to be up hereon the mic acting like I've done
(10:59):
it perfectly the whole time.
There's been times where it'slike what's a $500,000 listing?
Realtors are better at thatmath than any other math.
Right?
Oh, what's that?
Times 3% or what it's like?
Oh yeah, that would be a reallygood theme.
Speaker 1 (11:14):
Right.
Speaker 2 (11:14):
So there's a hustle
in every market and if you match
it with the market of themoment, you can be very
successful.
There's people that have tomove, no matter what's going on
in the market.
So in today's market at themoment, one of the things we're
having a lot of success with isgoing to homeowners and saying,
hey, you have multiple optionswhen you sell your house.
(11:35):
You can sell to a great.
So getting knowledgeable onthat and being able to kind of
broker and structure deals likethat is, you know, it's not a
fit for everybody, you know.
But being able to talk likethat and have language around
that, even if they end up doinga traditional listing, is
beneficial.
That's something that candifferentiate yourself as a
(11:57):
market expert and potentiallyhelp you do a deal that maybe
they wouldn't have moved had younot been able to structure it
that way.
Speaker 1 (12:04):
Right and you're
reaching out to a different
audience.
In a way, you're able to beable to gain more clients in a
different way, which is one ofthe purposes of digital
marketing.
So how do you use digitalmarketing in your business?
Are you active in social media?
Is that one of the ways, or doyou have other forms of digital
(12:24):
marketing you focus on?
Speaker 2 (12:26):
So for me, I'm
talking to a lot of people
potentially interested ininvesting in real estate.
We really help a lot of likedoctors, attorneys, small
business owners that havealready figured out how to
generate income, but they don't.
They don't, they don't have andthey like the idea of investing
in real estate and the passiveincome that comes behind it, but
they don't have time to reallydo any of the work.
(12:49):
So the Passive Wealth show isreally about how do you invest
in real estate and make itactually passive, not that it
sounds like a guru saying oh,this is passive.
How are the structures in place,like private lending, equity
investment, how do you do thatand how do you become a savvy
and passive investor?
So that's really what it'sabout, and so I do an episode a
(13:10):
week and then we kind of chop itup into reels, spit it out all
over the internet.
Speaker 1 (13:15):
That's great and
that's an example of social
media doesn't have to be supercomplicated.
You know you're already doingthe podcast, the show, you
already have it going and thenyou can use those reels, spit it
out and you know, go ahead andhave content that way and you're
not having to record extrathings.
People when they look at socialmedia think this has to be
overwhelming and really you canoften use a lot of the content
you're already producing.
Speaker 2 (13:36):
Well, yeah, and I
would say too, guys, is like,
know your strengths.
I'm comfortable in front of themic and talking, but I'm
comfortable now.
But I've been doing it for likea decade.
I started out not comfortableat all with it.
And if you're someone that'sreally more of a writer, well
then, write, like have a blogand throw out the articles, like
(13:58):
on LinkedIn and all that place,right.
If you're someone that reallywants to be in front of the mic
and wants to talk, there's a lotof different ways that you can
do it.
Have a little self-awareness onwhat your skill set is and what
some of your strengths are too.
And then the consistency ofdoing the work.
I do it relatively frequentlyand get those reps in and you
just have to be willing to putin the time and get good at it,
(14:19):
right.
Speaker 1 (14:20):
Yep.
Consistency is key, andpracticing and being willing to
fall short and then picking backup again and getting back at it
.
Well, thank you so much forcoming on.
Where can my listeners find youif they're wanting to know more
about investing?
Speaker 2 (14:33):
Yeah, absolutely so.
I have a website called thePassive Wealth Show and on that
website I have a couple of freeresources.
I have what's called PassiveProfits, a step-by-step guide to
your first real estate fundinvestment.
And then I have a passiveincome course that kind of dives
into like it's been over $10million of passive income, like
(14:53):
100% passive income, that we'vegenerated through three main
strategies the last two years,and so the course dives into
like what were the strategies,how does it work, and kind of
educating a little bit aroundthat and you know.
And so the courses are ahundred percent free.
So if you just go topassivewealthshowcom, there's
(15:13):
like a little investor tab.
You can kind of learn moreabout what we have going there,
and then there's a resources tabif you want one of the free
courses.
Speaker 1 (15:21):
Awesome, and we'll
have all of that linked down in
the description below.
Thank you so much for coming onthe show today.
It was great and I know mylisteners learned a whole lot,
so thank you very much, jim.
Speaker 2 (15:30):
I hope so.
Yeah, Thanks, guys.
And hey, keep on hustling andhaving fun with it.
Guys Appreciate you and and uh,yeah, thanks for having me on.
Speaker 1 (15:38):
Absolutely.