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August 7, 2025 • 19 mins

WELCOME TO DIGITAL MARKETING 101 FOR LATINAS PODCAST!

In this premiere episode, Heidy De La Cruz shares her heart behind launching Digital Marketing 101 for Latinas. A passionate storyteller, 2x award-winning podcast host, and digital entrepreneur, Heidy introduces listeners to her personal journey and what they can expect from this empowering new show created specifically for Latinas looking to build and grow online businesses.

💬 In This Episode, You'll Hear:

  • Why Heidy created this podcast and what inspired her to launch a solo show
  • Her 10+ years of experience in the online space—blogging, podcasting, selling digital products, and more
  • How her healing journey led to a renewed sense of purpose
  • What digital marketing truly means (spoiler: it’s not just resell-rights courses!)
  • The types of topics you can expect moving forward: SEO, blogging, podcasting, affiliate marketing, and building a freedom-based online business
  • Why it’s okay to take a non-traditional path and break generational cycles

🔥 Key Takeaways:

  • You don’t have to follow the traditional route — your story and your business can be uniquely yours.
  • Digital marketing is simply promoting your business online, and there are many ways to do it authentically.
  • With the right guidance and a willingness to try new things, Latinas can build thriving online businesses.
  • This show will be the go-to resource for tips, tools, and mindset support for Latina entrepreneurs.

✨ Connect with Heidy:

  • Instagram: @coachingwithheidy
  • Website: https://www.coachheidy.com/ 
  • Newsletter: https://mailchi.mp/8625522168ea/digital-marketing-101-for-latinas-podcast-newsletter 

🎧 Be sure to subscribe so you don’t miss future episodes, and leave a review to help other Latinas find this empowering resource!

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