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January 28, 2025 14 mins

Are you wondering if your business is ready to start running ads? 🚀 Paid advertising can be a total game-changer for your growth, but jumping in too soon could lead to wasted money and frustration. In this video, I’ll walk you through the essential questions you need to answer to ensure your business is ad-ready and set up for success! 💡

Here’s what you’ll learn:
✅ How to identify your ideal audience and target them effectively
✅ Why having a clear and compelling offer is crucial
✅ The importance of optimizing your website or funnel before launching ads
✅ How to set a realistic budget for your campaigns
✅ Tips for monitoring and optimizing ads for better results
✅ How to prepare for increased demand from successful ad campaigns

Whether you’re planning to run ads soon or want to set the stage for scaling your business, this video is packed with actionable insights you can start using today.

Please like, subscribe, and comment below if you found this helpful. Let’s get your business ad-ready and growing! 🙌

⌚ Timestamps
0:00 Are you ready to run ads? 
2:25 How do you know if your business is ready to run ads?
2:40 Key questions to ask before hitting the launch button
2:49 Do you know your audience? 
3:35 Not sure? Here are some questions to ask yourself
3:58 Use this information to create your ICA (ideal client avatar)
4:10 Do you have a clear offer? 
4:43 Not sure? Here are some questions to ask yourself
5:17 Test your offer organically first
6:01 How effective is your landing page? 
6:46 How to identify and fix potential drop off points
7:03 Do you have an ad budget? 
7:48 Not sure? Here are the questions to consider
8:15 What budget to start with and work your way up
8:33 Do you have time to monitor and optimize your ads? 
9:15 Not sure? Here are the questions to ask yourself
9:38 Which tools to use to help you 
9:52 Are you ready for increased demand? 
10:25 Not sure? Here are the questions to ask yourself
10:53 Map out your customer journey
11:00 Grab our free and paid resources to launch successful ads

🔗 Resources Mentioned:
Download the $10/Day Ad Template (FREE) - https://jennielyon.com/ads 
Download the $10/Day Ad Strategy & Workbook -  https://jennielyon.com/adstrategy
Schedule a Free Call with Jennie's Team Today - https://jennielyon.com/chatwithjennie

WHO AM I?
If we haven’t met before - Hi 👋 I’m Jennie, a digital marketing expert turned owner of a 20+ year digital marketing agency. Through my videos on this channel, my podcast, and my writing, I share marketing strategies and tools to help you build and grow an online business you love.

🧩 Connect with Jennie Lyon:
Website: https://jennielyon.com
Instagram:   https://instagram.com/jennielyonmarketing  
LinkedIn: https://www.linkedin.com/in/jennielyon/?trk=author_mini-profile_title
Podcast: Digital Marketing Made Simple on Apple Podcasts
YouTube: Jennie Lyon Digital Marketing 

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