#233 - What to Do After the Launch: How to Ride the Post-Launch Momentum Without Burning Out

The cart’s closed, the launch emails are sent, and now… what?

You're not alone if you’ve ever felt exhausted or directionless after a launch. The post-launch phase is one of your business's most overlooked (and valuable!) opportunities.

In this episode, I’m breaking down exactly what to do after your launch to keep momentum going, without burning out.

🎧 Here’s what we’ll cover:

 ✅ How to leverage your post-launch buzz for more sales
 ✅ What to send to buyers vs. non-buyers
 ✅ How to repurpose launch content for evergreen marketing
 ✅ Retargeting, replays, and other low-effort ways to stay visible
 ✅ Metrics to track so your next launch is even better

⌚ Time Stamps:

0:00 What to Do After the Launch: How to Ride the Post-Launch Momentum Without Burning Out
1:03 1 - The Importance Of The Post-Launch Phase
1:53 Pro-Tip - Post Launch Should Be Part Of Your Plan 
2:40 2 - What To Do In The First 72 Hours
4:23 3 - How To Repurpose Launch Content For Evergreen Use
6:20 Pro-Tip: Re-purposing Is The Key To Burnout-Free Visibility
6:44 4 - Keep Leads Warm With Smart Follow Up
8:27 5 - ReTargeting and Replays
9:32 Pro-Tip: Include A Limited Time Offer
10:03 6 - ReFill Your Lead Funnel

💡 Ready to turn your launch into long-term growth? Let’s map it out together!
 📞 Book your FREE Marketing Momentum Call → https://jennielyon.com/chatwithjennie