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May 5, 2023 β€’ 8 mins

On this episode of Digital Marketing Matters, we're diving into the world of local digital marketing strategies. We'll explore the differences between digital and traditional marketing. We weigh in on how both marketing approaches coexist and can achieve results with accurate ROI calculations. Also, we take a closer look at digital marketing. Businesses need to understand their target audience and which marketing channels will be most effective in reaching them.


Key Points:

  • Differences between digital marketing and traditional marketing
  • Coexistence of both approaches with accurate ROI calculations
  • Precise targeting and endless possibilities of digital marketing
  • Highly targeted advertising options in social media platforms
  • Google AdWords in search engine marketing
  • Importance of measuring and analyzing campaign data for success
  • Understanding the target audience and effective marketing channels


Tune in to this episode to enhance your local digital marketing efforts!

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