Digital Marketing Therapy

Digital Marketing Therapy

Digital Marketing Therapy supports nonprofits in raising more money online. Learn ways to utilize your website, social media, content and email marketing to support your online fundraising and retention efforts.

Episodes

September 28, 2021 32 min

I hired a VA a few months ago and it has been a game changer for me. I'm so thankful for Akilah and her team as they help me navigate and most importantly hold me accountable to get things done. We're chatting what to do before you hire a VA, how you onboard and tips for communicating.

Share
Mark as Played

If you've been trying to figure out new collaborations to get in front of new people and build your audience while raising money for your organization then this is the episode for you!!! Becky Launder is sharing how she used to partner with organizations when she was a direct seller and how it can be a win-win for everyone.

Share
Mark as Played
September 14, 2021 32 min

Running a business online means we need ALL THE TECH! It's been a while since I broke down the tools we use so I thought I'd do that for you today.

Share
Mark as Played

It might feel icky, new or impersonal to use tech and social media to bring in donors and then nurture them into bigger donors. Anne Murphy is sharing how they made big changes in some of their processes, how they use automation and what the did with their team to embrace technology to reach and exceed the fundraising goals.

Share
Mark as Played

Branding and messaging aren't just buzzwords, they're helpful tools to get in front of more of your people and turn more of them into donors. Lee Wochner shares examples and gives ideas for was to think about what you bring your organization to the public.

Share
Mark as Played
August 24, 2021 12 min

It's been great taking a break but we're excited to be back with you and giving you more tools and resources for the upcoming episodes.

Share
Mark as Played
June 29, 2021 15 min

When you're running a business it's so hard to find time to take days off, get organized, work ON the business instead of always IN the business. I'm making the choice to not publish new podcasts in the month of July and I'm sharing why, what we'll be doing while we're away and the creativity I'm feeling with the break!

Share
Mark as Played
June 22, 2021 18 min

Hiring can be scary. Knowing exactly what you need is half the battle. I'm sharing how I cam to hire my new VA and what tasks I decided to take off my plate.

Share
Mark as Played

When you receive a card in the mail, how does it make you feel? David Wachs, founder of Handwrytten, joins me today to talk about the power of receive thank you cards in the mail and how you can make it a seamless and automated part of your business.

Share
Mark as Played

We recently held a summit that had the goal of helping you run a more profitable event with less stress and I'm sharing my biggest takeaways from our speakers.

Share
Mark as Played

Paul Chambers is the founder of SUBTA and has a ton of knowledge on the subscription service model. He's here to share with you ways to think about your nonprofit model and how you can use it to make an exclusive VIP experience for your donors, retain them, and get them coming back for more.

Share
Mark as Played

I've been working from the road for a few weeks now so I thought I'd share what's working and what's not. Whether you're working from home AND the office, or from all sorts of different places I hope you'll find some nuggets of information here that's useful to helping you get more done.

Share
Mark as Played

Video is everywhere and gone are the days where organizations could get away without it. When it comes to creating your online event, how to you utilize it? In short, combing your pre-recorded and live video content. Michelle Alvarado of Wahoo films is here to talk about ways to think about your video content and why repurposing it is critical!

Share
Mark as Played

By tracking data you get a better idea of how to make decisions and reach your goals! Chris Mercer joins me today to talk about how to get started with tracking your data and free tools you can utilize to do so.

Share
Mark as Played

More and more offline donors are making their contributions online. So how do you continue to build meaningful relationships with them when you can't be face to face? Daryl Hatton of FundRazr joins me today to talk about how to use messaging in a more meaningful way to connect, grow and retain your donors.

Share
Mark as Played
April 27, 2021 13 min

Change is constant but how do we embrace it and go with the flow? It is much easier said than done. I'm sharing the change I'm going through and how you might chat with your team about trying new and different things.

Share
Mark as Played

Now that the event is done, it's time to check back in with Staci and see how it all went down. What will they do differently this year? What did they learn? What was great? What could have gone better? She's sharing it all!

Share
Mark as Played

You might not have thought about utilizing Pinterest in your marketing - but it can be a very valuable tool. Cara Chace joins me to talk about who Pinterest works for and how you can use it to get more eyeballs on your website.

Share
Mark as Played
April 6, 2021 23 min

When you only have one way of getting donations it can leave you vulnerable. Time to think about how you can diversify your streams of income into your organization.

Share
Mark as Played
March 30, 2021 17 min

You're probably used to asking for things in 1:1 situations, but do you ask for things you need that aren't necessarily related to fundraising? I'm giving you some things to ask for in person, in emails and on your website to help you gain visibility and ultimately donations!

Share
Mark as Played

Popular Podcasts

  • If you can never get enough true crime... Congratulations, you’ve found your people.

  • Stuff You Should Know

    If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks then look no further. Josh and Chuck have you covered.

  • The Ben Shapiro Show

    Tired of the lies? Tired of the spin? Are you ready to hear the hard-hitting truth in comprehensive, conservative, principled fashion? The Ben Shapiro Show brings you all the news you need to know in the most fast moving daily program in America. Ben brutally breaks down the culture and never gives an inch! Monday thru Friday.

  • The Daily

    This is what the news should sound like. The biggest stories of our time, told by the best journalists in the world. Hosted by Michael Barbaro. Twenty minutes a day, five days a week, ready by 6 a.m.

  • Dateline NBC

    Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.

Advertise With Us
Music, radio and podcasts, all free. Listen online or download the iHeartRadio App.

Connect

© 2021 iHeartMedia, Inc.