Digital Signage Done Right
Our award-winning podcast gives you practical advice from experts on systems, communications, content and design. Whether you’re using digital signage, or just considering it, we help you communicate better.
Episodes
EPISODE 170 | Guest: Jennifer Razzano, director of internal communications for 8451
Ever feel like your message gets lost in the shuffle at work? You're not alone. Many organizations grapple with keeping everyone on the same page, and the fallout from communication hiccups is bigger than you might think.
In this episode, Jennifer Razzano explains why effective communication is much more than a "soft skill" – it's a vital driver of ...
EPISODE 169 | Guest: Alejandra Ramirez, founder of Ready Cultures
Many organizations mistake communications tactics for a cohesive strategy. They focus on pushing out messages without a clear vision of the behavior they want to influence or the business objectives they aim to achieve. This approach often leads to disconnected efforts, confused employees and a failure to build a strong, unified corporate culture.
We explore how to ...
EPISODE 168 | Debbie DeWitt, marketing communications manager for Visix
This episode takes a deep dive into the impactful world of digital signage content specifically tailored for coworking environments. From optimizing space management and fostering community to providing valuable resources and promoting internal services, you'll uncover a wealth of actionable strategies.
Learn how thoughtfully designed visual communications can ...
EPISODE 167 | Guest: Sean Matthews, president and CEO of Visix
Get an exciting preview of what to expect at InfoComm 2025 in Orlando, Florida. You'll get an inside look at the new digital signage products and solutions being unveiled at the show. But it's not just about the tech – Visix booth 3543 will also offer a unique and cool visitor experience. Celebrating our 45th anniversary, the booth will feature a fun, nostalgic '80s the...
EPISODE 166 | Guest: Trey Hicks, COO & CSO of Visix, Inc.
This episode delves into the increasing popularity and key benefits of BrightSign media players in the digital signage landscape. Discover why these "purple boxes" have become a go-to hardware solution for a wide range of applications, offering robust and dependable content playback with a long lifespan.
We cover the unique advantages BrightSign players offer and how the...
EPISODE 165 | Guests: Jon Rappoport, founder and director of Rapid Fig, and Jennifer King, deputy director at Rapid Fig
We delve into the concept of cultivated communication and its importance in today's fast-paced world. Our guests explore the idea that great communicators aren't born but rather developed through strategy and practice. They discuss the need to move beyond simply sharing information and focus on generating recepti...
EPISODE 164
In a world saturated with audiovisual stimuli, this episode dives into the growing issue of digital overload. We explore the psychological effects of constant connectivity, from phantom vibrations to cognitive fatigue, and examine how this impacts our ability to focus and engage.
Understanding the challenges audiences face is the first step towards more effective communication.
EPISODE 163 | Guest: Debbie DeWitt, marketing communications manager for Visix
In this episode, we explore how to create content that not only looks good but also effectively conveys messages across various platforms, from intranets and social media to digital signage. We discuss the challenges designers face and examine practical strategies for overcoming these hurdles.
Listen to get actionable tips and resources for creating impa...
EPISODE 162 | Guest: Bryan Peck, VP of sales and marketing for Mazévo
Explore the fascinating journey of room scheduling and event management, from its humble beginnings with pen and paper to the sophisticated software solutions available today. We delve into the pivotal role of technology in streamlining these processes and how customers’ needs continue to drive innovation in this space.
It’s all about efficiency and understanding...
EPISODE 161 | Guest: Craig Lucie, founder and CEO of Lucie Content
Drawing from a wealth of experience in broadcast journalism, our Emmy and Telly award-winning guest, now leading a content strategy firm, explores how the fast-paced, results-driven approach of a news environment can revolutionize business storytelling, with practical insights into crafting compelling narratives for anyone looking to cut through the noise and conne...
EPISODE 160 | Guest: Brian Galante, founder and owner of Dimension PR
Dive into the exciting innovations and trends at Integrated Systems Europe 2025. AI was a big theme, and we explore how it’s transforming the AV landscape, moving beyond theoretical applications to practical uses like automating everyday tasks, enhancing content creation, and even optimizing space utilization.
We look at advancements in DVLED technology, with it...
EPISODE 159 | Guest: Andres Avalos, chief product officer for OfficeSpace Software
The hybrid work model has become a permanent fixture in the modern workplace, but are you truly equipped to harness its full potential? In this episode, we delve into the critical components of a successful hybrid strategy, exploring the intersection of technology, strategic planning and evolving employee expectations. We also examine how forward-thi...
EPISODE 158 | Debbie DeWitt, marketing communications manager for Visix
As we step into 2025, internal communication professionals face new challenges and opportunities. From prioritizing manager and frontline communications to addressing information overload, the landscape continues to evolve. Join us as we break down the latest insights and strategies to help internal communicators navigate the year ahead.
We explore key trends l...
EPISODE 157 | Guest: Ellyce Kelly, professional services consultant for Visix
Digital signage is a powerful tool for promoting health and wellness in the workplace, encouraging positive changes that benefit both your employees and the organization as a whole. Not only does it demonstrate that management genuinely cares about its people, but it also boosts morale, strengthens company culture, and helps attract and retain top talent.
...EPISODE 156 | Content Planning for the New Year
Derek DeWitt, communications specialist for Visix
Whether you’ve already started mapping out your content strategy or are still looking for inspiration, this episode is packed with actionable advice on creating a comprehensive content strategy and turning that vision into a practical content plan.
From defining goals and identifying stakeholders to understanding your audience and craf...
EPISODE 155 | Guest: Debbie DeWitt, marketing communications manager for Visix
Agile work is reshaping how organizations approach productivity, collaboration and workplace flexibility. By focusing on outcomes and empowering individuals, modern work practices can transform traditional structures into adaptable, efficient models for success.
In this episode, we break down some next-gen workplace terminology, talk about the history of...
EPISODE 154 | Guest: Debbie DeWitt, marketing communications manager for Visix
Get ready to spread some holiday cheer on screen! In this episode, we’re diving into the magic of holidays content for digital signs and how planning ahead can make your campaigns not just easy, but truly impactful.
From eye-catching campaigns and fun contests to fundraisers and kudos, there’s so much more you can do than just share a single holiday mess...
EPISODE 153 | Guest: Jill Perardi, senior director of professional services for Visix
Info kiosks let you put a wealth of information on a single screen, allowing users to search and explore on their own terms – enhancing both convenience and engagement. Plus, they can help organizations make a big impact without a big budget.
In this episode, we discuss the versatility of these tools across industries, from guiding visitors to eng...
EPISODE 152 | Guest: Ellyce Kelly, professional services consultant for Visix
Optimizing the student experience is a core goal of every educational institution, whether it’s a college campus, a community college, a high school or an entire K-12 district. Digital signage can improve your student communications for higher engagement with them – as well as faculty, staff and visitors – but only if you have good content.
EPISODE 151 | Guest: Andrew Brown, president of Bridgemaker Referral Programs and co-founder of the Academy of Business Communications
B2B sales often involve big-ticket items. But big-ticket doesn’t always mean price – it can be time, resources, reputation, money and more on the line. Visix is a B2B digital signage solutions provider, so we understand the benefits and challenges that that entails.
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