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August 15, 2025 18 mins

Visit altassetsummit.com to learn how to invest in Alternative Assets.

(More links down below.) 

In this episode of the Directed IRA Podcast, Mark Kohler and Mat Sorensen break down a groundbreaking new executive order from President Donald Trump that could reshape the future of 401(k) investing—by opening the door to alternative assets.

For decades, Wall Street and Washington have kept most retirement savers locked into a narrow menu of stocks, bonds, mutual funds, and ETFs. This executive order flips the script, setting a national policy that every American preparing for retirement should have the option to invest in alternatives—just like the wealthiest institutions do.

Mat and Mark explain what “alternative assets” really mean in this context, from real estate and crypto to private equity, commodities, and infrastructure investments. They walk through the specific investments cited in the order, why these options have been off-limits for most 401(k) participants, and how this policy could shift the $8 trillion 401(k) industry toward more choice and freedom for everyday investors.

They also unpack the political dynamics, regulatory hurdles, and 180-day timeline for the Department of Labor and SEC to develop new guidance—while emphasizing what you can do right now. If you have an IRA or old 401(k), you can already invest in alternatives today using a self-directed account, bypassing the “check-the-box” limitations of traditional plans.

Whether you’re a corporate employee stuck with cookie-cutter 401(k) options or a self-directed investor ready to take the reins, this episode will help you understand the stakes, the timeline, and the opportunities in this unprecedented policy shift.

Chapters:

00:08 - Trump's Executive Order on Alternative Assets

02:19 - Defining Alternative Assets

02:30 - Learn How to Invest in Alternative Assets

(https://altassetsummit.com/)

02:48 - List of Alternative Assets - From Trump

04:19 - How the Executive Order Could Impact You

05:20 - Timeline and Political Landscape

09:07 - The Power of Self-Directed Investing

12:02 - IRAs: Invest in Alternatives Today

Directed IRA Homepage: https://directedira.com/

Directed IRA Explore (Linktree): https://linktr.ee/SelfDirectedIRA

Book a Call: https://directedira.com/appointment/


Other:
Mat Sorensen: https://matsorensen.com & https://linktr.ee/MatSorensen
KKOS: https://kkoslawyers.com
Main Street Business https://mainstreetbusiness.com



Mark as Played
Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:08):
Welcome everybody to another Directed IRA podcast.
My name is Mark Kohler.
I'm here with the amazing MattSorenson and we're excited about
some news.
This week, donald Trump signs Idon't know Executive Order 932.
I don't know.
I mean, this guy's on fire andnow this one's one of my faves,
this one's one of my favoritesyeah, so we've got an exciting

(00:30):
Executive order dealing with the401k and alternative assets.
Matt Sorensen is my amazingpartner.
I'm going to unpack this for us.
This is a kind of a trickything to understand.
Matt, tell us what thisexecutive order is all about.

Speaker 2 (00:41):
Well, it's all about you and your retirement account
and having some investmentoptions for crying out loud Like
can I invest in somethingbesides a stock bond and a
mutual fund, maybe an ETF?
God, can I have maybe realestate or a private fund or
crypto?
Could I do that in myretirement?

Speaker 1 (00:55):
No, because I'm in Wall Street, I lobby for Wall
Street.
No, you cannot.

Speaker 2 (00:59):
Exactly.
Well, this executive order isturning the tide, baby, and this
is what I love.
Let me just read the policy.
Okay, trump in the executiveorder sets the policy and says
this was I was like dang.
I like this.
It says it is the policy of theUnited States that every
American preparing forretirement should have access to
funds that include investmentsin alternative assets.

(01:22):
Man, we should put that on ourwebsite, I know, and then we'll
get into the detail on how we'regoing to get there and all of
this.
But this is a big shift.
Traditionally, washington DCWall Street have been aligned in
that hey, in your retirementaccount, just buy that ETF, just
buy that mutual fund.
Trust us, don't do thesealternative assets that all the

(01:45):
wealthy people do with theirmoney.
That's not good enough for you.
You need to just do this.
That's not good for you.
Just do this over here Buy thisETF and mutual fund.
So it's a big shift.
So I was excited about this andwe'll dive into what this means
for you today and in the futureand what action you can take.
But huge news.

Speaker 1 (02:11):
Yeah, I think one thing we need to lead with, too,
is what is an alternative asset?
I think everybody out there youknow what a 401k is.
That's just a part of ourculture.
That's very, very wellunderstood.
And the executive order defineswhat alternative assets he's
talking about oh, okay, well, Iwas going to define it, but
we'll let Donald Trump and theexecutive order define it.

Speaker 2 (02:28):
Huzz.
A little more weight, a littlemore weight to it.
And we have our AlternativeAsset Summit, by the way, coming
up.
Mark and I will both bespeaking at October 16th and
17th, scottsdale, arizona.
You can attend virtually.
But come live for all the greatnetworking, altassetsummitcom.
But come live for all the greatnetworking, altassetsummitcom,
because we're going to get intoall the spectrum of alternative
assets that are out there.
But here's the ones that Trumpspecifically mentioned in the

(02:51):
executive order real estate.
Are you surprised by that one?

Speaker 1 (02:55):
Yeah, I mean that's a good one.
What's funny is part of it.
Matt and I are a little bitlike duh.
The party's been going on forhow long you just showed up.
But no, that's nice, all right.

Speaker 2 (03:09):
Yeah, we got real estate Okay.
Now they call it digital assets.
We just like to say, in therest of the world, crypto, okay,
digital assets.
And then private funds,basically private equity,
private debt, private credit,those types of funds.
And so there's some otherthings like commodities,

(03:31):
infrastructure developmentinvestments and then
risk-sharing pools.
That was the ones theyspecifically identified.
They weren't saying just these,but they were outlining these
as specific ones that should beon the roadmap, something that
you should be able to buy inyour 401k.

Speaker 1 (03:49):
Yeah, and I just think that a lot of times we
hear in the news you and me, allof us things that go on in
these executive orders and it'sesoteric, it's not anything
that's going to impact me in mypersonal life.
Okay, fine, wall Street'sjockeying around with the White

(04:10):
House again figuring out thelobbyists are working on this
but this is actually one thatreally, I think the average
American doesn't realize isgoing to impact them in a big
way.
Because when you go if you're acorporate employee, I'm sure
many of this will resonate withyou you go to that meeting in

(04:32):
the lunchroom and they tell youabout the 401k for the year and
some financial advisor comes upin the front of the room.
He brought a box of donuts andhe's like well, you might be
high risk oriented, you might bemedium risk oriented, you might
be low risk oriented.
Well, on the form, everybodylook at your table in front of

(04:54):
you.
There's a form there and youget to check the box of what
you'd like to invest in, basedon your risk level.
Okay, anybody have any questions, and everybody's like you have
no idea what to ask.
And then you're like okay, bye,and that's your investment
decision opportunity.
Well, that's got to change, andthat's what this is all about.
Is now you being able to sayhell, no, I want to invest in

(05:19):
something different, I think Ican get a better return over
here, and you have a choice, andso that's what this is about.
But, matt, it's not going tohappen overnight.
What do you think the timelineon this is going to be?

Speaker 2 (05:30):
yeah, I love how you frame that up because this is
going to matter right andthere's like eight trillion
dollars in 401ks.
So many americans it's wheretheir most investable section of
money is and they want to haveoptions.
They don't want to just be likecheck the box I guess I'm
medium risk, I don't know, andwhat did you get invested into?
You don't even know.

(05:51):
Most Americans can't even tellyou the name of the ETF or
mutual fund they have and whatis in that?
We have hundreds of thousandsof dollars, just average
Americans, everyday people,invested in this.
So we're going to have someoptions here.
Now here's what the executiveorder is doing kind of timeframe
to answer that question.
Specifically, theadministration has taken two

(06:12):
angles on this.
One is they're saying hey,department of Labor, who
oversees 401k plans?
Let's make it.
Let's stop all these lawsuitsagainst people for fiduciary
risk, because the whole 401kindustry, from the plan
administrators and the recordkeepers and the advisors they're
all terrified to say your 401kcan invest in an alternative

(06:34):
because they don't want to getsued if that alternative goes
bad.
And so old kind of guidance wasscaring 401k administrators from
the Biden administration Idon't want to be political, but
other administrations.
They kind of like scaredadministrations or I should say
401k administrators and advisorsfrom a recommending alternates

(06:56):
Trump administration's likewe're ripping that back
Endowments the wealthiest,smartest people in the world are
allocating to these assets andgetting better returns.
Why are we holding backeveryone else and saying that's
not for you, not good enough foryou, because you could lose
money?
Well, you could also make moremoney too.
There's a other side to this.
So they're going to take someof the liability and litigation

(07:19):
risks down, which is a big issue.
There's cases out there all thetime on this that the foreign
industry is terrified about.

Speaker 1 (07:25):
So that with some guidance, some regulations and
stuff on the Department of Laborside, yeah, I just think all of
you listening here should alsorealize that this executive
order is about the big 401kplans that are out there.

(07:45):
For those of you or your spousethat's in a large 401k plan
with your employer, this isgoing to be a slow roll, but the
time will come where you oryour spouse in this lunchroom
with the donuts, are going tohave more choices, and that's
what this executive order isabout.

(08:06):
But the good news is is themessage this sends to the world,
is the message this sends tothe world, to average Americans,
that this is okay.
And guess what?
We've already been doing thisfor here at Directed IRA since
that's why we started thiscompany and it's been available

(08:27):
for 20 or 30 years, thisopportunity.
So if you have an old 401k orif you have an IRA, you can do
this right now.
So this executive order is kindof like yeah, we're already
doing that, but it also issending a message to everybody
out there to let them know it'sokay.
That may have been browbeatedor, you know, demeaned by their

(08:51):
stockbroker investment advisorinto.
You're thinking you're crazy,you know and you're not.
So take the lid off people.
This is a chance to get goingon investing what you want to
invest in and feel even moreconfident to do so.

Speaker 2 (09:06):
Yeah, and that's, I think, kind of our punchline
here is there's actually moremoney in IRAs.
You know there's $17 trillionin IRAs.
There's more money in IRAs than401ks, and you can buy an
alternative asset real estate,crypto, private fund tomorrow,
like we're doing this every 10minutes, someone's buying an

(09:28):
alternative asset in their IRAat Directed IRA.
You know, we're opening up 500,1,000 accounts a month
sometimes here of new clientscoming here to invest in
alternative assets, and so the401k industry, though, has been
controlled by advisors andrecord keeper platforms and Wall
Street, if we want to just puta label on it, and they've been

(09:51):
like, yeah, we don't want to letpeople do that.
The tide's shifting.
People are like we want to haveaccess to this stuff, stop
gatekeeping us out of here, wewant to have access to this, and
that's kind of Trump.
He's kind of a populist, right,he's out there being like let's
let people do this for cryingout loud, let's give them some
options.
They don't have to, but let'sat least give them the option.
And so now we're going to seethe tide start shifting a little

(10:14):
bit for those of you in thecorporate 401k, of course, to
have some of these options.
Now, I mentioned the Departmentof Labor just a second ago.
The SEC has been tasked to makeit more accessible for people
to invest in alternative assets,so they're supposed to come out
with some recommendations andguidance as well on this.
So now I will say this Trumptried to do this in his last

(10:35):
administration, but he did it atthe very end of his
administration and he didn't getreelected.
I think, he thought he was goingto get reelected and it was
going to be able to finish itWell right, when Biden came in,
they put the brakes on this.
So I think they're going tohave enough time this time,
doing it early, to get thisrolling down the line, so, which

(10:55):
will be good for people.
Now you might be like that'snot a good idea to invest in
alternatives with your 401k, anddon't do it.
I'm just saying let's givepeople a choice.
Let's let them have an optionbesides being stuck into the
same thing.
So I'm excited about this, butalso just know and I think this
is our punchline takeaway Maybeit's our little commercial

(11:20):
interruption here is you can dothis right now with your IRA.
Yeah, you can do it and it's anawesome strategy.
Mark and I have been doing itourselves for years as investors
, and then we've been helpingclients across the country do
this.
22,000 plus accounts, 3 billionin assets growing fast because
people want options.

Speaker 1 (11:38):
Yeah, and you know it's just as we talked about the
timeline of the politics behindthis.
It is like the twilight zone.
It is so weird because theRepublicans historically have
tried to protect Wall Street andtheir interests.
Like Wall Street, they're a biglobby.
We've got to protect thefinancial institutions, interest

(12:00):
rates, all these things thatare going on in Wall Street.
We're not going to fiddle withit.
We'll let Wall Street do whatthey want.
That's typically been theRepublicans and Democrats are
like no, we want choices, wewant freedom, we want to be able
to do what we want with ourmoney.
But ironically, it's just weirdis that as soon as Trump wants

(12:21):
to do it, the Democrats cannotagree.
There's nothing Trump can do,that's right.
So they find themselves againin this weird spot, arguing
against practicality andsomething that historically
they've always wanted.
And so it's just weird and Iwould encourage all of you to

(12:43):
not get caught up in thepolitics of this.
Control your own destiny.
Look at your own economy, yourown goals, your own bank
accounts and retirement accountsand demand the best for
yourself.
I don't care if the Republicansdeliver it on a silver platter
or the Democrats deliver it on asilver platter.
Take the best choices in frontof you and make the most of it,

(13:08):
and there's no need to getcaught up in the rhetoric about
it.
So the good news, people youcontrol your retirement.
You can invest in alternativeassets right now, today, in an
IRA or a solo 401k, and prettysoon those choices are going to
be laid out for you in a verypragmatic way for your company
401k.

(13:29):
And ask about it, Demand it.
They're not going to movequickly on this.
Trust me.
Wall Street is going to gokicking and screaming into this
area, or they're going to figureout ways to make money on it
before they allow for it.

Speaker 2 (13:42):
That's what they're doing.
Let's be honest.
That's what they're doing.
They're starting to makeprivate funds that have
alternative assets in it.
You can invest in it.
It owns real estate, it ownsdigital assets, it owns crypto
and it's private equity.
You know it's another versionof wall street.
Let's be honest.

Speaker 1 (14:00):
Here's what I think everybody should be worried
about.
Okay, wall street's going tocome and say, okay, oh, you want
alternative assets.
Here's an alternative assetfund.
No, no, no, no.
I want to invest directly in myown alternative asset.
Oh, here's the message assetfund no, no, no, no.
I want to invest directly in myown alternative asset.
Oh, here's the message.
You're going to hear people oh,that's too dangerous, you will
screw it up.
You can't.

(14:21):
We're protecting you fromyourself.
You're not smart enough toinvest in something directly.
Just come to alternative assetfund.
Oh, you want to do real estate?
Well, we've got that fund foryou.
Don't try and do it yourself.
You'll get hurt.
And you're going to hear thatmessage.
Don't believe it.

Speaker 2 (14:39):
Yeah, and I think you know this isn't meant to be
investment advice, of course,but, like, you're going to see
funds and we have a lot ofpeople who invest in private
funds with their IRA, you know,but they're investing in the
funds that they've chosen.
You know, with their IRA, butthey're investing in the funds
that they've chosen.
This doesn't have to be the bigfund on Wall Street that you
can't actually talk to theperson operating it.
So you're definitely going tosee more funds offered here and

(15:00):
for some people, that's theright investment.
I'll be honest, If the personat the 401k lunchroom could get
their head around someone that'srunning a private fund doing
real estate or maybe even cryptoor private equity they don't
have the not everyone's theentrepreneurial type that we run
into a lot the market I do inour law firm at directed that

(15:22):
are like let me go find a dealmyself.
So I think there's a big groupof people that are still fine in
that category of let me justinvest in a private fund.
I'm cool with that.
I don't want to go find allthese deals and Wall Street
serve it up to me.
Whatever, At least I haveoptions and I have that ability
to do that if I don't want to bethe entrepreneurial person and
go find the deal, but what we'redoing, of course, every day is

(15:46):
everything.
We're like open architecture.
You want to buy a stock, youwant to buy an ETF, you want to
invest in a private fund, youwant to go find your own deal.
You know what I mean.
Like you can do all of thatright now with a self-directed
IRA, which is really the.
I think the.
I mean that's the creme de lacreme.
Like that's like the world isyour oyster.
Grow and maximize yourretirement account the best way

(16:07):
that works for you.
Without it we're not puttingyou in a box of.
You can do this or you can dothat.
Like we're.
Like it's open architecture.
Do what you want, world's youroyster, and I think that's where
people can have the mostsuccess in a retirement account.

Speaker 1 (16:20):
Well, the message has been sent.
Hopefully the message isreceived.
Thank you to the Trumpadministration to try to give us
more flexibility and freedomwith our retirement accounts.
Let's not, whatever you do,with a gift horse in the mouth I
don't know.
Just don't worry about themessenger.

(16:40):
Just enjoy the message and I amexcited for all of you.
Thank you for listening to ourshow and as for the practical
steps to take, we've got ourpodcast history here with some
incredible steps in our FAQs,and our website will be there to

(17:00):
help you start taking actionright now.
So get out there, folks, investin what you know best, matt.
Any final words?

Speaker 2 (17:09):
Yeah, I just say get over to directediracom that's
where we have all the resources,Of course.
Subscribe to the podcast.
Please share this with yourfriends and family if you found
it helpful and if you're like, Idon't really understand this
self-directing thing and youguys saying you can do this in
an IRA already, guys, we have somuch content on this on our
YouTube channels, on thispodcast, here at our website,
directediracom.
You can even book a call withour team, or come see us live at

(17:33):
the Alt Asset Summit October16th and 17th.
We'd love to see you there, butthanks everyone for tuning in.
We'll be back with anotherincredible episode of the
Directed IRA podcast next week.
Until then, stay calm,self-direct on and thank you
everyone for listening.

Speaker 1 (17:44):
A quick disclaimer and reminder this presentation
does not constitute an attorneyor CPA client relationship and
it is always in your bestinterest to consult competent
legal and tax professionals whenconducting your own personal
transactions.

Speaker 2 (18:00):
We also want to make sure you know this is not
investment advice or financialadvice.
We're just trying to give youeducation, ideas and strategies
you can take to yourprofessionals or conduct your
own research on.
We'll see you next time.
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