Ep 221 | This week on Discover Ag, Natalie and Tara are unpacking some of the biggest and quirkiest headlines in ag and pop culture.
First up: Oregon farmers are in uproar over proposed rules that could restrict farm stands and agritourism events. From pumpkin patches to farm-to-table dinners, what's really at stake and why a viral reel turned this policy fight into a full-on social media storm?
Next, the Bravo-fueled drama of the McBee Dynasty. Is it Yellowstone meets Love Island or an honest look at modern farming? The hosts weigh in on what the show gets right, what it ramps up for ratings, and why Steven McBee might be agriculture's most polarizing reality star.
Then, a collab no one saw coming: Chili's x Tecovas. Yep, handcrafted cowboy boots made from actual Chili's booths. Are we living in a simulation or is this just the perfect storm of Western nostalgia and pop-culture marketing? Spoiler: Natalie might already have a pair on the way 👀
Plus: A quick Disco Debrief on Florida's citrus industry hitting a 100-year production low and what that means for the future of U.S. oranges.
And finally, fashion meets farming: How corn-based fibers could replace petroleum in your next workout set. From cornfields to couture, this innovation could change the game for sustainability and farmers' bottom lines.
What We Discovered This Week 🤠
🪩 Oregon's agritourism backlash and farm stand fight
🪩 McBee Dynasty: Reality TV or Ag Representation?
🪩 Chili's + Tecovas = the weirdest (best?) collab of the year
🪩 Florida citrus at historic lows
🪩 Corn-based clothing: The future of sustainable fashion
Iowa Corn: Creating opportunities for long-term Iowa Corn grower profitability 🌽
🌾 WELCOME TO DISCOVER AG 🌾
A top-ranked podcast where agriculture meets pop culture. Hosted by @NatalieKovarik — western tastemaker & millennial cattle rancher — and @TaraVanderDussen — sustainability expert & millennial dairy farmer. Every week, we dive into the top headlines in food, agriculture, and Western culture with a pop culture twist.
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